OnDemand WTP Pricing Research

Pricing News Daily > 6/3/15

pricingnews-DailyPricing News Daily is a digest of top pricing strategy in the news, strategy expert and technology leader’s thought leadership, industry news and events, and resources for pricing professionals, business owners, creative professionals, and independent contractors.

This Edition is brought to you by: APP-400dpiLogo

 

 

 

Asia Pricing Professionals

Asia Pricing Professionals (APP) is a not-for-profit community of pricing management practitioners. Our key objective is to raise the profile of pricing management in Asia through:

  • Organizing formal and informal meetings where we discuss the latest trends and challenges in Pricing
  • Sharing industry specific knowledge related to pricing management with interested parties
  • Building a network of industry pricing experts who are easily accessible

Click a link below to learn more…

 

Headlines

Golf-Club Price Wars Are Raging and No One’s Bag Is Safe | Bloomberg Business

Golf-Club Price Wars Are Raging and No One’s Bag Is Safe | Bloomberg Business

The war involves prices for some of the timeless staples of both developed and emerging economies: golf clubs. And as such, maybe it really does serve as a case study to explore the state of the consumer economy. Or maybe it’s just a cheap excuse to write about golf instead of markets on a Monday […]

 

 

How to Price Golf … Dynamically | Pragmatic Pricing

How to Price Golf … Dynamically | Pragmatic Pricing

Every once in a while, a company in a traditional industry uses a new pricing model.  Troon North Golf is one of these companies. Typically when you go to a golf course, there is a flat fee.  Sometimes their weekend price is more than their weekday price, but that’s about as far as it goes.  Troon […]

 

 

Woolworths faces multimillion-dollar hit from private label price cuts, brokers say | The Sydney Morning Herald

Woolworths faces multimillion-dollar hit from private label price cuts, brokers say | The Sydney Morning Herald

Aldi’s brands are 6 per cent cheaper than Coles’ own-brand range, but Coles’ brand prices are on average 34 per cent cheaper than Woolworths’ Select brand. Advertisement Morgan Stanley analyst Tom Kierath​ says the pricing discrepancy has contributed to consumer perceptions that Woolworths’ prices are higher than those of rivals across the board. “Private brand strategies are critical for the Australian supermarkets, as consumers view […]

 

 

WSJ: Apple pricing music service at $10/month, updating iTunes Radio | Seeking Alpha

WSJ: Apple pricing music service at $10/month, updating iTunes Radio | Seeking Alpha

Apple (AAPL +0.4%) is expected to unveil its new subscription music streaming service (a revamped version of the existing Beats Music service) at the June 8-12 WWDC conference, the WSJ reports. It adds the service will be priced at $10/month, on par with Spotify and many other rival services. Prior reports indicated Apple was hoping […]

 

 

Express Scripts Holding Company Works Up A “Pay-For-Performance” Strategy To Control Cancer Drug Prices | BidnessEtc

Express Scripts Holding Company Works Up A “Pay-For-Performance” Strategy To Control Cancer Drug Prices | BidnessEtc

Express Scripts Holding Company (NASDAQ:ESRX) vowed to shift its negotiating power on drug pricing from hepatitis C drugs to a new wave of highly expensive cancer drugs last month, soon after its first quarter fiscal year 2015 earnings release. It seems now that the largest pharmacy benefit manager in the US has cooked up a […]

 

 

Penetration Pricing: How Costco and Kroger Co Dominate Grocery Retail | The Motley Fool

Penetration Pricing: How Costco and Kroger Co Dominate Grocery Retail | The Motley Fool

Apple’s iPhone is a great example. It carries a higher selling price than that of many other smartphones, but enough shoppers pay the premium because they value the innovation and design characteristics of the Apple devices over competing brands. Penetration pricing at work Returning to our grocery example, you can see penetration pricing at work […]

 

 

El Corte Inglés Introduces Competitive Pricing Strategy For Fresh Produce | ESM Magazine

El Corte Inglés Introduces Competitive Pricing Strategy For Fresh Produce | ESM Magazine

El Corte Inglés has expanded what it describes as a ‘very competitive’ pricing structure for fresh produce sold in its stores. Three years on from the implementation of a strategic review of its fresh produce supply chain, the Spanish retail group said that this scheme has now been extended to include fruit and vegetables, seafood […]

 

 

Foreign airlines cry foul over ‘subsidising’ Australian aviation | The Sydney Morning Herald

Foreign airlines cry foul over ‘subsidising’ Australian aviation | The Sydney Morning Herald

“Considering these costs are passed through to the passenger, it appears that regional aviation is being discriminated against in favour of their city counterpart,” the association’s chief executive, Paul Tyrrell, said in a submission to Airservices on new charges. Airservices monitors the bulk of Australia’s air space and is weighing up pricing for services it provides […]

 

 

When Should You Charge And When Should You Give It Away? | Small Business Marketing Resources | GKIC.com

When Should You Charge And When Should You Give It Away? | Small Business Marketing Resources | GKIC.com

When it’s okay: When it helps you build a relationship:You have a product or service that you know will help your clients, customers or patients…if you could only get them to buy it.  If you are trying to get people in the door and start building a relationship with them, and you have backend products […]

 

 

Pricer’s Points: HOW TO MEASURE YOUR PRICING TEAM’S VALUE TO THE ORGANIZATION? | Alex Zveiris

Pricer’s Points: HOW TO MEASURE YOUR PRICING TEAM’S VALUE TO THE ORGANIZATION? | Alex Zveiris

In today’s reality, every aspect of our jobs gets measured based on results. Everything is based on our performance: how effectively and how well we can deliver. The pricing function in many organizations is not any different; the pricing team is not only responsible for implementing best pricing practices but also for generating revenue by […]

 


This Week in Pricing > 5/30/15

Headlines
– The Ultimate Guide to the Psychology of Pricing | Inc.com
– Beware of These Pricing Tricks Retailers Use to Fool Your Brain | Tech Blog
– Name Your Own Price For A Plane Seat With This Brilliant New App | Conde Nast Traveler
– Discussion: UK supermarkets dupe shoppers out of hundreds of millions, says Which? | The Guardian
– Key Steps to Increasing Profitability Strategy— Determining Pricing Strategy | Weklar Business Institute

…and more

 

Events

Webcast: How to Stop Undisciplined Discounting | SPA

When: June 3 2015 2:00 PM Eastern

Register to attend our webcast where Kevin Mero, MBA, PMP, Project Manager at Equipment Depot, will share their journey to pricing excellence and how they are leveraging science-based strategic pricing tools to stop undisciplined discounting. To implement a solution that enhanced profitability, developed pricing discipline, and removed emotion from the pricing […]

Conference: Strategic Pricing Conference | SPA

When: June 12, 2015

Where: Las Vegas, NV at the Vdara Hotel & Spa at Aria

Learn how leading manufacturing and distribution executives have unlocked the keys to faster growth, stronger customer relationships, and market-leading profitability with SPA’s proven strategic pricing processes and technology. Event Overview Equal parts strategy and practical tactics, this complimentary Strategic Pricing Executive Overview event […]

 


 

The following is a daily-dose of pricing cartoons and quotes, enjoy…

– – – – – – – – – – – –

“There is scarcely anything in the world that some man cannot make a little worse, and sell a little more cheaply. The person who buys on price alone is this man’s lawful prey.”

     – John Ruskin

 

Pricing Resources

Explore our archives of valuable pricing resources including:

First Asia Pricing Professionals Networking Tour | Asia Pricing Professionals

As President of Asia Pricing Professionals (APP), it brings me great pleasure to announce that we will soon embark on a short Networking Tour of South East Asia. It is something we have been planning on doing for a while and something we are very excited about. … These networking events will be a great […]

Pricer’s Points Blog Series

This blog series provides a forum for pricing professionals to share their insights and experience. Our guest bloggers share their knowledge about specific product or industry challenges, geographic complexities, strategies, tactics, and technologies.

Check out some recent additions…

Top Discussions

This blog category offers a collection of top pricing related conversations on LinkedIn or in the comments section of pricing related blogs and articles.

Check out some recent favorites…

Pricing News LinkedIn Group

Join 1,000’s of your peers in the our LinkedIn discussion group. The group offers a place to share the latest pricing strategy and technology, news, events, resources, thought leadership, and discuss the latest pricing related successes and failures in the news.

 

Posted in: Pricing News Daily

Post a Comment

WP-SpamFree by Pole Position Marketing