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Pricing News Daily > 1/29/15

Pricing News Daily is a digest of top pricing strategy in the news, strategy expert and technology leader’s thought leadership, industry news and events, and resources for pricing professionals.

EditionSponsor-StrategicPricingAssociates

This Edition is Sponsored by:

Strategic Pricing Associates

SPA is the leading provider of pricing analytics to 100′s of complex companies of all types: manufacturing, distribution, equipment, services, and software/technology products. The benefits are staggering; and they are typically accomplished in less than 90 days. Our typical client improves profitability by two to four percent of sales. SPA Clients include over 200 manufacturing companies including Parker HannifinRockwellGEExxon MobilCaterpillar as well as over 400 distributors including Harry Cooper Supply CompanyIndustrial Distribution GroupAH Harris, and ThermoFisher Scientific.

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Headlines

Do You Still Like Your Surcharge Pricing Strategy? | The Sales Hunter

A few years ago, it was popular for companies to tack on energy surcharges as a way of increasing the price without (in their eyes) actually increasing their price. For years I’ve talked about how this is a dead-end strategy that will always backfire. Every opportunity I had when working with clients, I would work […]

Oil Prices: What’s Behind the Drop? Simple Economics | NYTimes.com

The oil industry, with its history of booms and busts, appears to be in the early stages of its latest downturn. The price of oil has plunged by more than half since June, reaching levels last seen during the depths of the 2009 recession. Both the American and international benchmarks for crude oil were trading […]

The New Keynesian case for anti-inflation price controls | Worthwhile Canadian Initiative

Take a very standard New Keynesian macroeconomic model. The two key ingredients (the only ones that matter for this post) are: monopolistically competitive firms; the Calvo Phillips Curve. In that model, if there are no macroeconomic shocks, the equilibrium level of output and employment is below the efficient level of output and employment. Because it […]

How Companies Price A Product | Business Insider

Pricing is one of the building blocks of marketing that appears to be easy to understand, but is probably one of the most difficult. Many think it is easy because we all buy products that have prices, and many believe all you have to do is sell the product for more than it costs you […]

The Freemium Model: What’s All the Buzz About? | Online Marketing Institute

The Benefits I’m going to keep this brief since I think the advantages of freemium services are obvious: it’s an easy way to turn leads into paying customers, since they can try out your services. Because you’re offering them a free service (and not asking for a credit card), you won’t have to do as […]

INTRODUCING DYNAMIC PRICING FOR uberX | Uber Blog

Uber is committed to ensuring riders have a safe, reliable and hassle-free way to move around their city. Sometimes we see such high demand that the number of available cars gets tight. During this time, dynamic pricing will automatically go into effect to encourage more drivers to get out on the road and help ensure […]

Huge Price Gaps Found for Hip, Knee Replacement Surgery | Scientific American

WASHINGTON (Reuters) – Hip and knee replacements, two of the fastest-growing U.S. medical procedures, are subject to huge – and apparently random – price variations within the same geographical areas, a new insurance industry study said on Wednesday. The study by Blue Cross Blue Shield [BCBSFL.UL] health insurers adds to the evidence of massive disparities […]

Recurring Revenue Optimization: The Basics | Zuora

REVENUE YIELD AND OPPORTUNITY Analytics allow a subscription business to calculate yield and find the correlations between usage and purchase behavior (whether that is churn, renewal, upsell or cross-sell), and how that might vary by customer segment. This is invaluable in predicting revenue opportunities. For example, when yield is too high (low usage compared to high […]

How Do You Guarantee You Are Paying The Lowest Price For Goods Online? Try Flubit | Forbes

This week I am writing about 5 London start-ups that I believe will enjoy success in 2015. Today I am focusing on Flubit, the site that guarantees to create you a lower price than the one you were about to pay to purchase goods online. Bertie Stephens is one of Flubit’s founding partners, and he […]

This Week in Pricing > 1/25/15

TWIP is a recap of the week’s best pricing focused news, strategy expert and technology leader’s thought leadership, industry news and events, and resources for pricing professionals. This Edition is Sponsored by: Strategic Pricing Solutions Strategic Pricing Solutions, LLC (SPS) is a management consulting firm helping clients with pricing strategies, data analytics, and pricing processes. SPS was formed […]

Pricer’s Points: I hit my head on an algorithm | Jesper Hansson – CPP

Online shopping is becoming a jungle for some and for other a nightmare. Dynamic pricing strategies are becoming more and more frequent and companies like Amazon is said to be working with 2,500,000 price changes a day. Dynamic pricing is basically a pricing strategy where you change your prices often based on different factors. Some […]

Discussion: Why Charging by the Hour is a Cop Out. Employ Value Pricing Instead

Box Free IT Blog I’ll go out and say it. The billable hour is a terrible measure for pricing your services. No one says to themselves, “You know what? I feel like buying 4.75 hours of my accountant’s time today.” Rather, they’re more inclined to say something like, “You know what? I really need help […]

 

Events

 

Webcast: Learn How Iowa Fluid Power Improves Price Realization with SPA | SPA

When: February 18, 2015 2:00 PM Eastern 

Register to attend our webcast where Jim Kaas, President of Iowa Fluid Power, will share their journey to pricing excellence and how they are leveraging science-based strategic pricing tools to improve price realization by identifying price-sensitive products and services. To implement a solution that enhanced profitability, developed pricing […]

Webcast: Stopping Margin Erosion with Pricing Technology | SPA

When: March 11, 2015 2:00 PM Eastern

Register to attend our webcast where Brandon Liebhard, Vice President at Hodell-Natco Industries, will share their journey to pricing excellence and how they are leveraging science-based strategic pricing tools to stop margin erosion by identifying price-sensitive products and services. To implement a solution that enhanced profitability, developed pricing discipline, and […]

Seminar: The Value-based Pricing of Innovation | Stage-Gate International

When: April 14-15, 2015

Where: Washington DC

Are you capturing the value of your innovation? Firms are pouring billions in innovation investments every year with the goal of creating differentiation and competitive products and services. Many, however, forget two critical elements in the innovation management process: the clear definition and measurement of […]

Conference: Manufacturing Pricing Excellence – Barcelona 2015

When: May 20-22, 2015

Where: Barcelona, Spain

Event Overview On behalf of Copperberg and the entire Pricing competence team I am delighted to announce our 3rd Annual Manufacturing Pricing Excellence conference scheduled for 20-22nd of May 2015 in Barcelona, Spain. Since our last edition in Amsterdam, together with our advisory board and delegate network we have been […]

 

Resources

 

Pricing Resources

The source for valuable pricing resources including: academic programs, articles, blogs, books, cartoons, certifications, papers, quotes, reports, training, and videos.

Pricer’s Points

The “Pricer’s Points“ blog series provides a forum for pricing professionals to share their insights and experience. Our guest bloggers share their knowledge about specific product or industry challenges, geographic complexities, strategies, tactics, and technologies.

Top Discussions

The “Top Discussions“ blog series offers a collection of top pricing related conversations on LinkedIn or in the comments section of pricing related blogs and articles.

Pricing Experts

The source for pricing strategy expert vendor related information and resources.

Pricing Tech

The source for pricing technology vendor related information and resources.

Pricing News LinkedIn Group

Join 1,000’s of your peers in the our LinkedIn discussion group. The group offers a place to share the latest pricing strategy and technology, news, events, resources, thought leadership, and discuss the latest pricing related successes and failures in the news.

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