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Pricing News Daily > 12/10/14

Pricing News Daily is a digest of top pricing strategy in the news, strategy expert and technology leader’s thought leadership, industry news and events, and resources for pricing professionals.

EditionSponsor-AsiaPricingProfessionals

This Edition is Sponsored by:

Asia Pricing Professionals

Asia Pricing Professionals (APP) is a not-for-profit community of pricing management practitioners. Our key objective is to raise the profile of pricing management in Asia through:

  • Organizing formal and informal meetings where we discuss the latest trends and challenges in Pricing
  • Sharing industry specific knowledge related to pricing management with interested parties
  • Building a network of industry pricing experts who are easily accessible

Click a link below to learn more…

 

Headlines

Freelancing: How to talk yourself into charging more | Andy Adams

Why don’t you charge like they do? You’re doing basically the same thing, right? The answer? I’m insecure. If you’re like me, you may have a bit of Impostor Syndrome. You can’t justify those rates to your clients. But more importantly, you can’t justify those rates to yourself. So, you may have trouble raising your prices. We can fix that. But instead of […]

Amazon To Let Shoppers Bargain For Lower Prices With New “Make An Offer” Option | TechCrunch

Amazon, pushing hard to pick up more business during the holiday season, wants you to make a deal. Taking a page from the likes of eBay and Priceline, it is introducing a new dutch auction-style feature. Users can now “Make an Offer” on a product, suggesting a lower price to the vendor than the one listed […]

Pricing Tips – How to Compete on Price (Without Going Bust!) | The Daily Egg

It used to be that Web-only retailers could get away with checking their competitors’ prices, at most, once a week. Now, with e-tail behemoths like Amazon.com using dynamic prices to shift pricing on a dime (particularly on in-demand products), other retailers have to scramble to catch up. Is this something you can or should catch up […]

The Downside of Black Friday and Other Price Competition | Strategic Pricing Solutions

Black Friday was disappointing for retailers this year.  Sales were down 11% from last year, ‘Black Friday’ Fades as Weekend Retail Sales Sink, and I expect the retailers to report lower margins when they report earnings in the coming months.  This follows a constant bombardment of email boxes and television ads announcing early sales and deeper discounts. […]

How Desperate Is Your Pricing Strategy? | ChainDrive

Some Cyber Monday deals are still happening today, at the end of the first week of December. When retailers don’t have adequate price management tools, their strategies suffer and desperate discounts make shoppers wonder about the viability of the business. Too many discounts doesn’t sound like a bad thing until it begins to feel like a […]

How do you put a price on water? Try algorithms | The Guardian

Anheuser-Busch InBev uses a lot of water. It is a central ingredient in beer; but the brewing giant also uses water to grow barley, to generate steam and to clean its facilities. And when you use as much water as Anheuser-Busch InBev does, small changes in access and pricing have a big impact. “Generally, most […]

The Value Equation | Iterative Path

For your customer the net value from using your product is total value created less the price they pay. The total value can come in the form of: Incremental revenue Decrease in costs Relationship value As long as the total value created is more than what they have to pay for it, i.e., net value […]

Rail fares to rise by 2.2% next year | BBC News

Average rail fares will rise by 2.2% from 2 January, the rail industry has said, marking the lowest rise for five years. In September, the government said regulated rail fare rises would be pegged to July’s measure of Retail Price (RPI) inflation rather than capped at RPI plus 1%. Regulated fares include season tickets. Northern […]

No Haggle Pricing Should Become the Norm in Automotive | Automotive Digital Marketing

The typical car salesperson paid a percentage of gross and asked to be the front line negotiator in a store’s quest for more profits is the last person I would hire for Public Relations.  Then why does it seem okay to create a pay plan and strategic plan that puts these salespeople right in the […]

Power Savings of Smart Meters Prove Slow to Materialize | NYTimes.com

The end is in sight for the meter reader, who each month faithfully tramps through the flower beds or into the basement, flashlight and clipboard in hand, to record electricity use. They are being phased out because tens of millions of new meters talk directly to the electric company. The meters can record use by […]

This Week in Pricing > 12/7/14

TWIP is a recap of the week’s best pricing focused news, strategy expert and technology leader’s thought leadership, industry news and events, and resources for pricing professionals. This Edition is Sponsored by: Wiser Wiser provides a complete suite of solutions to give retailers, brands, and manufacturers the edge to stay both competitive and most importantly, profitable. Wiser’s flagship […]

Pricer’s Points: A is for Attribute-based pricing | Ben Blaney

In attributes-based pricing, we’re trying to key in on essential pieces of meta-data – attributes – that will tell us something about the customer, the product, the geography, or the deal (or a whole bunch of other things) to help us price correctly. (you’ll notice I said “correctly”, not “ludicrously high”) First, let’s think about […]

Discussion: Why Charging by the Hour is a Cop Out. Employ Value Pricing Instead

Box Free IT Blog I’ll go out and say it. The billable hour is a terrible measure for pricing your services. No one says to themselves, “You know what? I feel like buying 4.75 hours of my accountant’s time today.” Rather, they’re more inclined to say something like, “You know what? I really need help […]

 

Events and Resources

Conference: Strategic Pricing Conference | SPA

When: January 15-16, 2015 Where: Ft. Lauderdale, FL at the Ritz Carlton

Learn how leading manufacturing and distribution executives have unlocked the keys to faster growth, stronger customer relationships, and market-leading profitability with SPA’s proven strategic pricing processes and technology. Event Overview Equal parts strategy and practical tactics, this complimentary Strategic Pricing Executive Overview event at the Ritz […]

Seminar: The Value-based Pricing of Innovation | Stage-Gate International

When: April 14-15, 2015

Where: Washington DC

Early Bird Price: $1495 US

Are you capturing the value of your innovation? Firms are pouring billions in innovation investments every year with the goal of creating differentiation and competitive products and services. Many, however, forget two critical elements in the innovation management process: the clear definition and measurement of […]

Conference: Manufacturing Pricing Excellence – Barcelona 2015

When: May 20-22, 2015

Where: Barcelona, Spain

Event Overview On behalf of Copperberg and the entire Pricing competence team I am delighted to announce our 3rd Annual Manufacturing Pricing Excellence conference scheduled for 20-22nd of May 2015 in Barcelona, Spain. Since our last edition in Amsterdam, together with our advisory board and delegate network we have been […]

Pricing Resources

The source for valuable pricing resources including: academic programs, articles, blogs, books, cartoons, certifications, papers, quotes, reports, training, and videos.

Pricer’s Points

The “Pricer’s Points“ blog series provides a forum for pricing professionals to share their insights and experience. Our guest bloggers share their knowledge about specific product or industry challenges, geographic complexities, strategies, tactics, and technologies.

Top Discussions

The “Top Discussions“ blog series offers a collection of top pricing related conversations on LinkedIn or in the comments section of pricing related blogs and articles.

Pricing Experts

The source for pricing strategy expert vendor related information and resources.

Pricing Tech

The source for pricing technology vendor related information and resources.

Pricing News LinkedIn Group

Join 1,000’s of your peers in the our LinkedIn discussion group. The group offers a place to share the latest pricing strategy and technology, news, events, resources, thought leadership, and discuss the latest pricing related successes and failures in the news.