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How to determine your price point when self-publishing | Nathan Bransford

3) Get some feedback

Bounce around your ideas, and if you have a community, try to talk to them too. I took a poll when I was launching How to Write a Novel, and the community’s vote of $4.99 matched my hunch so I went with that.

4) Take an educated guess when you launch

Don’t overthink it. You’re not locked into a price, you can change as you go.

5) Experiment with price drops and raises

Gauge the impact of price drops and raises on sales until you settle into a sweet spot. These can either be as a specific promo, or you can just quietly change the price and see if it impacts sales.If you publish via KDP, as you go along Amazon also has a tool that will gauge your optimal price point relative to your subject matter and sales so far. You can use that for further inspiration for experiments.

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How to determine your price point when self-publishing | Nathan Bransford, Author.