OnDemand WTP Pricing Research

Average Price Rises on Ebook Best-Seller List, but Few Signs of Agency Pricing | Digital Book World

The number of titles priced above $10 on this week’s Ebook Best-Seller List doubles since last week, from four to eight, sending the average price of a best-seller shooting up to $8.05, from $6.89.

While four of those eight titles are from publishers that have regained the right from Amazon to set their own ebook prices, only two of them—The Nightingale (Macmillan) and All the Light We Cannot See (Simon & Schuster)—are actually listed by Amazon as falling into that category.

In fact, they’re the only two ebooks within the top 25 that do.

Hachette was comparatively slower to implement its new agency terms, with only some of its titles beginning to appear on Amazon earlier this month with the label, “This price was set by the publisher.” None of Hachette’s five titles on this week’s rankings are marked on Amazon as having prices Hachette set itself.

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Average Price Rises on Ebook Best-Seller List, but Few Signs of Agency Pricing.

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