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Pricing News Daily > 12/30/14

Pricing News Daily is a digest of top pricing strategy in the news, strategy expert and technology leader’s thought leadership, industry news and events, and resources for pricing professionals.

EditionSponsor-StrategicPricingAssociates

This Edition is Sponsored by:

Strategic Pricing Associates

SPA is the leading provider of pricing analytics to 100′s of complex companies of all types: manufacturing, distribution, equipment, services, and software/technology products. The benefits are staggering; and they are typically accomplished in less than 90 days. Our typical client improves profitability by two to four percent of sales. SPA Clients include over 200 manufacturing companies including Parker HannifinRockwellGEExxon MobilCaterpillar as well as over 400 distributors including Harry Cooper Supply CompanyIndustrial Distribution GroupAH Harris, and ThermoFisher Scientific.

Click a link below to learn more…

 

Headlines

The Top 10 Pricing Mistakes Companies Are Making | TechCrunch

Price strategy is emerging as a critical path for companies to increase their competitive advantage and bottom line. Many companies have spent years achieving gains through cost cutting, outsourcing, process re-engineering and adoption of innovative technologies. However, the incremental benefits from these important activities are diminishing, and companies need to look at other areas to improve […]

Good, Better, Best: What Is Your Pricing Strategy? | Christina Motley

Pricing a product or service is a process – there is estimating the demand curve, calculating costs, environmental factors, etc. There are many different pricing strategy objectives that companies use to set their product or service at just the right price. There are three basic pricing strategy approaches: 1) Cost-based pricing considers both the price of the […]

Rents rise at hottest pace in six years | MarketWatch

WASHINGTON (MarketWatch) — Landlords have ramped up rents by the fastest pace in six years, with national vacancy rates the lowest in two decades, according to government data. Annual rent inflation hit 3.5% in November — the hottest growth since November 2008 — up from 3.3% in October, the Bureau of Labor Statistics reported Wednesday. […]

Cadillac ELR Pricing Strategy An Automotive Blunder Of 2014 | GM Authority

Automotive News recently ran a feature on the worst industry blunders of 2014, and put Cadillac’s $75,995 pricetag for the plug-in ELR at the top of their list. The luxury automaker revealed the MSRP of the ELR in October of last year, raising questions about General Motors’ pricing strategy for the car. As AN points […]

Price gauging: Amazon heightens its appeal with new pricing strategy | Keycode

Ask any customer what they think of Amazon as it relates to describing their buying experience, and most will argue that the online entity is a bevy of breathtaking products and pricing that is highly competitive, particularly when you consider the diversity of the items being offered. Furthermore, Amazon doesn’t just compete with the brick […]

5 surprising things I learned during my week as a Lyft driver | Vox

3) Lyft riders hate Uber’s surge pricing The thing Lyft customers seem to hate the most about Uber is surge pricing. That’s when Uber automatically raises prices during periods of high demand. People have been complaining about surge pricing for as long as Uber has used it. Still, talking to a bunch of Lyft customers […]

How Much Should I Charge for My Product? | Business Know How

How do you figure out what to charge? How much is too much and how much is too little? Setting prices for your products is one of the most important business decisions you’ll make. Here’s what you need to keep in mind when deciding what to charge. It seems so easy, right? You charge enough […]

The pros and cons of the 99p eBook pricing strategy | Piara Strainge

We’ve touched on this subject already within the Self Publishing series, but the raging debate about eBook pricing rumbles on and on … oh … and on …! So here are my pros and cons for your consideration: PROS Readers will take a chance on new authors Could be considered an investment in your future […]

Pilates Pricing – Are You Charging Enough? | Lynda Lippin

The issue of Pilates pricing comes up often. How do you decide what to charge? How do you raise your prices? Read on for some suggestions. I think that one of the biggest hurdles we face as we start and expand our Pilates personal training businesses is how much to charge. Most Pilates pricing seems […]

9 eCommerce Principles of Optimizing Pricing Page in 2015 | Perception System

The pricing page is one of the most visited pages of your eCommerce sites. As it is such page that normally people visited before making purchase. It is vital to use proper techniques that help to convert your leads into sales and make your business trustworthy. We all know that emotional conversion optimization means to […]

This Week in Pricing > 12/28/14

TWIP is a recap of the week’s best pricing focused news, strategy expert and technology leader’s thought leadership, industry news and events, and resources for pricing professionals. This Edition is Sponsored by: Asia Pricing Professionals Asia Pricing Professionals (APP) is a not-for-profit community of pricing management practitioners. Our key objective is to raise the profile of pricing […]

Pricer’s Points: Rules When Online Shopping Fails | Rocky D’Adamo

For the last 8 years my Christmas shopping has been a breeze. I always received great deals and was pretty much finished in 1 day. This is shocking and envious for some. My parents always had a bad habit of waiting until the week before Christmas to out to Woodfield Mall and fight a crowd […]

Discussion: Your sales force is the most important part of your pricing strategy

The world is full of amazing people with amazing abilities to develop incredible products and still you will often see that some of these products are not really successful when they are launched in the market. One example I saw about 20 years ago, was a building services product, which was developed to save energy. […]

 

Events

Conference: Strategic Pricing Conference | SPA

When: January 15-16, 2015

Where: Ft. Lauderdale, FL at the Ritz Carlton

Learn how leading manufacturing and distribution executives have unlocked the keys to faster growth, stronger customer relationships, and market-leading profitability with SPA’s proven strategic pricing processes and technology. Event Overview Equal parts strategy and practical tactics, this complimentary Strategic Pricing Executive Overview event at the Ritz […]

Webcast: Increasing Margins with Proven Pricing Tools | SPA

When: Tuesday, January 21, 2015 2:00 PM Eastern

Register to attend our webcast where Craig Swenson, COO of Palmer Johnson Power Systems, will share their journey to pricing excellence and how they are leveraging strategic pricing tools to track sales force accountability. To implement a solution that enhanced profitability, developed pricing discipline, and removed emotion from […]

Webcast: Learn How Iowa Fluid Power Improves Price Realization with SPA | SPA

When: Tuesday, February 18, 2015 2:00 PM

Eastern Register to attend our webcast where Jim Kaas, President of Iowa Fluid Power, will share their journey to pricing excellence and how they are leveraging science-based strategic pricing tools to improve price realization by identifying price-sensitive products and services. To implement a solution that enhanced profitability, developed pricing […]

Seminar: The Value-based Pricing of Innovation | Stage-Gate International

When: April 14-15, 2015

Where: Washington DC

Are you capturing the value of your innovation? Firms are pouring billions in innovation investments every year with the goal of creating differentiation and competitive products and services. Many, however, forget two critical elements in the innovation management process: the clear definition and measurement of […]

Conference: Manufacturing Pricing Excellence – Barcelona 2015

When: May 20-22, 2015

Where: Barcelona, Spain

Event Overview On behalf of Copperberg and the entire Pricing competence team I am delighted to announce our 3rd Annual Manufacturing Pricing Excellence conference scheduled for 20-22nd of May 2015 in Barcelona, Spain. Since our last edition in Amsterdam, together with our advisory board and delegate network we have been […]

Resources

Pricing Resources

The source for valuable pricing resources including: academic programs, articles, blogs, books, cartoons, certifications, papers, quotes, reports, training, and videos.

Pricer’s Points

The “Pricer’s Points“ blog series provides a forum for pricing professionals to share their insights and experience. Our guest bloggers share their knowledge about specific product or industry challenges, geographic complexities, strategies, tactics, and technologies.

Top Discussions

The “Top Discussions“ blog series offers a collection of top pricing related conversations on LinkedIn or in the comments section of pricing related blogs and articles.

Pricing Experts

The source for pricing strategy expert vendor related information and resources.

Pricing Tech

The source for pricing technology vendor related information and resources.

Pricing News LinkedIn Group

Join 1,000’s of your peers in the our LinkedIn discussion group. The group offers a place to share the latest pricing strategy and technology, news, events, resources, thought leadership, and discuss the latest pricing related successes and failures in the news.

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