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Pricing News Daily > 5/18/15

pricingnews-DailyPricing News Daily is a digest of top pricing strategy in the news, strategy expert and technology leader’s thought leadership, industry news and events, and resources for pricing professionals, business owners, creative professionals, and independent contractors.

This Edition is brought to you by: value innoruption final 0612 rev

 

 

 

Value Innoruption Advisors

Founded by Dr. Stephan Liozu, Value Innoruption Advisors provides training and consulting resources for organizations interested in embedding value-based methodologies in their go-to-market strategies related to innovation, marketing, pricing, and sales. Value Innoruption Advisors offers two popular value and pricing management certification programs – Customer Value Modelers™ (CVM™) and Change Agent in Pricing™ (CAP™).

Click a link below to learn more…

 

Headlines

What Is Strategy, Again? | HBR

What Is Strategy, Again? | HBR

If you read what Peter Drucker had to say about competition back in the late ’50s and early ‘60s, he really only talked about one thing: competition on price. He was hardly alone — that was evidently how most economists thought about competition, too. It was this received opinion Michael Porter was questioning when, in […]

 

White Paper Suggests New Room Block Pricing Model for Meeting Planners | Successful Meetings

White Paper Suggests New Room Block Pricing Model for Meeting Planners | Successful Meetings

When it comes to group housing, meeting planners and hotels have opposing goals. While the former want to obtain as many rooms as possible for the lowest rate, the latter want to fill as many rooms as possible at the highest rate. The solution, according to a new white paper: a “dynamic flex pricing” housing […]

 

Gilead Sciences, Inc. Backed By Glass Lewis Against UAW Trust’s Drug Price Disclosure Proposal | Bidness Etc

Gilead Sciences, Inc. Backed By Glass Lewis Against UAW Trust’s Drug Price Disclosure Proposal | Bidness Etc

Gilead gets support from two shareholder advisory firms, Glass, Lewis & Co. and Egan-Jones Ratings Co, against a proposal by UAW Trust calling for disclosure in drug pricing, a day before it is put to shareholder vote Gilead Sciences, Inc. (NASDAQ:GILD) continues to remain under fire for exorbitant pricing of its hepatitis C drugs, Sovaldi […]

 

Woolworths to axe 400 jobs as supermarket looks to ‘neutralise’ rivals in on-going price war | mUmBRELLA

Woolworths to axe 400 jobs as supermarket looks to ‘neutralise’ rivals in on-going price war | mUmBRELLA

Woolworths made clear it has no plans to abandon its price message and outlined a three-year plan to invest more than $500m in “delivering lower prices, better service and more attractive offers”. An “improved loyalty system” will also be launched. The company will fund the investment through cost savings in other areas of the business, […]

 

Appeals Court Blocks Utah Law That Would Have Banned Price-Fixing On Contact Lenses | Consumerist

Appeals Court Blocks Utah Law That Would Have Banned Price-Fixing On Contact Lenses | Consumerist

In recent years, many of the country’s biggest contact lens manufacturers moved to set minimum sale prices for their products, meaning any retailer wishing to discount these lenses couldn’t go below that price floor. The practice — which would have been illegal until a 2007 Supreme Court ruling — has come under scrutiny from federal […]

 

Area golf courses adopt dynamic pricing | The Detroit News

Area golf courses adopt dynamic pricing | The Detroit News

Mike Apri went to pay his green fees at Whispering Pines Golf Club in Pinckney, and it was $18 for a round of golf. Another time, it was $25. He played again Monday, and it was $21. “I’ve never really heard of (dynamic pricing),” said Apri, 52, who lives in Pinckney and plays golf about […]

 

Glaxo unveils change in pricing strategy | Philly.com

Glaxo unveils change in pricing strategy | Philly.com

With a realistic pricing strategy, GSK will use its vaccine, over-the-counter health care, and prescription-drug divisions to “swim with” that global tide rather than against it, Witty said. “Going forward, the anxiety and pressure on this industry will only increase,” Witty said. “The ability of companies to achieve super-high prices, for product after product, in […]

 

Priceline acquires PriceMatch, adds revenue management to hotel tech arsenal | Tnooz

Priceline acquires PriceMatch, adds revenue management to hotel tech arsenal | Tnooz

The Priceline Group has bolstered its new industry-facing focus in hospitality with a move to buy hotel revenue management provider PriceMatch. Multiple sources had disclosed this week to Tnooz that the France-headquartered company will shortly be part of the Priceline Group, becoming another cog in the wheel of the company’s drive to help hoteliers with their technology, marketing and distibution. The deal was confirmed by […]

 

The Smartest Pricing Strategy for Selling Your Home in 2015 | Real Estate With Judy

The Smartest Pricing Strategy for Selling Your Home in 2015 | Real Estate With Judy

Preparing your home for sale involves a lot of research, and the majority of it comes with strategic price positioning, as well as marketing. After all, they do go hand in hand with each other. When it comes to setting an asking price for your home, it’s time to get into the digital age, and […]

Discussion: UK supermarkets dupe shoppers out of hundreds of millions, says Which? | The Guardian

Discussion: UK supermarkets dupe shoppers out of hundreds of millions, says Which? | The Guardian

The competition regulator is to scrutinise allegations that UK supermarkets have duped shoppers out of hundreds of millions of pounds through misleading pricing tactics. Which? has lodged the first ever super-complaint against the grocery sector after compiling a dossier of “dodgy multi-buys, shrinking products and baffling sales offers” and sending it to the Competition and […]

 


This Week in Pricing > 5/17/15

Headlines
– 6 Ways to Handle a Price Increase and Protect Profit | Salesforce Blog
– Subscription Pricing Strategy: All Bundles Are Not Created Equal | Zuora
– This is Your Brain on Expensive Wine | Money.com
– Use Price To Profit And Grow | Forbes
– Uber’s Indian rival Ola being probed for ‘predatory pricing’ | PCWorld

…and more

 

Events

When: May 20-22, 2015

Where: Barcelona, Spain

Event Overview On behalf of Copperberg and the entire Pricing competence team I am delighted to announce our 3rd Annual Manufacturing Pricing Excellence conference scheduled for 20-22nd of May 2015 in Barcelona, Spain. Since our last edition in Amsterdam, together with our advisory board and delegate network we have been […]

Webcast: How to Stop Undisciplined Discounting | SPA

When: June 3 2015 2:00 PM Eastern

Register to attend our webcast where Kevin Mero, MBA, PMP, Project Manager at Equipment Depot, will share their journey to pricing excellence and how they are leveraging science-based strategic pricing tools to stop undisciplined discounting. To implement a solution that enhanced profitability, developed pricing discipline, and removed emotion from the pricing […]

Conference: Strategic Pricing Conference | SPA

When: June 12, 2015

Where: Las Vegas, NV at the Vdara Hotel & Spa at Aria

Learn how leading manufacturing and distribution executives have unlocked the keys to faster growth, stronger customer relationships, and market-leading profitability with SPA’s proven strategic pricing processes and technology. Event Overview Equal parts strategy and practical tactics, this complimentary Strategic Pricing Executive Overview event […]

 


 

The following is a daily-dose of pricing cartoons and quotes, enjoy…

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“Price is what you pay. Value is what you get.”

     – Warren Buffett

 

Pricing Resources

Explore our archives of valuable pricing resources including:

Blog: The Power of Segmentation | Stephan Liozu

Segmentation is at the heart of marketing. It is actually one of the most essential step in progressive market management but is also one of the most neglected one. By neglected, I mean it is either not performed at all or it is designed in a very traditional fashion: using demographics or firmographics parameters. Over […]

Pricer’s Points Blog Series

This blog series provides a forum for pricing professionals to share their insights and experience. Our guest bloggers share their knowledge about specific product or industry challenges, geographic complexities, strategies, tactics, and technologies.

Check out some recent additions…

Top Discussions

This blog category offers a collection of top pricing related conversations on LinkedIn or in the comments section of pricing related blogs and articles.

Check out some recent favorites…

Pricing News LinkedIn Group

Join 1,000’s of your peers in the our LinkedIn discussion group. The group offers a place to share the latest pricing strategy and technology, news, events, resources, thought leadership, and discuss the latest pricing related successes and failures in the news.

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