OnDemand WTP Pricing Research

Pricing News Daily > 2/11/19

PND is a digest of pricing focused news, thought leadership, events, jobs, training and certification resources for pricing professionals.

This Edition is brought to you by:

PriceBeam

B2B and B2C Pricing, Marketing, and Finance team leaders struggle to capture fresh, reliable, and actionable Willingness-To-Pay Pricing data to be able to effectively optimize all prices for all market segments GLOBALLY.

  • Are you confident that you have the right price for your existing products or services in every market?
  • Do you know what the price should be for a new product yet to be launched, or existing products into new markets?
  • Do you know what features are REALLY driving your customers willingness to pay by micro-market segment?
  • Do you have the tool to capture the data required to support REAL value-based pricing?

Click to learn more

 

What Are Price Ceilings and How Do They Impact Me? | TheStreet

What Are Price Ceilings and How Do They Impact Me? | TheStreet

What Is a Price Ceiling? A price ceiling is an accounting term, with different variations and meaning, that fixes the highest price a company or individual can charge for a product or service. Price controls are designated by government regulators, theoretically in order to shield consumers from fast and substantial prices. The term sets out […]

 

J&J to disclose list prices in TV drug ads | BioPharma Dive

J&J to disclose list prices in TV drug ads | BioPharma Dive

Dive Insight: The Trump administration’s ambitions around regulating drug pricing came into focus last year, beginning with a policy blueprint unveiled in May 2018 that was soon followed with specific, though preliminary, proposals. In mid-October, the Department of Health and Human Services unveiled a plan that, if finalized, would require drug companies disclose list prices […]

 

Markdowns Cost U.S. Retailers $300 Billion in 2018 | California Apparel News

Markdowns Cost U.S. Retailers $300 Billion in 2018 | California Apparel News

Who doesn’t love a sale? Consumers do, but for retailers the idea of discounting merchandise by 10 percent to 25 percent adds up. According to a recent U.S. retailer survey of more than 200 senior retail decision-makers, markdowns cost non-grocery-store retailers $300 billion in revenues in 2018, or 12 percent of their total sales. … […]

 

Pipeline fight to set gas prices | Kelowna Daily Courier

Pipeline fight to set gas prices | Kelowna Daily Courier

Premier John Horgan was fully prepped over the course of the legislative sittings last year about how to respond to questions about rising gas prices. They started to skyrocket early in the year. That obviously prompts complaints, and complaints always find their way to question period, along the lines of: What are you going to […]

 

Petrol gouging inquiry is overdue | The Canberra Times

Petrol gouging inquiry is overdue | The Canberra Times

The ACT Liberals committed to the fuel watch scheme last month after a series of reports by the Canberra Times  on the price gouging that has been a feature of life here for decades. Those reports noted fuel prices at one and two bowser service stations within 40 and 50 minutes drive of the ACT […]

 

Retailers Should Pay Extra Special Attention To Kroger’s Shelf Labeling Plans With Microsoft | Forbes

Retailers Should Pay Extra Special Attention To Kroger’s Shelf Labeling Plans With Microsoft | Forbes

While it is neat to see digital displays come to life within a store, and while the label shelving substrate alone is enough to make someone feel like they suddenly walked into an episode of Star Trek Next Generation, the “tech,” even with all its flashing fruit, should not overshadow why digital pricing displays are […]

 

Turkish Food Fight Turns to Raids, Fines as Inflation Stings | Bloomberg

Turkish Food Fight Turns to Raids, Fines as Inflation Stings | Bloomberg

Turkey has found that fighting words alone aren’t enough to deter the people it blames for runaway food inflation. After weeks of bashing those deemed price-gougers as traitors and even terrorists, President Recep Tayyip Erdogan’s AK Party is backing up threats with deeds. Fines are on the way after raids of wholesale food markets in […]

 

How to Quit Subscription Services and Save Money | Money

How to Quit Subscription Services and Save Money | Money

Last year I became obsessed with getting a perfect credit score, and it turned out I was just too young to have an 850. Now, in a fun 2019 development, my neuroses are now officially costing me money. Like any good millennial, I have a ton of monthly subscriptions. I pay for Amazon Prime, Dropbox, […]

Webinar (On-Demand): Pricing in New Product Development – From Afterthought to Integral Part of the Process | PriceBeam

This webinar looks at how pricing can and should play a more integral role in New Product Development (NPD) instead of being an afterthought once the product is already designed and produced.

Participants and viewers will learn about:

  • How to use pricing and willingness-to-pay research to create new products or services that have higher success rates once launched
  • How to integrate willingness-to-pay research in the product design process
  • How to better understand what prospective customers actually value, and what they don’t value
  • How to test different concepts for market viability and ability to achieve solid prices in the market place.

 

Webinar (On-Demand): Machine Learning & Data – The Latest Pricing Opportunity | PPS and Vistaar

In today’s ever-evolving world, data and software driven strategies are imperative to creating sustained commercial success.

Computers are more adept than humans at sorting through data with complex variables such as frequently fluctuating costs, rapidly evolving pricing models, and shifting customer priorities. Modern pricing software solutions, powered by advanced algorithms and machine learning techniques, enable businesses to constantly analyze data on an unparalleled scale and drive decision making based on data.

In this PPS webinar, Vistaar’s Director of Product Management, Dushyant Zutshi, discusses how advanced algorithms and machine learning techniques drive intelligent pricing and sales strategies for success in the data-driven world.

 

Webinar (On-Demand): Machine Learning & Pricing with PPS | Perfect Price

Watch CEO of Perfect Price, Alexander Shartsis, discuss machine learning and pricing with the Professional Pricing Society (PPS).

PPS is the world’s largest association of pricing professionals, and usually asks tough questions!

 

Webinar (On-Demand): Value-Based Pricing foundation done right – Conjoint Analysis | PriceBeam

Value-Based Pricing is considered a superior strategy for most industries and businesses. But it also requires a solid foundation of data and market insights. In this webinar we will take an in-depth look at the powerful insights that can be created through price research, in particular using conjoint analysis

Participants and viewers will learn about:

  • How Value-Based Pricing can be supported with price research
  • Different price research methods
  • How Conjoint Analysis can provide powerful insights and support for a Value-Based Pricing strategy
  • Tips and tricks for running a conjoint analysis price research project.

 

30th Annual Spring Workshops & Conference May 7-10, 2019 | PPS

We are excited to announce we’ll be in Atlanta, GA for our 30th Annual Spring Pricing Workshops & Conference May 7-10, 2019! You can register now and take advantage of our Early Bird Offer (Buy 2 Get 1 Free, expires March 29th).

 

Explore our collection of valuable pricing resources including:

 

Pricing News on LinkedIn

Join 1,000’s of your peers in the our LinkedIn discussion group. The group features informative pricing strategy and technology focused news, events, resources, thought leadership, cartoons, quotes, and discussions about the latest pricing strategy, tactics, and tech successes and failures in the news.

 

 

“The single most important decision in evaluating a business is pricing power,” Buffett told the Financial Crisis Inquiry Commission in an interview released by the panel last week. “If you’ve got the power to raise prices without losing business to a competitor, you’ve got a very good business. And if you have to have a prayer session before raising the price by 10 percent, then you’ve got a terrible business.”

     – Warren Buffett

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