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Pricing News Daily > 12/5/14

Pricing News Daily is a digest of top pricing strategy in the news, strategy expert and technology leader’s thought leadership, industry news and events, and resources for pricing professionals.

EditionSponsor-StrategicPricingAssociates

This Edition is Sponsored by:

Strategic Pricing Associates

SPA is the leading provider of pricing analytics to 100′s of complex companies of all types: manufacturing, distribution, equipment, services, and software/technology products. The benefits are staggering; and they are typically accomplished in less than 90 days. Our typical client improves profitability by two to four percent of sales. SPA Clients include over 200 manufacturing companies including Parker HannifinRockwellGEExxon MobilCaterpillar as well as over 400 distributors including Harry Cooper Supply CompanyIndustrial Distribution GroupAH Harris, and ThermoFisher Scientific.

Click a link below to learn more…

Headlines

Black Friday Pricing & Promotion Strategy Drives More Traffic To Retailers’ Sites | G/O Digital

With Amazon’s supposed domination, national retailers haven’t been willing to concede defeat so quickly. This year, they fought harder than ever against Amazon by posting more Black Friday deals online and hitting the “go” button nearly two days earlier than last year. Now that Black Friday and Cyber Monday are behind us, it looks like this aggressive pricing […]

Why Uber Is Having the Worst Month Ever | ABC News

Uber also faced complaints this month over its surge pricing, after a woman turned to crowd-funding to raise cash to pay for her $362 Uber ride, a result of the company’s surge-pricing on holiday and during rush hours. At the time, Uber confirmed to ABC News that the pricey ride was real, and issued the […]

Pricing Quality Video Production | Sparksight

In my 25+ years of video production I have often been asked about how to price something as subjective and somewhat intangible as creative video production. The tools to produce good video have gone down in price and are now accessible to just about anyone with a decent computer and a couple of hundred dollars. […]

Do you have a pricing strategy that supports your business growth? | OnTrack Marketing

Many business owners are fearful of raising their prices or offering premium products to their customers. But consider this …you are almost certainly selling everything for less than you need to. And you are selling less of it than you would at a higher price. After all – if you live by price, you die […]

Go TV Plans Unrivalled Pricing Strategies. See Why All Of You May Soon Afford to Own Pay TV | Ghafla!Kenya

With the government planning to switch off all analogue signals in the country, pay TVs stand to make a big profit with most people rushing to own one to avoid remaining in the dark. Go TV plans to tap into this potential market by offering a range of pocket friendly packages that a common citizen […]

Engage Your Clients With A Clever Pricing Strategy | Fstoppers

Most of us approach our pricing with some apprehension and anxiety. It is a topic of much discussion and debate among creative professionals, but with a little ingenuity, you can break away from boring pricing and use it in a way that will excite your client and build a brand identity! … One facet that […]

Menu Engineering – Maximising Profits with Intelligent Pricing | Bluebird

Getting your menu pricing right is one of the most important aspects of running a successful food service business. With tight and ever fluctuating margins it’s crucial to keep on top of food and staffing costs, but also to understand how to extract the maximum value from your customers. Menu pricing is often decided from a cost of goods […]

109 – Making The Move to Premium Pricing with Gene Hammett | Leaders In The Trenches

Grow your business with more customers, more offers or higher pricing. Having all three is ideal. Developing your own plan to create premium pricing will help you grow your business. With this episode, we unpack the whole process of developing premium pricing for your service business. Increase your awareness around ‘enemies’ to pricing and get […]

There’s no such thing as one right price in retail | Econsultancy

We live in a constantly changing market, why should your prices be static? That title’s kind of a big statement, but it’s true. Customers face an array of prices for identical items from store to store. But why? Well, some stores are trying to beat competitors’ prices, and others are raising prices based on an […]

Taking Command of Fuel Pricing | CSPnet

While it can be tough to control exterior factors that shape costs, retailers can control how they react. When it comes to fuel pricing, “Our No. 1 strategy is to invest in business intelligence and tools,” said DiMercurio. For Flyers’ West Coast sites, this means maintaining volume with the idea that margin can be made […]

This Week in Pricing > 11/30/14

TWIP is a recap of the week’s best pricing focused news, strategy expert and technology leader’s thought leadership, industry news and events, and resources for pricing professionals. This Edition is Sponsored by: Asia Pricing Professionals Asia Pricing Professionals (APP) is a not-for-profit community of pricing management practitioners. Our key objective is to raise the profile of pricing […]

Pricer’s Points: When pricing is annoying | Jesper Hansson – CPP

It is funny how, when you work as a pricing practitioner, you seem to catch almost all details of pricing. When you get an offer, you study the pricing very carefully and you take your time to try to understand what the thought process behind it has been. On a weekly basis, I see loads […]

Discussion: Uber agrees to new national policy that will limit surge pricing during emergencies

The Verge Article The taxi app falls in line with numerous laws that consider dynamic pricing during storms to be illegal price gouging Uber is well known for using a dynamic model it calls surge pricing that adjusts the cost of a fare based on supply and demand. The company’s CEO, Travis Kalanick, has defended this practice, […]

 

Events and Resources

Webcast: Learn How B&B Trade Distribution Centre Uses Strategic Pricing Tools to Identify Price-sensitive Products and Services | SPA

Tuesday, December 9, 2014 2:00 PM Eastern

Register to attend our webcast that starts at 2:00 PM EST where Robb Howe, General Manager for B&B Trade will share their journey to pricing excellence and how they are leveraging science-based strategic pricing tools to identify price-sensitive products and services. To implement a solution that enhanced profitability, […]

Conference: Strategic Pricing Conference | SPA

When: January 15-16, 2015 Where: Ft. Lauderdale, FL at the Ritz Carlton

Learn how leading manufacturing and distribution executives have unlocked the keys to faster growth, stronger customer relationships, and market-leading profitability with SPA’s proven strategic pricing processes and technology. Event Overview Equal parts strategy and practical tactics, this complimentary Strategic Pricing Executive Overview event at the Ritz […]

Seminar: The Value-based Pricing of Innovation | Stage-Gate International

When: April 14-15, 2015

Where: Washington DC

Early Bird Price: $1495 US

Are you capturing the value of your innovation? Firms are pouring billions in innovation investments every year with the goal of creating differentiation and competitive products and services. Many, however, forget two critical elements in the innovation management process: the clear definition and measurement of […]

Pricing Resources

The source for valuable pricing resources including: academic programs, articles, blogs, books, cartoons, certifications, papers, quotes, reports, training, and videos.

Pricer’s Points

The “Pricer’s Points“ blog series provides a forum for pricing professionals to share their insights and experience. Our guest bloggers share their knowledge about specific product or industry challenges, geographic complexities, strategies, tactics, and technologies.

Top Discussions

The “Top Discussions“ blog series offers a collection of top pricing related conversations on LinkedIn or in the comments section of pricing related blogs and articles.

Pricing Experts

The source for pricing strategy expert vendor related information and resources.

Pricing Tech

The source for pricing technology vendor related information and resources.

Pricing News LinkedIn Group

Join 1,000’s of your peers in the our LinkedIn discussion group. The group offers a place to share the latest pricing strategy and technology, news, events, resources, thought leadership, and discuss the latest pricing related successes and failures in the news.

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