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Pricing News Daily > 2/2/15

Pricing News Daily is a digest of top pricing strategy in the news, strategy expert and technology leader’s thought leadership, industry news and events, and resources for pricing professionals.

EditionSponsor-StrategicPricingSolutions

This Edition is Sponsored by:

Strategic Pricing Solutions

Strategic Pricing Solutions, LLC (SPS) is a management consulting firm helping clients with pricing strategies, data analytics, and pricing processes. SPS was formed by Scott Francis in 2005 with a vision of enabling B2B clients to build sustainable strategic pricing capability to significantly improve their profitability. By providing flexibility in how we serve our customers, SPS consulting enables clients to build sustainable strategic pricing capability and continuous improvement in profitability through better pricing decisions.

Click a link below to learn more…

 

Headlines

This Week in Pricing > 2/1/15

TWIP is a recap of the week’s best pricing focused news, strategy expert and technology leader’s thought leadership, industry news and events, and resources for pricing professionals. This Edition is Sponsored by: Asia Pricing Professionals Asia Pricing Professionals (APP) is a not-for-profit community of pricing management practitioners. Our key objective is to raise the profile of pricing […]

Soaring Super Bowl ticket prices in one wallet-busting chart | Fortune

Ticket prices for the Super Bowl are the highest they’ve been in five years, according to one ticket resale company. Here’s one must-see chart showing their ebb and flow over that time. With the Super Bowl in Arizona this weekend just hours away, something strange is happening with ticket prices: They’re far higher than they’ve […]

Our Apple addiction is sending its profits sky high | Business Spectator

Apple has reported the largest quarterly profit ever made by a public company. This is largely thanks to record iPhone sales of 74.5 million units over the Christmas period. With prices starting at $US649 for the iPhone 6 in the US and costing more than $US1,000 in many other parts of the world, it’s no […]

VIDEO SALES TIP: Are You Freaked Out by NOT Discounting? | The Sales Hunter

Have you come to believe you can only sell if you offer a discount? That’s crazy.  You need to stop relying upon the discount. A better approach is a policy of NO discounting.  What?!  That’s right… make it a policy that you don’t offer a discount. Read complete article here: VIDEO SALES TIP: Are You […]

When the price just feels right: Do rounded numbers appeal to our emotions? | (e) Science News

Consumers usually look for the lowest price when shopping for a product. But can prices sometimes just feel right? According to a new study in the Journal of Consumer Research, consumers are drawn to prices with rounded numbers when a purchase is motivated by feelings. “A rounded price ($100.00) encourages consumers to rely on feelings […]

Microsoft Shifts Enterprise Strategy, Following Profit News | CIO Today

New Per-User Enterprise Licensing Going forward, one part of Microsoft’s ongoing transformation efforts will apparently include a new subscription plan offering for Windows Enterprise through its Enterprise Cloud Suite. Rather than charging enterprise users a per-device licensing fee, which has long been Microsoft’s model, the new service will provide access to the Enterprise suite on […]

In-store pricing versus online: Getting the price right at the right time | BizReport

The ease, frequency and speed with which pricing and promotions can be updated in online stores means it is hard for physical stores to keep up, and that is affecting consumers’ buying behavior, according to new research from Displaydata. Today’s shoppers want the best value possible for a product and they are prepared to take […]

5 Secrets To An Effective Pricing Strategy For Product Managers | The Accidental Product Manager

Pricing really should not be all that hard to do, right? Pricing is just another part of your product development definition. Find out what your customer is willing to pay, design a product to be sold at that price that will give you a 25% profit margin, and poof you should be all good to […]

Telcos hold out in $40bn price war | The Australian

THE nation’s top telcos are holding fire on plans to trigger a price war in the $40 billion-a-year telecom sector despite the promise of an accelerated National Broadband Network rollout this year and continued competition from sales of Apple’s iPhone 6. According to new analysis from Citi, the nation’s top telecom companies including Telstra, Optus, […]

Contact lenses create debate in Legislature | The Clarion-Ledger

A major online seller of contact lenses wants Mississippi to adopt a law to prevent suppliers and manufacturers from setting a minimum price for them. 1-800-Contacts, a supporter of Senate Bill 2016, says Johnson & Johnson Vision Care implemented a new pricing strategy last year that requires a minimum price for some of their contact […]

Pricer’s Points: Pricing for Profit | Jeff Butcher

Free market America is a competitive place. Closing sales is paramount to building a loyal customer base. Generating volume leads to growth. Growth pays the bills—or does it? My definition of selling includes closing the sale while making a fair profit. The free market system only allows for a modest profit—especially in racing, where our […]

Discussion: It’s Time to Embrace Congestion Pricing

Gizmodo Article An ambitious new transportation plan for DC announced last week includes a massive public transit expansion, additional subway line, and beefed up network of bike lanes. But the proposal that’s getting the most attention is the introduction of congestion pricing. Yes, DC wants to charge cars to enter its downtown. And more cities […]

 

Events

 

Webcast: Learn How Iowa Fluid Power Improves Price Realization with SPA | SPA

When: February 18, 2015 2:00 PM Eastern 

Register to attend our webcast where Jim Kaas, President of Iowa Fluid Power, will share their journey to pricing excellence and how they are leveraging science-based strategic pricing tools to improve price realization by identifying price-sensitive products and services. To implement a solution that enhanced profitability, developed pricing […]

Webcast: Stopping Margin Erosion with Pricing Technology | SPA

When: March 11, 2015 2:00 PM Eastern

Register to attend our webcast where Brandon Liebhard, Vice President at Hodell-Natco Industries, will share their journey to pricing excellence and how they are leveraging science-based strategic pricing tools to stop margin erosion by identifying price-sensitive products and services. To implement a solution that enhanced profitability, developed pricing discipline, and […]

Seminar: The Value-based Pricing of Innovation | Stage-Gate International

When: April 14-15, 2015

Where: Washington DC

Are you capturing the value of your innovation? Firms are pouring billions in innovation investments every year with the goal of creating differentiation and competitive products and services. Many, however, forget two critical elements in the innovation management process: the clear definition and measurement of […]

Conference: Manufacturing Pricing Excellence – Barcelona 2015

When: May 20-22, 2015

Where: Barcelona, Spain

Event Overview On behalf of Copperberg and the entire Pricing competence team I am delighted to announce our 3rd Annual Manufacturing Pricing Excellence conference scheduled for 20-22nd of May 2015 in Barcelona, Spain. Since our last edition in Amsterdam, together with our advisory board and delegate network we have been […]

 

Resources

 

Pricing Resources

The source for valuable pricing resources including: academic programs, articles, blogs, books, cartoons, certifications, papers, quotes, reports, training, and videos.

Pricer’s Points

The “Pricer’s Points“ blog series provides a forum for pricing professionals to share their insights and experience. Our guest bloggers share their knowledge about specific product or industry challenges, geographic complexities, strategies, tactics, and technologies.

Top Discussions

The “Top Discussions“ blog series offers a collection of top pricing related conversations on LinkedIn or in the comments section of pricing related blogs and articles.

Pricing Experts

The source for pricing strategy expert vendor related information and resources.

Pricing Tech

The source for pricing technology vendor related information and resources.

Pricing News LinkedIn Group

Join 1,000’s of your peers in the our LinkedIn discussion group. The group offers a place to share the latest pricing strategy and technology, news, events, resources, thought leadership, and discuss the latest pricing related successes and failures in the news.