“No company in a real market would ever price that way.” If you’ve discussed electricity pricing much, you’ve surely heard this said by a person opposed to one retail tariff or another. In almost every instance, however, the claim is both incorrect and irrelevant. Incorrect, because firms in unregulated markets are constantly experimenting with the […]
Sometimes you call an Uber, and what you thought would be an $8 ride is going to be two, three, even four times more — the result of greater demand brought on by a blizzard, or a baseball game. Whatever the reason, surge pricing is not fun. It turns out Uber is working to fix […]
For example, if the quantum of discount offered by a dominant enterprise is so significant that the sale price goes below the average variable cost, and the discount is offered with the intention to drive competitors out of the market, the CCI could consider it as predatory and hence anti-competitive. Likewise, when a dominant enterprise […]
Since joining Paramount Paper and Plastics Inc. I have experienced working under a different business model. Under this model an item is marked up a fixed maximum percentage to all customers. If there is extreme competitive pressure on an item it is reduced a maximum of 5%. Other items on the order are not raised […]
I had an interesting experience this week: I just bought a brand-new hardcover novel for less than I would have paid for the ebook. I wouldn’t have noticed except that I’ve been doing a lot of stuff online this week, and Amazon, good marketers that they are, sent me an e-mail to let me know […]
CONFIDENCE IN HOW TO PRICE PHOTOGRAPHY 82% of photographers surveyed stated that they are clueless or only slightly confident that their prices are profitable. And just 18% of photographers surveyed feel confident that they know how to price photography and their current photography prices are profitable. Many photographers doubt their math skills and use competitors’ […]
Through a special arrangement, what follows is an excerpt of an article from Retail Dive, an e-newsletter and website providing a 60-second bird’s eye view of the latest retail news and trends. For many purchases, it’s hard to know what the fair price is. That’s in part because of the constant barrage of sales, but […]
Over the past 10 years the growth of pricing strategy programs in almost every company has been very strong. There is clear support for improved pricing throughout C level and pricing is now frequently a ‘key improvement area’ of the CEO. The number of firms now offering price strategy implementation programs is at the point […]
You want to make money. That’s why you run a business. Whether you’re selling a product or a service—you’ll have to put a price on what you’re selling at some point. It isn’t easy to price something. It’s where a lot of business owners get stuck and put an arbitrary number on their product that just barely […]
We recently took a trip to Target and found huge price differences between the same products for men and women. Top Comments whatthewhatwhat The difference is how men shop…we look at the price and shop accordingly. We don’t care if a bottle of shampoo smells like an unicorn’s ass, as long as it’s in […]
PND is a digest of pricing focused news, thought leadership, events, jobs, training and certification resources for pricing professionals. This Edition is brought to you by: Value Innoruption Advisors Founded by Dr. Stephan Liozu, Value Innoruption Advisors provides training and consulting resources for organizations interested in embedding value-based methodologies in their go-to-market strategies related to innovation, […]
This Week in Pricing > 4/20/19
TWIP is a digest of pricing focused news, thought leadership, events, jobs, training and certification resources for pricing professionals. This Edition is brought to you by: Professional Pricing Society Currently, PPS produces three major annual pricing conferences in Europe and North America. Each conference also houses a technology hall where sponsors display the latest in Pricing […]
Epic Games issues V-Buck refunds for Fortnite ‘Birdie’ skin pricing error | Fortnite INTEL
The Birdie skin was offered briefly in the Fortnite Item Shop for 1,200 V-Bucks, which was 400 V-Bucks over the original price, and Epic has refunded those players. On April 14, Epic Games released the Birdie female skin in the Fortnite Item Shop for 1,200 V-Bucks, however, there was an error with the pricing. Fortnite […]
MindShare 2019 – May 14-16 | Zilliant
Want to Drive Profitable Growth in 2019? The B2B industry is consistently failing to capture hidden pockets of revenue and profit that can be uncovered today. Learn from industry experts on how to put an end to profit leakage for good. Zilliant MindShare welcomes you to our ecosystem of best-in-class partners and thought leaders. You […]
The Masters Tournament is one of the most prestigious events in sports Opens a New Window. , but fans who paid top dollar for entry badges can look forward to dirt-cheap prices at Augusta National Golf Club’s famous concessions stands Opens a New Window. . The Masters menu features traditional items such as pimento cheese […]
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