US Rolling Stone overhaul: New owner changes frequency, pricing | mediaweek

“As of today, we’ve given both our magazine and our website complete makeovers. Starting with our current issue, featuring Cardi B and Offset on the cover, the magazine appears in a big, bold, glossy format, with more pages and richer photography. Each issue will feature more new music, more political coverage, more of the best and brightest in pop culture. Our logo has also undergone a subtle but significant update – for more on that, watch the video above. What isn’t changing is our commitment to deep reporting, unforgettable interviews, criticism you can trust and political journalism that speaks truth to power.”

While the Australian edition vanished earlier this year after the publication of its February edition, the brand lives on in the US under new owner Penske Media and there have been some significant changes.

The longtime fortnightly frequency is gone – the new US magazine product is now monthly starting with the July edition on sale this week.

The newsstand price has surged significantly from $5.99 to $9.99.

The magazine has also significantly reduced circulation from 1.45m to 650,000.

Read complete article here:

US Rolling Stone overhaul: New owner changes frequency, pricing.