Tesla is again changing the pricing of its Full Self-Driving package, which is now the same price whether you order it now or later during your ownership of the vehicle. The automaker hopes that the structure is simpler, but it still warns that the price may increase. Last month, Elon Musk claimed that Tesla vehicles are […]

AUSTIN, Texas (CBSDFW.COM) –  The Texas Attorney General’s Office’s Consumer Protection Division settled lawsuits against two Texas gas stations accused of price gouging during the Hurricane Harvey disaster. The AG’s Office also secured Assurances of Voluntary Compliance with four Dallas-Fort Worth Metroplex gas stations. Under separate agreements, Encinal Fuel LLC and Lafayette C-Store will each […]

Lyft went public. Then Uber. Measures meant to illustrate that the rideshare companies were ready to leave the security of Silicon Valley and enter reality. Yet, the two IPOs fell flat on their respective faces. Each company’s stock price has tumbled and investors have quickly realized that an ever-growing ridership doesn’t necessarily equate to a […]

Deliveroo may become the first food delivery service here to introduce dynamic pricing for orders off a menu, according to recent changes to its terms of service. The addition, in March, states that Deliveroo “may operate dynamic pricing some of the time, which means that prices of menu items and delivery may change while you […]

Drivers for Uber and Lyft admit to manipulating the ride sharing apps so that customers will have to pay for a price surge. A group of up to 150 drivers routinely use the trick while waiting in the parking lot for passengers at Reagan National Airport in Arlington, Virginia. The drivers artificially inflate the fare […]

PND is a digest of pricing focused news, thought leadership, events, jobs, training and certification resources for pricing professionals. This Edition is brought to you by: PriceBeam B2B and B2C Pricing, Marketing, and Finance team leaders struggle to capture fresh, reliable, and actionable Willingness-To-Pay Pricing data to be able to effectively optimize all prices for all market segments GLOBALLY. Are you […]

In terms of pricing, this experience is a staggering $199.99 per lightsaber, plus tax with a carry case included. As with the droids, custom lightsabers are nonrefundable and are not eligible for Annual Passholder or other discounts. Additional customization items can be purchased at Dok-Ondar’s Den of Antiquities. The experience area is limited to the builder and one […]

THESE DAYS it is hard to find a government that is not struggling with the high price of medicines. In England, the government is fighting Vertex, a drug company, over the cost of a drug for cystic fibrosis, Orkambi. In America, diabetics have died because of the high cost of insulin. In the Netherlands, the […]

It’s no secret that fierce competition from Amazon puts downward pressure on prices charged by Walmart and other big multichannel retailers for the same items. However, the bigger “Amazon effect” relates not to the prices themselves but to the pricing behaviors of these more traditional retailers, according to Alberto Cavallo, the Edgerley Family Associate Professor […]

Interestingly enough, Hartnett says global investors are investing in bitcoin not because they see it as a safe haven asset in times of instability but because they are seeking high-risk, high-reward investments. He argues the effect of low-interest rates since 2008 on bond yields has left investors starved of profits, sending them into a global […]

I can’t think of any concepts more misunderstood than price, pricing, and discounting. An alarming number of businesses price poorly, losing out on profits as a result. We even teach falsehoods about price at the college level. Let’s discuss five myths about pricing, and its Mr. Hyde alter-ego, discounting. I usually start breathing fire on this topic, so […]

More or less one month ago I was at the airport, heading back to Barcelona after having spent some days in my hometown, Ferrara, a little city in Northern Italy. I was very thirsty so I headed to the first bar I saw and ended up spending an excruciatingly expensive price for my half a […]

How can pricing professionals provide value-added business reviews? Generate actionable analytics and insights Provide simulations and impact analysis Price review By combining the right sets of data and KPI, e.g. Price realization with sales data, you might just get a slightly different picture. Price realization provides indication of how well executed prices meet price targets. […]

Keep up with the latest pricing news, events, and other resources via LinkedIn here. Find upcoming pricing training events here. The following are a few of our favorite recent pricing shares and discussions on LinkedIn.                

Pricing is one of the most relevant components related to the well-functioning of your business. You might remember McCarthy’s 4P’s from marketing: price, promotion, place and product. A good business does the four well, but pricing is easily the most flexible marketing component where you want to spend some time to boost sales and maximize […]

Utpal Dholakia, George R. Brown Professor of Marketing at Rice University. What exactly is a price point and how does it affect consumer behavior? It turns out that price points are anomalies in the demand curve that occur due to entrenched consumer ideas of what the normal or usual price for a product should be. […]

Time for list price review. If you price by discounting from a list price, managing list price can have an impact in profit even bigger than managing the way you discount. Would you agree? Top Comments Amit Bhatia, Team Lead – APJ Product Pricing & Strategy, Hybrid IT at Hewlett Packard Enterprise Definitely yes but […]

Utpal Dholakia, George R. Brown Professor of Marketing at Rice University. One of the most fascinating pricing methods is Pay-What-You-Want pricing. Regardless of industry, I have yet to meet a manager who’s not intrigued by this model and doesn’t think for a moment, “Can I use this in some way in my business?” The restaurant industry […]

Abhishek Rai, Regional Manager @ Daimler l Ex Tata Motors l NIT Surat Dose excessive price variation in your product trigger loss of customer trust..?? Price of a product is the perceived value in customers mind before buying any product( which may change in a +ve or -ve way after usage) As a seller if […]

While such strategies persist in used car showrooms and flea markets, they mostly went out of fashion in the developed world a few hundred years ago when fixed prices came along. Some think it started with department stores — Bennetts in Derby in the 18th century or John Wanamaker’s stores in Philadelphia the next. Others […]