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Pricing Careers Weekly > 3/12/18

Pricing Careers Weekly is a collection of pricing jobs, resources, thought leadership, news and professional development events for pricing professionals.

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Featured Jobs

Location: Cupertino, CA, US

Seniority: Not Applicable

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Location: New York City, NY, US

Seniority: Mid-Senior level

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Location: San Jose, CA, US

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Location: San Francisco, CA, US

Seniority: Mid-Senior level

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Events and Resources

Webcast: Pricing Strategy Execution With Certainty 20-March | PPS and Navdeep Sodhi

Date: March 20, 2018

Time: 10:00 am Eastern

Changes in the external environment are inevitable. Companies react by rushing into strategic initiatives to defend revenues or grow profits only to realize that pricing execution is a bottleneck. Whether entering new markets — digital or traditional, major recalls, mergers or acquisitions, large-scale reorganization, or breakthrough technology, companies need be ready for unexpected pricing challenges. Rather than yield price control, companies should inspect and validate their pricing operations prior to launching any major initiative.

We will discuss how price and profit are dependent not only on external causes but also on the company’s internal operations and readiness for any eventuality. We will discuss a step-wise approach AARTI TM to help prepare your pricing operations for successful deployment.

Attendees will learn how to:

  • Assess challenges and perception gaps
  • Analyze the source and size of challenges
  • Recommend a prioritized plan to improve trust and speed to value capture
  • Train key stakeholders to understand shared objectives as well as their own roles and responsibilities to…
  • …Implement with certainty.



Workshop: Value-Based Pricing and Differential Value Quantification | Stephan M. Liozu, CPP

Date: Tue, 1 May, 2018 | 9:00 am – 4:00 pm

Location: PPS Spring Conference | Loews Chicago O’Hare Rosemont Hotel in Chicago, IL

More firms and their pricing leaders are embarking on value-based pricing strategies every year. Research shows increased adoption from 17% of firms in 2008 to about 25-30% of firms in 2016. Part of the deployment process of value-based pricing is the implementation of the Economic Value Estimation® (EVE®) process to quantify differential value. While adoption of value-based pricing and the implementation of EVE® is increasing, pricing professionals still face difficulties in designing and executing value-based pricing strategies and particularly executing the EVE® methods across their organizations.

In this unique one-day workshop, we go through the latest science on value-based pricing and on the EVE® process. We also review how to operationalize the outcome in value-based innovation, value-based marketing and value-based selling strategies. This is a unique and powerful workshop to learn theoretical and practical dimensions of EVE® and value quantification. Participants will also receive a signed copy of the “Dollarizing Differentiation Value” book as well as an eBook called “A User’s Guide to Value Modeling.”

Attendees will learn:

  • How to operationalize value-based pricing and EVE® in your daily business and track that your approach is successful
  • How to practically link value-based pricing with value-based innovation, value-based marketing, and value-based selling
  • How to use multi-functional collaboration to accelerate deployment of value-based pricing

(Level 600 Workshop)



Workshop: Price Execution for Sustained Profitable Growth | Navdeep Sodhi

Date: Wed, 2 May, 2018 | 9:00 am – 4:00 pm

Location: PPS Spring Conference | Loews Chicago O’Hare Rosemont Hotel in Chicago, IL


Many companies find themselves ill-prepared to handle disruption or tap into innovation opportunities due to a legacy of weak pricing execution. New product introduction, organizational redesign, big data solutions, and other strategic investments – all of these critical functions can fall short without solid price operations.  Customers frame their perception of value received or procurement risk based on their vendors’ ability to execute pricing. Given the ever-changing marketplace, even smart companies need to adapt quickly with continuous price improvement.

However, companies have far more control over their pricing operations than they realize. In the workshop Pricing Execution for Sustained Profitable Growth, we will discuss a breakthrough approach for superior execution, one that can systematically eliminate pricing-related risk or leaks to bring new profits straight to the bottom-line without alienating customers. In this workshop, our discussion will include a holistic organizational approach for keeping senior management engaged while dismantling functional silos with the spirit of continuous improvement.

Attendees will learn:

  • How to find the Hidden Pricing Factory within your organization
  • How to secure trust and organizational support with evidence-based assessment of the overall pricing capability
  • How to align pricing operations with your pricing and sales strategy

(Level 500 Workshop)


European Pricing Summit 2018 | Finance iQ

EU Pricing Summit 2018 300x250Date: April 16-18, 2018

Location: TBD in London, England

The advent of disruptive technology, growth of e-commerce and increasing competition from global markets are just a few of the reasons why leading companies are spending time and money to develop a pricing strategy that works.

Many pricing leaders are wondering what direction to take their pricing strategy in and want to benchmark with other organisations to decide what is the most profitable option. But KPIs and pricing models are almost always confidential, and the majority of organisations are unwilling to disclose the facts and figures that the industry needs. The industry has a dilemma where practitioners want to have insights on new developments in strategies, but they are usually subject to commercial secret.

Given this situation, IQPC will be launching a limited-access, confidential mentoring panel as part of our European Pricing and Commercial Excellence Summit to enable our clients to obtain first-hand tips from our mentors to assist them in creating the most profitable pricing strategy.

29th Annual Spring Pricing Workshops & Conference | PPS

640x240-Chicago-Co-Mark-banner-11.21aDate: May 1-4, 2018

Location: Loews Chicago O’Hare Rosemont Hotel in Chicago, IL

We are excited to announce we’ll be in Chicago, IL for our 29th Annual Spring Pricing Workshops & Conference May 1-4, 2018!

You can register now and take advantage of our Early Bird Offer (Buy 2 Get 1 Free, expires March 23rd).


Certification: Certified Pricing Professional (CPP) | PPS

Certification: Certified Pricing Professional (CPP) | PPS

The Certified Pricing Professional program is your one-stop solution for addressing many of the pricing problems you may encounter in the conduct of your business. Whether it is price optimization or revenue management, by obtaining advanced knowledge and expertise in pricing, you can set yourself apart from your competition and steer your organization in the direction you want.

Report: How retailers can improve price perception–profitably | McKinsey & Company

How retailers can improve price perception–profitably | McKinsey & Company

New methodologies, powered by big data and advanced analytics, can help retailers attract value-conscious consumers without sacrificing margins.

As retail executives know all too well, most pricing decisions require a trade-off between margin and price perception. To avoid a “race to the bottom”—the self-defeating exercise of trying to beat every competitor’s price on every item—retailers must hone their ability to make smart pricing investments. Indeed, the savviest retailers identify key value categories (KVCs) and key value items (KVIs)—those product categories and SKUs whose prices consumers tend to notice and remember. If a retailer can do this accurately, it can price those specific products competitively while charging higher prices on other items. 

Pricing News & Discussion

New York City Needs Congestion Pricing Now More Than Ever | NRDC

New York City Needs Congestion Pricing Now More Than Ever | NRDC

But now, there’s a ray of hope: A comprehensive, progressive congestion pricing strategy currently being discussed could help resolve all these issues simultaneously. The Move NY Fair Plan, backed by a diverse coalition of citizens, advocates, planners, political leaders, labor unions, and more, proposes a simple cordon-style charging system that would collect congestion fees from […]


Cryptocurrency Mines are Pushing Up GPU Prices, and AMD is Worried | Inverse

Cryptocurrency Mines are Pushing Up GPU Prices, and AMD is Worried | Inverse

Graphics processors have skyrocketed in price over recent months, as cryptocurrency miners rush to use the ultra-powerful chips in their machines. It seems like a golden time for GPU companies, especially after the discovery that the chips are also perfect for autonomous cars, but AMD is worried that its business is now exposed to whims […]


Senators ask what’s holding up price transparency in healthcare | Health Exec

Senators ask what’s holding up price transparency in healthcare | Health Exec

A group of U.S. senators has sent a letter to dozens of healthcare industry groups asking for more information on what price and quality information is available to consumers and what regulations may be getting in the way of greater price transparency. “When asked more specifically about their concerns with health care, nearly two-thirds of […]


Drug price transparency law on governor’s desk | PortlandTribune

Drug price transparency law on governor’s desk | PortlandTribune

SALEM — A bill to require pharmaceutical manufacturers to disclose reasons for steep increases in the price of prescription drugs is headed to Gov. Kate Brown’s desk for a signature. The Oregon Senate voted 25 to 4 Friday, March 2, to make the bill law, following overwhelming approval in the House earlier this week. Consumers […]


Pricer’s Points: Elon Musk pricing strategy email to Tesla dealers – we all can learn from this email | Michael Doyle

Pricer’s Points: Elon Musk pricing strategy email to Tesla dealers – we all can learn from this email | Michael Doyle

In this one email, we have the basis for a pricing strategy framework that you can use to guide your pricing strategy. Key observations: Pricing strategy is CEO concern Pricing strategy and tactics are a primary concern of the CEO and Founder of a $30 Billion company. Jeff Immelt CEO General Electric also reviews pricing […]

Pricing News LinkedIn Group

Join over 5,000 of your peers in our LinkedIn discussion group. The group offers a place to share the latest pricing strategy and technology, news, events, resources, thought leadership, and discuss the latest pricing related successes and failures.

Cartoons and Quotes


“The single most important decision in evaluating a business is pricing power,” Buffett told the Financial Crisis Inquiry Commission in an interview released by the panel last week. “If you’ve got the power to raise prices without losing business to a competitor, you’ve got a very good business. And if you have to have a prayer session before raising the price by 10 percent, then you’ve got a terrible business.”

     – Warren Buffett