Pricing News Daily > 4/9/18

pricingnews-DailyPricing News Daily is a digest of top pricing strategy in the news, strategy expert and technology leader’s thought leadership, industry news and events, and resources for pricing professionals, business owners, creative professionals, and independent contractors.


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DoorDash is here to deliver food from more than 1,500 local restaurants | Next Pittsburg

DoorDash is here to deliver food from more than 1,500 local restaurants | Next Pittsburg

Between 11 a.m. and 10 p.m, people in those areas can order from hundreds of local restaurants including Primanti’s, Kaya and Bluebird Kitchen, as well as national chains such as  Houlihan’s, PF Chang’s and Buca di Beppo. “Delivery is something we see as the future of restaurant dining, and we are excited to be a part […]


Rising fuel prices may dampen auto sales this year | Autocar India

Rising fuel prices may dampen auto sales this year | Autocar India

However, vehicle manufacturers could likely face a sales speed breaker in the form of rising fuel prices. Dynamic pricing or daily fuel revision, which kicked in on June 16, 2017, continues to give considerable heartburn to motorists in India. On April 2, motorists tanking up on petrol had to pay Rs 73.83 in New Delhi, […]


How Did Lift Tickets Become So Expensive? | TransWorld SNOWboarding

As the scope of resort offerings continued to expand, so did the inputs they needed to operate: massive amounts of energy, legions of seasonal employees, large equipment and infrastructure investments and maintenance–all while remaining highly dependent on weather. Given these factors, it’s logical to assume prices at a more complex and sophisticated resort to be […]


Samsung Offers Reduced Prices On Smartphones | UrduPoint

Samsung Offers Reduced Prices On Smartphones | UrduPoint

The global leader in technology and electronics recently held media press event at Hafeez Center, Lahore and revealed a new reduced price structure for its lineup of smartphones. Samsung invited the media along with its brand ambassador Fakhar Zaman a star cricketer of Pakistan, to reveal the new pricing strategy to the media and public […]


Price Transparency Strategy Needs Improvement | MedScape

Price Transparency Strategy Needs Improvement | MedScape

Although patients support healthcare price shopping in theory, few are doing it, dampening hopes that price transparency alone will drive down escalating healthcare costs, say authors of a health policy report published online April 4 in the New England Journal of Medicine. Ateev Mehrotra, MD, MPH, from Harvard Medical School, Boston, Massachusetts, and colleagues note […]


Travel Experts Discuss “Dynamic Pricing” and How Industry is Beginning to Set Prices Based on Consumer Income/Shopping Habits | Markets Insider

Travel Experts Discuss “Dynamic Pricing” and How Industry is Beginning to Set Prices Based on Consumer Income/Shopping Habits | Markets Insider

NEW YORK, April 4, 2018 /PRNewswire-PRWeb/ — The term “Dynamic Pricing” has been bantered about the travel industry for quite a while, but it certainly didn’t originate there. The retail industry has been tracking consumer purchases for quite some time and pushing discounts and special offers on future products based on past purchases. What makes […]


Hold on to your wallet if you drive into Seattle: mayor proposes congestion pricing |

Hold on to your wallet if you drive into Seattle: mayor proposes congestion pricing |

Seattle (April 5) – Seattle Mayor Jenny A. Durkan will announce new bold short- and long-term steps that the City will take to advance towards it’s greenhouse gas reduction goals to reach its commitment to the Paris Climate Agreement. Transportation and buildings are the leading causes of climate emissions. As part of the strategy to […]


Whole Foods prices still higher than competitors, study finds |

Whole Foods prices still higher than competitors, study finds |

When Amazon first lowered prices at Whole Foods Market after buying the grocer in August, customers wondered if the changes could eventually make Whole Foods as affordable as other stores. Eight months later, Whole Foods remains more expensive than some competing grocery chains, according to a report by investment firm Morgan Stanley. A basket that […]



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Events and Resources

European Pricing Summit 2018 | Finance iQ

EU Pricing Summit 2018 300x250Date: April 16-18, 2018

Location: TBD in London, England

The advent of disruptive technology, growth of e-commerce and increasing competition from global markets are just a few of the reasons why leading companies are spending time and money to develop a pricing strategy that works.

Many pricing leaders are wondering what direction to take their pricing strategy in and want to benchmark with other organisations to decide what is the most profitable option. But KPIs and pricing models are almost always confidential, and the majority of organisations are unwilling to disclose the facts and figures that the industry needs. The industry has a dilemma where practitioners want to have insights on new developments in strategies, but they are usually subject to commercial secret.

Given this situation, IQPC will be launching a limited-access, confidential mentoring panel as part of our European Pricing and Commercial Excellence Summit to enable our clients to obtain first-hand tips from our mentors to assist them in creating the most profitable pricing strategy.


Workshop: Value-Based Pricing and Differential Value Quantification | Stephan M. Liozu, CPP

Date: Tue, 1 May, 2018 | 9:00 am – 4:00 pm

Location: PPS Spring Conference | Loews Chicago O’Hare Rosemont Hotel in Chicago, IL

More firms and their pricing leaders are embarking on value-based pricing strategies every year. Research shows increased adoption from 17% of firms in 2008 to about 25-30% of firms in 2016. Part of the deployment process of value-based pricing is the implementation of the Economic Value Estimation® (EVE®) process to quantify differential value. While adoption of value-based pricing and the implementation of EVE® is increasing, pricing professionals still face difficulties in designing and executing value-based pricing strategies and particularly executing the EVE® methods across their organizations.

In this unique one-day workshop, we go through the latest science on value-based pricing and on the EVE® process. We also review how to operationalize the outcome in value-based innovation, value-based marketing and value-based selling strategies. This is a unique and powerful workshop to learn theoretical and practical dimensions of EVE® and value quantification. Participants will also receive a signed copy of the “Dollarizing Differentiation Value” book as well as an eBook called “A User’s Guide to Value Modeling.”

Attendees will learn:

  • How to operationalize value-based pricing and EVE® in your daily business and track that your approach is successful
  • How to practically link value-based pricing with value-based innovation, value-based marketing, and value-based selling
  • How to use multi-functional collaboration to accelerate deployment of value-based pricing

(Level 600 Workshop)



Workshop: Price Execution for Sustained Profitable Growth | Navdeep Sodhi

Date: Wed, 2 May, 2018 | 9:00 am – 4:00 pm

Location: PPS Spring Conference | Loews Chicago O’Hare Rosemont Hotel in Chicago, IL


Many companies find themselves ill-prepared to handle disruption or tap into innovation opportunities due to a legacy of weak pricing execution. New product introduction, organizational redesign, big data solutions, and other strategic investments – all of these critical functions can fall short without solid price operations.  Customers frame their perception of value received or procurement risk based on their vendors’ ability to execute pricing. Given the ever-changing marketplace, even smart companies need to adapt quickly with continuous price improvement.

However, companies have far more control over their pricing operations than they realize. In the workshop Pricing Execution for Sustained Profitable Growth, we will discuss a breakthrough approach for superior execution, one that can systematically eliminate pricing-related risk or leaks to bring new profits straight to the bottom-line without alienating customers. In this workshop, our discussion will include a holistic organizational approach for keeping senior management engaged while dismantling functional silos with the spirit of continuous improvement.

Attendees will learn:

  • How to find the Hidden Pricing Factory within your organization
  • How to secure trust and organizational support with evidence-based assessment of the overall pricing capability
  • How to align pricing operations with your pricing and sales strategy

(Level 500 Workshop)


29th Annual Spring Pricing Workshops & Conference | PPS

640x240-Chicago-Co-Mark-banner-11.21aDate: May 1-4, 2018

Location: Loews Chicago O’Hare Rosemont Hotel in Chicago, IL

We are excited to announce we’ll be in Chicago, IL for our 29th Annual Spring Pricing Workshops & Conference May 1-4, 2018!

You can register now and take advantage of our Early Bird Offer (Buy 2 Get 1 Free, expires March 23rd).


This blog series provides a forum for pricing professionals to share their insights and experience. Our guest bloggers share their knowledge about specific product or industry challenges, geographic complexities, strategies, tactics, and technologies.


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“For me, it’s not about price. It’s about necessity, quality, and usefulness.

     – Fergie



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