iPhone X Sales Might Make Future High-End Smartphones More Expensive Than Ever | Inverse

How High Can Smartphone Prices Go?
During Apple’s second-quarter earnings call, CEO Tim Cook stated that the iPhone X was the “top-selling iPhone since the launch,” putting to rest “notions that” the pricing strategy was too aggressive. The company’s current flagship iPhone was released alongside the 8 and the 8 Plus, which were around $200 cheaper.

For more evidence that Apple’s smartphone strategy is sticking around, look no further than its rival Samsung.

The 2016 Galaxy S7 Edge, for example, was initially released for $779.99, while both the Galaxy S8 Plus and S9 Plus have been upped to $850. Rumors regarding the company’s upcoming Galaxy Note 9 allege that the company’s next-generation phone-tablet hybrid could start as high as $1,055.

However, this doesn’t mean that all Apple and Android phones will cost $1,000 in the future. The majority of iPhone rumors claim that Apple will release three new handsets priced at $699, $899, and $999. This would provide a top-of-the-line option while offering cost-conscious consumers an option that might be cheaper than the current iPhone 8.

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iPhone X Sales Might Make Future High-End Smartphones More Expensive Than Ever | Inverse.