OnDemand WTP Pricing Research

Apple Arcade Could Win Customers with Attractive Pricing | Market Realist

Apple’s (AAPL) is rumored to be offering its upcoming gaming subscription service, Apple Arcade, for $4.99 per month. Guilherme Rambo from 9to5Mac revealed the expected price of Apple Arcade based on a promotional message in one of the application programming interfaces used by the Apple Store app. 9to5Mac gained access to a special early access program of Apple Arcade. This early access was offered to Apple employees for $0.49 per month and included a one-month free trial.

Apple introduced its Apple Arcade subscription service back in March. The gaming service will offer over 100 new and exclusive titles. It works across Apple’s platforms, including the iPhone, iPad, Apple TV, and Mac. Apple Arcade will offer exclusive games, including originals from popular creators Hironobu Sakaguchi, Ken Wong, and Will Wright.

The gaming service will have no ads, will require no additional purchases, and will respect user privacy. It will also provide access to multiple family members via a Family Sharing account. Apple’s upcoming September 10th event could shed more light on the pricing of the gaming service.

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Apple Arcade Could Win Customers with Attractive Pricing – Market Realist.

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