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Pricing News Daily > 2/10/15

Pricing News Daily is a digest of top pricing strategy in the news, strategy expert and technology leader’s thought leadership, industry news and events, and resources for pricing professionals.

EditionSponsor-AsiaPricingProfessionals

This Edition is Sponsored by:

Asia Pricing Professionals

Asia Pricing Professionals (APP) is a not-for-profit community of pricing management practitioners. Our key objective is to raise the profile of pricing management in Asia through:

  • Organizing formal and informal meetings where we discuss the latest trends and challenges in Pricing
  • Sharing industry specific knowledge related to pricing management with interested parties
  • Building a network of industry pricing experts who are easily accessible

Click a link below to learn more…

 

Headlines

When Hospitals Buy Doctors’ Offices, and Patient Fees Soar | NYTimes.com

Imagine you’re a Medicare patient, and you go to your doctor for an ultrasound of your heart one month. Medicare pays your doctor’s office $189, and you pay about 20 percent of that bill as a co-payment. Then, the next month, your doctor’s practice has been bought by the local hospital. You go to the […]

Seizing the Pricing Opportunity Before Someone Else Does – The PricingBrew Journal Interview of David Bauders | Strategic Pricing Associates

In this conversation, David Bauders, SPA’s Founder and President, discusses some of the typical pricing problems he’s encountered working with hundreds of distributors and manufacturers around the world. Highlighting the common barriers and hurdles that must be overcome along the way, David provides a number of insights and tips for generating results while aligning to the organization’s appetite […]

How To Create An Effective Pricing Strategy That Doesn’t Kill Your Profits | Sales Benchmark Index

When it comes to boosting short-term sales, discounting works like magic. Reps love it; customers respond to it. Most of your deals depend on it. As CFO, you know how deeply discounting is embedded in your sales culture. Reps don’t want to hold out for premium pricing and risk losing a sale. They’d rather close […]

You Are Not What Someone Will Pay For Your Work | Creative Live

Is there a wrong way to set pricing models for your small or freelance business? Apparently so. To hear Marketing Mentor Toolbox CEO Ilise Benun tell it, “there is the wrong way to think about what you are worth and there is right way to think about what you are worth.” And, it turns out, […]

How to Compete With Free (Video) | Inc.com

Jesse Lipson, founder of Sharefile file storage, explains how he differentiates from large competitors like Google that offer a similar product for free. Read complete article here: How to Compete With Free.

Why Microsoft’s ‘buy only what you use’ pricing strategy is a big deal | Fortune

The software giant’s move to charge for software based on actual “consumption” is one likely to be emulated across the industry. … From my standpoint, Microsoft’s flexibility when it comes to how businesses or individuals want to pay for software could be very important. Over the past year, it has completely overhauled its volume licensing […]

White House report urges scrutiny of pricing practices | USA Today

WASHINGTON — A report from the White House Wednesday urged more scrutiny of how companies use big data to set different prices for different customers, but stopped short of proposing regulations to curb the practice. The examination of what economists call “differential pricing” is part of a larger White House effort to better understand how […]

Wireless price war continues: Verizon data plan price cuts will save you $120 | BGR

Verizon Wireless is about to slash the prices of nearly every More Everything plan in its portfolio, and once again you have T-Mobile to thank. The “Uncarrier” shook things up with CEO John Legere’s antics backed up by industry-shifting initiatives, and the shockwaves continue to be felt throughout the wireless industry. T-Mobile is adding new […]

Ohio hospital CEOs called their own customer service desks to ask about prices | Columbus Business First

A “secret shopper” exercise by hospital CEOs and CFOs in part inspired upcoming efforts by the Ohio Hospital Association to explain pricing and help patients compare facilities on cost and quality. The 18 trustees, top executives at hospitals ranging from small rural facilities to the Cleveland Clinic, posed as uninsured patients calling their own institutions […]

Co-op healthcare in Jersey: no cure for a price war | THE JERSEY MARKETER

In pursuing this penetration-based pricing strategy the Co-op is appealing to its core client group of average-to-below-average-income families. This strategy sets out to engage price-sensitive customers, has mass market appeal and is meant as a show of strength to competitors. All of which is very attractive for the Co-op as a new entrant into a […]

This Week in Pricing > 2/8/15

TWIP is a recap of the week’s best pricing focused news, strategy expert and technology leader’s thought leadership, industry news and events, and resources for pricing professionals. This Edition is Sponsored by: Wiser Wiser provides a complete suite of solutions to give retailers, brands, and manufacturers the edge to stay both competitive and most importantly, profitable. Wiser’s flagship […]

Pricer’s Points | January 2015

The “Pricer’s Points” blog series provides a forum for pricing professionals to share their insights and experience. Our guest bloggers share their knowledge about specific product or industry challenges, geographic complexities, strategies, tactics, and technologies. This Edition is Sponsored by: Wiser Wiser provides a complete suite of solutions to give retailers, brands, and manufacturers the edge to […]

Discussion: The Price War Over The Cloud Has High Stakes For The Internet

NPR Article This week, our tech reporting team is exploring cloud computing — the big business of providing computing power and data storage that companies need, but which happens out of sight, as if it’s “in the cloud.” It’s a timely topic, since there’s a price war going on as tech titans aim to control the cloud market. Amazon […]

 

Events

 

Webcast: Learn How Iowa Fluid Power Improves Price Realization with SPA | SPA

When: February 18, 2015 2:00 PM Eastern 

Register to attend our webcast where Jim Kaas, President of Iowa Fluid Power, will share their journey to pricing excellence and how they are leveraging science-based strategic pricing tools to improve price realization by identifying price-sensitive products and services. To implement a solution that enhanced profitability, developed pricing […]

Webcast: Stopping Margin Erosion with Pricing Technology | SPA

When: March 11, 2015 2:00 PM Eastern

Register to attend our webcast where Brandon Liebhard, Vice President at Hodell-Natco Industries, will share their journey to pricing excellence and how they are leveraging science-based strategic pricing tools to stop margin erosion by identifying price-sensitive products and services. To implement a solution that enhanced profitability, developed pricing discipline, and […]

Seminar: The Value-based Pricing of Innovation | Stage-Gate International

When: April 14-15, 2015

Where: Washington DC

Are you capturing the value of your innovation? Firms are pouring billions in innovation investments every year with the goal of creating differentiation and competitive products and services. Many, however, forget two critical elements in the innovation management process: the clear definition and measurement of […]

Conference: Manufacturing Pricing Excellence – Barcelona 2015

When: May 20-22, 2015

Where: Barcelona, Spain

Event Overview On behalf of Copperberg and the entire Pricing competence team I am delighted to announce our 3rd Annual Manufacturing Pricing Excellence conference scheduled for 20-22nd of May 2015 in Barcelona, Spain. Since our last edition in Amsterdam, together with our advisory board and delegate network we have been […]

 

Resources

The source for valuable pricing resources including: articles, blogs, books, cartoons, certifications, papers, quotes, reports, training, and videos.

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“You can determine the strength of a business over time by the amount of agony they go through in raising prices.”

     – Warren Buffett

Pricer’s Points

The “Pricer’s Points“ blog series provides a forum for pricing professionals to share their insights and experience. Our guest bloggers share their knowledge about specific product or industry challenges, geographic complexities, strategies, tactics, and technologies.

Top Discussions

The “Top Discussions“ blog series offers a collection of top pricing related conversations on LinkedIn or in the comments section of pricing related blogs and articles.

Pricing Experts

The source for pricing strategy expert vendor related information and resources.

Pricing Tech

The source for pricing technology vendor related information and resources.

Pricing News LinkedIn Group

Join 1,000’s of your peers in the our LinkedIn discussion group. The group offers a place to share the latest pricing strategy and technology, news, events, resources, thought leadership, and discuss the latest pricing related successes and failures in the news.

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