OnDemand WTP Pricing Research

Pricing News Daily > 1/15/19

PND is a digest of pricing focused news, thought leadership, events, jobs, training and certification resources for pricing professionals.

This Edition is brought to you by:

Vistaar

Vistaar is leading SaaS software provider that enables companies to optimize pricing, promotion, configuration, and rebate management.  Our solutions are powered by predictive models leveraged by machine learning that deliver profitable growth and maximize shareholder value.  Our world-class customer base spans a broad range of industries throughout the Global 2000 and includes: manufacturing, beverage alcohol, retailers, and many others.

 

Personalized marketing will be huge in 2019 | The Next Web

Personalized marketing will be huge in 2019 | The Next Web

What the industry predicted for 2018 2018 was heralded by many as the year when personalization would go mainstream, especially in retail. Salesforce analyzed the shopping activity of 150 million shoppers across millions of websites and identified personalized product recommendations as a key revenue driver in the industry. The assumption was that we’d see unique […]

 

Bozeman airport sets prices for new parking garage | ABC Fox Bozeman

Bozeman airport sets prices for new parking garage | ABC Fox Bozeman

BOZEMAN- The Bozeman-Yellowstone International Airport set prices on Thursday for the new parking garage that’s under construction. That construction is a brand new parking garage that is attached to the main terminal of the airport. Thursday, the airport board of directors met to vote upon a price point for daily parking in that new garage. […]

 

Revealed: How car rental companies are charging customers for pre-existing damage – and not actually repairing vehicles | Independent

Revealed: How car rental companies are charging customers for pre-existing damage – and not actually repairing vehicles | Independent

Volkswagen Group Ireland, which leases vehicles to a number of major car rental companies, said: “The agreements that we have with car rental companies tend to vary depending on the rental company and brand, but generally, we charge the car rental company a set price per car as a default to cover acceptable damage, but […]

 

J&J hikes US prices for a basket of drugs, including certain top-sellers | Reuters

J&J hikes US prices for a basket of drugs, including certain top-sellers | Reuters

As De­mo­c­ra­tic mem­bers of Con­gress pro­posed leg­is­la­tion to curb soar­ing drug prices on Thurs­day, the world’s biggest drug­maker by rev­enue John­son & John­son $JNJ raised prices for about two dozen of its pre­scrip­tion med­i­cines, adding to the hun­dreds of price hikes al­ready ini­ti­ated by var­i­ous drug­mak­ers in 2019. Most of the in­creases on J&J’s drugs — […]

 

Dynamic Pricing Improves NHL Teams’ Bottom Lines | The Hockey Writers

Dynamic Pricing Improves NHL Teams’ Bottom Lines | The Hockey Writers

Given the NHL’s dependence on ticket sales, individual teams have looked for new sources of ticket revenue to improve their bottom lines. Their answer in recent years has been a concept called dynamic pricing or what some businesses call price optimization. Sources suggest that American Airlines was the first major company to adopt the practice […]

 

Tacit Collusion of Pricing Strategy Game between Regional Ports: The Case of Yangtze River Economic Belt | MDPI

Tacit Collusion of Pricing Strategy Game between Regional Ports: The Case of Yangtze River Economic Belt | MDPI

Abstract: We develop a game model to analyze the tacit collusion between regional ports under three different scenarios. In the first scenario, there is simultaneous pricing game between regional ports; this intends to depict pricing strategy adopted independently. In the second, we consider two competing ports that make sequential pricing decisions. Thirdly, an infinitely repeated […]

 

One Year Into Legal Cannabis in California, Buyers Are Still Paying Black Market Prices | Cannabis Now

One Year Into Legal Cannabis in California, Buyers Are Still Paying Black Market Prices | Cannabis Now

In 2019, Californians find ourselves entered into an even-grayer marijuana marketplace. But as we wait patiently for Congress to catch up with the states that have taken it upon themselves to end the draconian prohibition of cannabis, we must face a harsh reality: We still pay black market prices for legal marijuana, the kind you grow without […]

 

PCB City Council Joins in on Gas Price Battle | My Panhandle

PCB City Council Joins in on Gas Price Battle | My Panhandle

“In the wake of the unprecedented devastation Hurricane Michael inflicted upon Florida’s Panhandle, we are deeply concerned that our already struggling citizens now face increasingly disproportionate prices for gasoline at the pump. While the state enjoys the lowest gas prices in three years, Bay County’s citizens face average gas prices of $2.46 per gallon. Our […]

 

 

Webinar: Pricing in New Product Development – From Afterthought to Integral Part of the Process | PriceBeam

This webinar looks at how pricing can and should play a more integral role in New Product Development (NPD) instead of being an afterthought once the product is already designed and produced.

Participants and viewers will learn about:

  • How to use pricing and willingness-to-pay research to create new products or services that have higher success rates once launched
  • How to integrate willingness-to-pay research in the product design process
  • How to better understand what prospective customers actually value, and what they don’t value
  • How to test different concepts for market viability and ability to achieve solid prices in the market place.

The webinar will be available from January 17th, 2019, at 2p.m. BST, 3p.m. CET, 9am ET.

 

Chicagoland Pricing Professionals Network Event – January 23 2019

DATE: January 23, 2019

TIME: 5:30 PM – 8:30 PM CST

LOCATION: DePaul Center, 1 East Jackson Blvd, Room 11013 (11th floor), Chicago, IL 60604

OVERVIEW 

Join the Chicagoland Pricing Professionals Network for conversation and refreshments! This is a great opportunity to help you learn from pricing experts and your peers about the latest in pricing and how things are done in other organizations. Here’s what you can expect:

  • 30 minute talk on the latest teaching topics in the world of pricing
  • 30 minute talk from Dave Barkules, Director of Pricing and Sales Strategy at Cars.com
  • 60 minutes of networking and refreshments with Chicagoland Pricing Professionals

You will meet pricing professionals, pricing recruiters, pricing consultants, and pricing software providers, as well as peers in sales, marketing, finance, and more.

 

Webinar (On-Demand): Value-Based Pricing foundation done right – Conjoint Analysis | PriceBeam

Value-Based Pricing is considered a superior strategy for most industries and businesses. But it also requires a solid foundation of data and market insights. In this webinar we will take an in-depth look at the powerful insights that can be created through price research, in particular using conjoint analysis

Participants and viewers will learn about:

  • How Value-Based Pricing can be supported with price research
  • Different price research methods
  • How Conjoint Analysis can provide powerful insights and support for a Value-Based Pricing strategy
  • Tips and tricks for running a conjoint analysis price research project.

 

Webinar (On-Demand): Machine Learning & Data – The Latest Pricing Opportunity | PPS and Vistaar

In today’s ever-evolving world, data and software driven strategies are imperative to creating sustained commercial success.

Computers are more adept than humans at sorting through data with complex variables such as frequently fluctuating costs, rapidly evolving pricing models, and shifting customer priorities. Modern pricing software solutions, powered by advanced algorithms and machine learning techniques, enable businesses to constantly analyze data on an unparalleled scale and drive decision making based on data.

In this PPS webinar, Vistaar’s Director of Product Management, Dushyant Zutshi, discusses how advanced algorithms and machine learning techniques drive intelligent pricing and sales strategies for success in the data-driven world.

 

Webinar (On-Demand): Machine Learning & Pricing with PPS | Perfect Price

Watch CEO of Perfect Price, Alexander Shartsis, discuss machine learning and pricing with the Professional Pricing Society (PPS).

PPS is the world’s largest association of pricing professionals, and usually asks tough questions!

 

 

 

30th Annual Spring Workshops & Conference May 7-10, 2019 | PPS

We are excited to announce we’ll be in Atlanta, GA for our 30th Annual Spring Pricing Workshops & Conference May 7-10, 2019! You can register now and take advantage of our Early Bird Offer (Buy 2 Get 1 Free, expires March 29th).

 

Explore our collection of valuable pricing resources including:

 

Pricing News on LinkedIn

Join 1,000’s of your peers in the our LinkedIn discussion group. The group features informative pricing strategy and technology focused news, events, resources, thought leadership, cartoons, quotes, and discussions about the latest pricing strategy, tactics, and tech successes and failures in the news.

 

 

“The single most important decision in evaluating a business is pricing power,” Buffett told the Financial Crisis Inquiry Commission in an interview released by the panel last week. “If you’ve got the power to raise prices without losing business to a competitor, you’ve got a very good business. And if you have to have a prayer session before raising the price by 10 percent, then you’ve got a terrible business.”

     – Warren Buffett

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