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Pricing News Daily > 10/2/14

Pricing News Daily is a digest of top pricing strategy in the news, strategy expert and technology leader’s thought leadership, industry news and events, and resources for pricing professionals.

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Value Innoruption Advisors

Founded by Dr. Stephan Liozu, Value Innoruption Advisors provides training and consulting resources for organizations interested in embedding value-based methodologies in their go-to-market strategies related to innovation, marketing, pricing, and sales. Value Innoruption Advisors offers two popular value and pricing management certification programs – Customer Value Modelers™ (CVM™) and Change Agent in Pricing™ (CAP™).

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Headlines

IVDI – The Greatest Luxury Goods Pricing Strategy You’ve Never Heard Of | Business 2 Community

The Breakdown Essentially, the IVDI formula creates an index for any luxury product category so long as you have basic information on other brands in the same industry. This is an incredibly useful way to predict consumer thinking without having to test different price points on the shelf. In the below formula, “Ut” represents utilitarian […]

Seattle to install new parking meters that adjust price based on demand | GeekWire

Seattle is getting strategic with its parking rates. The Department of Transportation received approval from the City Council on Monday to begin on a 2-year project that will upgrade each of Seattle’s 2,200 parking meters with dynamic pricing technology. That means, by 2016, you may see two different prices during the day on the same parking meter […]

Unidentified shipping firms agreed to refrain from undercutting each other’s prices and not compete for certain customers on certain routes | Supply & Demand Chain Executive

A major Japanese shipping company agreed Friday to pay the United States a $67.7 million criminal fine for conspiring to fix prices for international ocean shipments of cars, trucks and other wheeled vehicles at the Port of Baltimore and other locations, the Justice Department said. Kawasaki Kisen Kaisha Ltd., also known as “K” Line conspired […]

Pricing the Cloud 2014 Market Research Report With 2019 Cloud Computing Pricing and Revenue Forecasts | MarketWatch

ReportsnReports.com offers “Pricing the Cloud” market research report published in 2014 and providing examples of pricing trends and a forecast for cloud computing pricing and revenues over the 5 year period from 2014 to 2019. This report also provides coverage of global public cloud pricing with a comparison of virtual CPU, storage and bandwidth pricing […]

Sainsbury’s cuts annual sales forecast and reviews dividend | The Guardian

Sainsbury’s has withstood the onslaught from German discounters Aldi and Lidl more successfully than its rivals Tesco and Morrisons by treading a fine line between price and quality, but with the wider grocery market stagnant and cash-strapped consumers searching for bargains, it has been forced to join the price war in the sector. Coupe said […]

Software Pricing Strategy – Learn From Other Industries | Software Pricing Partners

An ad for a 24 pages/minute laser printer priced at $55 caught my eye the other day. It made me think about how many other industries can give us powerful insights when it comes to software pricing strategies. How could any printer manufacturer make money on a retail price of $55 when the factory price […]

Consultant’s Corner – Pricing Increase | GoSmallBiz

Question: I’d like to re-evaluate my pricing schedule, but I am not sure how much to increase my prices. Where can I get a start on understanding the pricing game? Competitive prices are critical in order to maintain customers and market share; however, you still need to maintain adequate profit margins and profitability. We do […]

Impact of iPhone 6 on iPhone 5 pricing and sales | TechRepublic

It’s interesting how prices for all models jumped a bit right after the iPhone 6 announcement – especially for the base iPhone 5. This could be the result of a “hoarder” instinct – either real or expected – whereby the perceived value of the current model was deemed overly high in anticipation that those consumers […]

How to Respond to Discount Inquiries in Saas? | Close.io

People will sometimes reach out and ask for a discount on your product before they took the time to sign up for a trial and use it at all. What do you do when that happens? Read complete article here: How to Respond to Discount Inquiries in Saas?.

Pricing applications and how to minimise the pain of approvals | PriceAlign

Whilst reps may find it frustrating to be pushed into certain pricing behaviours, they will be more constrained by having to use tools that are unintuitive, slow and unwieldy. If approvals are needed, then a good application will create clarity around this, whilst making sure that sales requiring approvals are signed off in the quickest […]

This Week in Pricing > 9/27/14

TWIP is a recap of the week’s best pricing focused news, strategy expert and technology leader’s thought leadership, industry news and events, and resources for pricing professionals. This Edition is Sponsored by: The PricingBrew Journal Whether you’re in sales, marketing, product management or a pricing professional, it’s important to stay up-to-date on the latest practices and research […]

 

Events and Resources

Webcast: The Fundamentals of Price Segmentation | PricingBrew

Date: Thursday, October 2, 2014 Time: 10 AM Pacific / 1 PM Eastern Demystifying an Essential Ingredient for More Profitable Pricing in B2B Having a solid understanding of price segmentation is critical for anyone that touches pricing in a B2B environment. And just about every effort that seeks to improve pricing has to start with an accurate […]

Seminar: Strategic Pricing Executive Overview | SPA

When: October 8, 2014 | 3:00 – 6:00 pm Where: Houston, TX at the George Bush Intercontinental Airport Marriott Learn how leading manufacturing and distribution executives have unlocked the keys to faster growth, stronger customer relationships, and market-leading profitability with SPA’s proven strategic pricing processes and technology. Event Overview Equal parts strategy and practical tactics, this complimentary […]

Webcast: Learn How IPS Corporation Uses Strategic Pricing Tools to Track Sales Force Accountability | SPA

Tuesday, October 14, 2014 2:00 PM Eastern Register to attend our webcast that starts at 2:00 PM EST where Nick Cassella, President of IPS Corporation’s Plumbing Group will share their journey to pricing excellence and how they are leveraging strategic pricing tools to track sales force accountability. To implement a solution that enhanced profitability, developed […]

Pricing Resources

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Pricer’s Points

The “Pricer’s Points“ blog series provides a forum for pricing professionals to share their insights and experience. Our guest bloggers share their knowledge about specific product or industry challenges, geographic complexities, strategies, tactics, and technologies.

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