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Pricing News Daily > 11/27/14

Pricing News Daily is a digest of top pricing strategy in the news, strategy expert and technology leader’s thought leadership, industry news and events, and resources for pricing professionals.

EditionSponsor-Wiser

This Edition is Sponsored by:

Wiser

Wiser provides a complete suite of solutions to give retailers, brands, and manufacturers the edge to stay both competitive and most importantly, profitable. Wiser’s flagship product is WisePricer, a full-featured dynamic pricing and merchandising engine that monitors, analyzes and reprices retail products in real-time. WisePricer enables retailers to boost profit margins and revenue, price with confidence, and improve merchandising through powering the development of a sound pricing strategy. Wiser also offers a MAP monitoring solution, WiseMapper, for brands and manufacturers to monitor and protect their pricing across the thousands of retailers selling their products.

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Headlines

An Analytics Based Pricing Strategy for Sports Franchises | Deloitte US

Five nuanced views of pricing decisions Explore five nuanced views of pricing decisions for sports franchises which could help maximize revenue and enhance fan experience: Fans aren’t looking for transactions: They want an experience Dynamic pricing doesn’t mean charging more for everything: It means charging the right amount for everything Not all customers are the […]

Supermarket price war blamed for food producers folding | BBC News

A supermarket price war is being blamed for a sharp rise in the number of food producers going bust. So far this year 146 food producers have entered insolvency, up from 114 last year, according to research by accountancy firm Moore Stephens. The company said supermarkets are squeezing producers in order to cut check-out prices […]

AWS is playing chicken with pricing, and enterprise incumbents will lose | TechRepublic

In Christopher Nolan’s The Dark Knight, Bruce Wayne’s longtime servant and friend, Alfred Pennyworth, says of The Joker, “Some men aren’t looking for anything logical, like money. They can’t be bought, bullied, reasoned, or negotiated with. Some men just want to watch the world burn.” Anyone watching the Infrastructure as a Service (IaaS) pricing wars […]

When Pricing Your Photography, Focus on the Value of Your Images | PetaPixel

So What Is The Job Worth? The job is worth what the client thinks is the value of the work being presented. And that is all they wil pay. If they client thinks the work is worth $10K, and they hired Steve, they are happy. If they hire Charles, they are happy, and they save […]

The Social Reason that Transparent Pricing Works | Social News Watch

If one didn’t know any better, they might believe that our company was in the business of helping dealers price vehicles. We’re not. We’re a social company first and foremost, but there’s a reason that we point most of our clients towards Automark Solutions. It just makes sense. Today’s example came to us through a […]

A Better Pricing Strategy | Catherinemaley.com

This Week’s Question: Dear Catherine, I am losing consultations to lower-priced competitors even though I have more skill and expertise than they do. I’ve even “repaired” their work. How should I be pricing my services to compete?  I don’t want to lower my prices because I know I’m good but I also don’t want to […]

How to optimize your pricing and assortment during the holidays | Bigcommerce

No, you didn’t read that wrong. What I mean is that in order to be competitive, you must fill in the gaps in your inventory. When a shopper clicks onto your site, they are often looking for something specific and your store will either have the items or it won’t. That can certainly make or […]

2014 Black Friday Guide Book | ValueWalk

Black Friday pricing and promotional landscape The analysts found that Amazon.com, Inc. (NASDAQ:AMZN) is the price leader when it comes to consumer electronics SKUs based their survey before Black Friday. Amazon.com, Inc. (NASDAQ:AMZN) led Wa-Mart Stores, Inc. (NYSE:WMT) by and Target Corporation (NYSE:TGT) by 1.1% and 3%, respectively. It was ahead Best Buy Co Inc […]

The Radicalness of Value Based Pricing | The Wiglaf Journal

Value-based pricing aims to price offerings according to the value customers’ associate with the offering in comparison to its alternatives. This is a pretty well accepted definition of the concept.  Pretty well, but not completely, for this definition leaves out a word most people want to associate with every pricing concept: cost.  To not explicitly include […]

Google Reveals Pricing Plans for Google Fiber in Austin | Maximum PC

Insanely fast internet for $70 Austin, Texas is one of the areas that Google is currently developing its fiber network. While the company is still constructing the network, Google has revealed its residential pricing plans for Google Fiber in Austin before residents will be able to sign up for the service next month. The deal, which […]

This Week in Pricing > 11/23/14

TWIP is a recap of the week’s best pricing focused news, strategy expert and technology leader’s thought leadership, industry news and events, and resources for pricing professionals. This Edition is Sponsored by: Strategic Pricing Solutions Strategic Pricing Solutions, LLC (SPS) is a management consulting firm helping clients with pricing strategies, data analytics, and pricing processes. SPS was formed […]

Pricer’s Points: Psychological Pricing and Localized Pricing Strategies | Chris Krystalowich

Over the course of my career, I am often asked for information and strategies for selling into other markets. I have compiled these requests into this article; hopefully you will find this information useful. Charm Pricing In English speaking markets, it is widely believed that prices ending in 9 generate more sales. This theory has […]

Discussion: How do you price to loyal customers?

A very frequent question asked by my customers is “How should I price to loyal customer. Should I price high because they value my product/service and how I treat them plus they will buy from me anyway; or should I price low because they are good customers and I want to should I respect them” […]

 

Events and Resources

Webcast: Learn How B&B Trade Distribution Centre Uses Strategic Pricing Tools to Identify Price-sensitive Products and Services | SPA

Tuesday, December 9, 2014 2:00 PM Eastern

Register to attend our webcast that starts at 2:00 PM EST where Robb Howe, General Manager for B&B Trade will share their journey to pricing excellence and how they are leveraging science-based strategic pricing tools to identify price-sensitive products and services. To implement a solution that enhanced profitability, […]

Conference: Strategic Pricing Conference | SPA

When: January 15-16, 2015 Where: Ft. Lauderdale, FL at the Ritz Carlton

Learn how leading manufacturing and distribution executives have unlocked the keys to faster growth, stronger customer relationships, and market-leading profitability with SPA’s proven strategic pricing processes and technology. Event Overview Equal parts strategy and practical tactics, this complimentary Strategic Pricing Executive Overview event at the Ritz […]

Seminar: The Value-based Pricing of Innovation | Stage-Gate International

When: April 14-15, 2015

Where: Washington DC

Early Bird Price: $1495 US

Are you capturing the value of your innovation? Firms are pouring billions in innovation investments every year with the goal of creating differentiation and competitive products and services. Many, however, forget two critical elements in the innovation management process: the clear definition and measurement of […]

Pricing Resources

The source for valuable pricing resources including: academic programs, articles, blogs, books, cartoons, certifications, papers, quotes, reports, training, and videos.

Pricer’s Points

The “Pricer’s Points“ blog series provides a forum for pricing professionals to share their insights and experience. Our guest bloggers share their knowledge about specific product or industry challenges, geographic complexities, strategies, tactics, and technologies.

Top Discussions

The “Top Discussions“ blog series offers a collection of top pricing related conversations on LinkedIn or in the comments section of pricing related blogs and articles.

Pricing Experts

The source for pricing strategy expert vendor related information and resources.

Pricing Tech

The source for pricing technology vendor related information and resources.

Pricing News LinkedIn Group

Join 1,000’s of your peers in the our LinkedIn discussion group. The group offers a place to share the latest pricing strategy and technology, news, events, resources, thought leadership, and discuss the latest pricing related successes and failures in the news.

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