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Pricing News Daily > 7/30/19

PND is a digest of pricing focused news, thought leadership, events, training and certification resources for pricing professionals.

This Edition is brought to you by:

Value Innoruption Advisors

Founded by Dr. Stephan Liozu, Value Innoruption Advisors provides training and consulting resources for organizations interested in embedding value-based methodologies in their go-to-market strategies related to innovation, marketing, pricing, and sales. Value Innoruption Advisors offers two popular value and pricing management certification programs – Customer Value Modelers™ (CVM™) and Change Agent in Pricing™ (CAP™).

Click a link below to learn more…

Guidelines for Pricing Your Green Goods and Solutions | Online NET WEB

Guidelines for Pricing Your Green Goods and Solutions | Online NET WEB

One of the most common queries in relation to green advertising and marketing and promoting much more eco-friendly products is what value must be charged for them. This can be a tricky concern because people who run a enterprise, and their loyal clients, can often hesitate when it comes to altering prices. And folks who […]

 

Hershey raises prices on candy bars, Halloween candy is next | MarketWatch

Hershey raises prices on candy bars, Halloween candy is next | MarketWatch

The Hershey Co. is raising prices on its candy bars, and says Halloween candy is next on the list. The previously announced price hikes, which affect a wide variety of merchandise, are expected to impact about 20% of Hershey HSY, -1.20%   portfolio. “The price increase we announced last summer remains on track, and the […]

 

LILLEY: Electric vehicle sales slump one year after subsidy cut | Toronto Sun

LILLEY: Electric vehicle sales slump one year after subsidy cut | Toronto Sun

Electric vehicle sales took a sharp tumble in Ontario when the Ford government cancelled subsidies for the high-end cars a year ago. Fresh off their election win, the PCs said there was no sense in subsidizing vehicles for wealthy people that could afford to spend the extra money for a green car. It’s a point […]

 

Generics in Media: Pricing Battles and Reputational Challenges | Commetric

Generics in Media: Pricing Battles and Reputational Challenges | Commetric

The notoriously high prices of medicines in the US have sparked off fierce debates among a wide range of stakeholders, including patients, providers, payers, academics and policy makers. The media has got into the habit of reminding us that Americans spend more on prescriptions drugs than the patients in any other developed country – around […]

 

This $10,000 in Sony Gear Cost $500 Thanks to Amazon’s Glitch | PetaPixel

This $10,000 in Sony Gear Cost $500 Thanks to Amazon’s Glitch | PetaPixel

Amazon sparked a frenzy and made headlines last week after an apparent pricing glitch allowed customers to buy extremely expensive cameras and lenses, including one worth $13,000, for just $94.48 each. Today we have a closer look at how one photographer made out like a bandit. At the time we originally reported on the strange […]

 

Job: Accenture Strategy – Customer Insight and Growth Strategy – Pricing Manager | Accenture

Job: Accenture Strategy – Customer Insight and Growth Strategy – Pricing Manager | Accenture

This role resides in Accenture’s Client & Market career track. People in our Client & Market career track drive profitable growth by developing market-relevant insights to increase market share or create new markets. They progress through required promotion stages into market-facing roles that have a direct impact on our client’s growth agenda. Strategy professionals apply […]

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Supply Chain News: US Aluminum Suppliers Milking Tariffs to Raise Prices, Molson Coors Executive Says | SupplyChain Digest

Supply Chain News: US Aluminum Suppliers Milking Tariffs to Raise Prices, Molson Coors Executive Says | SupplyChain Digest

Tariffs on some foreign goods and materials, predominantly of course Chinese-made goods but also broad-based tariffs on some metal imports, were designed in theory to drive production back to US factories. It isn’t always working out that way, that’s for sure. Case in point: A recent guest column in the Wall Street Journal by Pete […]

 

Webinar (On-demand): Successful Price Increases using Market Insights | PriceBeam

Digitalization is everywhere of course. But whereas some industries are 100% digital from birth, others are still transforming from traditional consumer or industrial products to more of a digital service industry. Regardless of where your industry and company is on the digitalization path, pricing practices are severely impacted. Digitalization means increased transparency, more information,  as well as internationalization of buying and selling, but also new opportunities for value-adding and new services that can be offered and monetized.

Participants and viewers of the webinar will learn about:

  • What trends in digitalization mean for pricing.
  • Avoiding (some) pricing pitfalls when digitalizing existing offerings
  • Using digital insights to better understand opportunities
  • How to predict optimal prices for digital services using market research

The webinar will be available from the end of May 31st, 2019. If you have already signed up you will receive a link by the end of this date. Otherwise, sign up on the right and receive a link by email to view the recording.

 

 

Webinar (On-demand): Setting the Right Price on New Products or Services | PriceBeam

In this webinar PriceBeam co-founder and Chairman, Finn Hansen, together with The Pricing Coach, Mark Peacock walk viewers through various challenges around the pricing of new products or services.

This on-demand webinar covers:

  • Common challenges when creating new products or services
  • How pricing should play a more prominent role in the innovation process
  • The various steps of product development and how pricing can add value at each step
  • Different types of price research that can improve the value of the new product
  • Psychological pricing tactics to improve the introduction of the new product or service.

 

Webinar (On-Demand): Using AI To Get C-suite Attention For Pricing | Perfect Price and PPS

Pricing is high impact, but are you getting the attention you deserve? In any enterprise environment, the struggle for attention and resources is always an issue. As a pricing professional, how can you get c-suite attention for prioritizing pricing initiatives and allocating budget?

Aligning yourself with your company’s digital transformation initiatives is a great way to move pricing into the fold as a key driver. In particular, focusing on disruptive technologies like Cloud Technologies, AI, Machine Learning, and Decision Automation, can help to spark executive interest.

By choosing an AI vendor over other pre-internet vendors you’ll find more approachable budgets and rapid implementation timelines, which will aid immensely in getting executive buy-in. AI-based pricing tools, like Perfect Price, have measurable ROI and are proven to simulate pricing better than other technologies.

 

 

30th Annual Fall Conference & Workshops October 15-18, 2019 | PPS

We are excited to announce we’ll be in Las Vegas, NV for our 30th Annual Fall Pricing Conference & Workshops October 15-18, 2019! You can register now and take advantage of our Early Bird Offer.

 

15th Annual European and Global Pricing Workshops & Conference November 27-29, 2019 in Berlin, Germany | PPS

We are excited to announce we’ll be in Berlin, Germany for our 15th Annual European and Global Pricing Workshops & Conference to be held November 27-29, 2019!

 

“The single most important decision in evaluating a business is pricing power,” Buffett told the Financial Crisis Inquiry Commission in an interview…

“If you’ve got the power to raise prices without losing business to a competitor, you’ve got a very good business. And if you have to have a prayer session before raising the price by 10 percent, then you’ve got a terrible business.”

     – Warren Buffett

 

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