Netflix has no near-term plans to lower its pricing in India | Medianama

Surviving price increases
Most of the international growth came as Netflix started producing larger originals outside the US like the German series Dark. So much so, that price increases across the world didn’t really impact Netflix. In the EU and Australia, Netflix raised prices by roughly a euro, around ₹100 last year. In the US, its mid-tier plan underwent a dollar increase too.

Still, year-over-year, the quarterly additions have grown consistently. (Of course, Netflix probably won’t dare hike prices in India, even though it’s been burdened with 18% GST now, a shock that it has for the moment chosen to absorb.)

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Netflix has no near-term plans to lower its pricing in India.