Pricing News Daily > 5/6/14

Pricing News Daily > 3/3/15

Pricing News Daily is a digest of top pricing strategy in the news, strategy expert and technology leader’s thought leadership, industry news and events, and resources for pricing professionals. This Edition is brought to you by: Asia Pricing Professionals Asia Pricing Professionals (APP) is a not-for-profit community of pricing management practitioners. Our key objective is to […]

Pricer’s Points: WHY IS THERE NO BACHELOR OF PRICING!? | Alex Zveiris

BACHELOR OF ECONOMICS, BACHELOR OF MARKETING…WHY IS THERE NO BACHELOR OF PRICING!? Many of my colleagues tell me that I have a very interesting job. I couldn’t agree more! A simple look at most university programs will show that you can’t learn “pricing” at school. However, you can definitely learn a lot about economics, marketing […]

Pricing News Daily > 3/2/15

Pricing News Daily is a digest of top pricing strategy in the news, strategy expert and technology leader’s thought leadership, industry news and events, and resources for pricing professionals. This Edition is brought to you by: Strategic Pricing Solutions Strategic Pricing Solutions, LLC (SPS) is a management consulting firm helping clients with pricing strategies, data analytics, […]

This Week in Pricing > 3/1/15

This Week in Pricing is a recap of the week’s best pricing focused news, strategy expert and technology leader’s thought leadership, industry news and events, and resources for pricing professionals. This Edition is brought to you by: Strategic Pricing Solutions Strategic Pricing Solutions, LLC (SPS) is a management consulting firm helping clients with pricing strategies, data analytics, […]

Pricer’s Points: Eye-Tracking for Pricing and Brand Innovation | Jose Mendoza

The latter is somewhat novel as the current research on pricing and eye-tracking technologies is been restricted to a closed environment (i.e. a research lab) but with the potential of extending this research on pricing to the field. The study by Gidlöf et al. (2013) presented differences among the search and decision making behavior. Holmqvist […]