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Pricing News Daily > 6/5/15

pricingnews-DailyPricing News Daily is a digest of top pricing strategy in the news, strategy expert and technology leader’s thought leadership, industry news and events, and resources for pricing professionals, business owners, creative professionals, and independent contractors.

This Edition is brought to you by: SPA_logo_color LinkedIn 2

 

 

 

Strategic Pricing Associates

SPA is the leading provider of pricing analytics to 100′s of complex companies of all types: manufacturing, distribution, equipment, services, and software/technology products. The benefits are staggering; and they are typically accomplished in less than 90 days. Our typical client improves profitability by two to four percent of sales. SPA Clients include over 200 manufacturing companies including Parker HannifinRockwellGEExxon MobilCaterpillar as well as over 400 distributors including Harry Cooper Supply CompanyIndustrial Distribution GroupAH Harris, and ThermoFisher Scientific.

Click a link below to learn more…

 

Headlines

Sony Mobile Executive: Pricing Tweaks, Cost Cuts to Cope With Dollar’s Rise | NYTimes.com

Sony Mobile Executive: Pricing Tweaks, Cost Cuts to Cope With Dollar’s Rise | NYTimes.com

TOKYO — The head of Sony Corp’s loss-making mobile telecoms unit plans to tweak handset prices and cut costs if need be to absorb the dollar’s sharp rise versus the yen, citing currency shifts as a bigger potential threat to the Japanese electronics maker’s efforts to turn the business around than competition. Hiroki Totoki, who […]

 

Neil Blumenthal: Three Rules for Pricing – The Accelerators | WSJ

Neil Blumenthal: Three Rules for Pricing – The Accelerators | WSJ

NEIL BLUMENTHAL: Pricing is the hidden challenge of entrepreneurship. It’s a topic that no one talks about, even though (or perhaps because) it involves difficult decisions that hugely impact the success of your business. As you take steps to establish your pricing strategy, I’ve found there are three key points to keep in mind. Price […]

 

How Much is That Dog in the Window? | Research Access

How Much is That Dog in the Window? | Research Access

Pricing is as much psychological as it is economic. We are definitely not in the era where the low price leader wins the day. This was proven yet again by the research team at Marketing Experiments. They presented their work on optimal pricing in a webinar on December 10, 2014. Although their work was primarily […]

 

How to Avoid the Pricing Race to the Bottom | PROFITguide.com

How to Avoid the Pricing Race to the Bottom | PROFITguide.com

“Maybe we are shopping on discount, but at least half the reason is [grocers] are giving us that opportunity,” says Guelph, Ont.-based grocery consultant Kevin Grier. “The reason is the only way they can compete on is price, at least on the consumer packaged goods.” Overall, Grier estimates grocery sales went up less than 1% […]

 

Gouging Loyal Customers? New Ban on Price Optimization in Car Insurance Quotes | NerdWallet

Gouging Loyal Customers? New Ban on Price Optimization in Car Insurance Quotes | NerdWallet

The memo, circulated to the state’s insurers, said optimization “involves analysis and incorporation of data not related to expected cost for risk characteristics. For example, such data may include the prior year changes in premium and whether policyholders renewed subsequent to such change. Therefore, the use of price optimization results in rates that are unfairly […]

 

The Price Wars From All Sides | Life Science Leader

The Price Wars From All Sides | Life Science Leader

On my first road assignment as an industry journalist in 1987, I visited Burroughs Wellcome in North Carolina’s Research Triangle Park (RTP). I had just attended the annual PMA (now PhRMA) Meeting, where many people in the industry crowd urged me to speak with the company about its pricing. BW had announced an estimated $22,000 […]

 

Springsteen withheld best tickets from the public at NJ concert, records show | NJ.com

Springsteen withheld best tickets from the public at NJ concert, records show | NJ.com

Fans were quick to blame Ticketmaster and ticket brokers when they were unable to score seats to last month’s Bruce Springsteen and the E Street Band concerts at the Izod Center in East Rutherford. But an examination of ticket sale data from the May 21 concert shows Springsteen himself may be part of the problem. […]

 

Why should you take a better look at your pricing? | Aalto EE

Why should you take a better look at your pricing? | Aalto EE

Every company has to put a price on its offering. Some companies allocate more effort and resources to this process, others less. There are clear results for the companies who invest in a solid pricing strategy, results that have an immediate and substantial effect on profitability.  According to data from the Professional Pricing Society, the […]

 

How To Find The Right Prospects And Make Price Irrelevant | Strength in Business

How To Find The Right Prospects And Make Price Irrelevant | Strength in Business

Conclusion Start with the end user in mind – your perfect audience, the right prospects and group of people – and work yourself backwards. Focus obsessively on the WHO. Once you know and understand your target audience, you can develop the appropriate marketing strategies, pick the relevant distribution channels and craft a powerful unique selling […]

 

Pricer’s Points: Healthcare Price Transparency: More Complex Than it Sounds | Don Peppers

Pricer’s Points: Healthcare Price Transparency: More Complex Than it Sounds | Don Peppers

Stories like this aren’t hard to find when it comes to healthcare pricing, which is so complex and difficult to understand that consumers are for the most part just baffled. So in view of the new “consumerized” healthcare system under the Affordable Care Act, one of the issues our panel debated was whether price transparency […]

 

 


This Week in Pricing > 5/30/15

Headlines
– The Ultimate Guide to the Psychology of Pricing | Inc.com
– Beware of These Pricing Tricks Retailers Use to Fool Your Brain | Tech Blog
– Name Your Own Price For A Plane Seat With This Brilliant New App | Conde Nast Traveler
– Discussion: UK supermarkets dupe shoppers out of hundreds of millions, says Which? | The Guardian
– Key Steps to Increasing Profitability Strategy— Determining Pricing Strategy | Weklar Business Institute

…and more

 

Events

Conference: Strategic Pricing Conference | SPA

When: June 12, 2015

Where: Las Vegas, NV at the Vdara Hotel & Spa at Aria

Learn how leading manufacturing and distribution executives have unlocked the keys to faster growth, stronger customer relationships, and market-leading profitability with SPA’s proven strategic pricing processes and technology. Event Overview Equal parts strategy and practical tactics, this complimentary Strategic Pricing Executive Overview event […]

 


 

The following is a daily-dose of pricing cartoons and quotes, enjoy…

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“Pricing is the moment of truth – all of marketing strategy comes to focus on the pricing decision.”

     – Raymond Corey

 

Pricing Resources

Explore our archives of valuable pricing resources including:

Blog: Case Studies – Distributors | Strategic Pricing Associates (SPA)

The following are highlights from some of our distributor client case studies that will help you to learn more about the significant margin improvement with a fast ROI realized by some of the 400 distributors that have partnered with SPA. These case studies cover all aspects of SPA’s work with clients including data and analytics, […]

Pricer’s Points Blog Series

This blog series provides a forum for pricing professionals to share their insights and experience. Our guest bloggers share their knowledge about specific product or industry challenges, geographic complexities, strategies, tactics, and technologies.

Check out some recent additions…

Top Discussions

This blog category offers a collection of top pricing related conversations on LinkedIn or in the comments section of pricing related blogs and articles.

Check out some recent favorites…

Pricing News LinkedIn Group

Join 1,000’s of your peers in the our LinkedIn discussion group. The group offers a place to share the latest pricing strategy and technology, news, events, resources, thought leadership, and discuss the latest pricing related successes and failures in the news.

 

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