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Pricing News Daily > 7/13/17

pricingnews-DailyPricing News Daily is a digest of top pricing strategy in the news, strategy expert and technology leader’s thought leadership, industry news and events, and resources for pricing professionals, business owners, creative professionals, and independent contractors.

This Edition is brought to you by:value innoruption final 0612 rev

 

 

Value Innoruption Advisors

Founded by Dr. Stephan Liozu, Value Innoruption Advisors provides training and consulting resources for organizations interested in embedding value-based methodologies in their go-to-market strategies related to innovation, marketing, pricing, and sales. Value Innoruption Advisors offers two popular value and pricing management certification programs – Customer Value Modelers™ (CVM™) and Change Agent in Pricing™ (CAP™).

Click a link below to learn more…

 

Headlines

Members named to mobility pricing panel in Metro Vancouver – BC | Globalnews.ca

Members named to mobility pricing panel in Metro Vancouver – BC | Globalnews.ca

Metro Vancouver has taken another step toward mobility pricing — that means different rates for road travel — depending on how far you go, and how much you drive. The mayor’s council unveiling the “mobility pricing independent commission” today — and as Jordan Armstrong reports, its main job is to now figure out exactly how […]

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Higher Prices, Healthier Snacks Drive PepsiCo Profit Beat | Reuters

Higher Prices, Healthier Snacks Drive PepsiCo Profit Beat | Reuters

(Reuters) – PepsiCo Inc’s second-quarter profit topped estimates, as the company sold more higher-margin healthier foods such as baked chips and raised prices on its drinks in North America. Revenue from the company’s North American Frito-Lay business, under which it sells snacks such as Lay’s chips, rose 3 percent in the quarter ended June 17. […]

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Facebook (FB) Trims Oculus Rift Price for the Second Time | Zacks.com

Facebook (FB) Trims Oculus Rift Price for the Second Time | Zacks.com

Facebook Inc. (FB – Free Report) has once again slashed the price of Oculus Rift but the offer is limited to the summer season. The Rift headset, along with a pair of Touch controllers, will be bundled for $399 for summer. In March, Facebook had first slashed the price of the headset to $499 from […]

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Silicon Valley real estate prices leap: new bidding wars | The Mercury News

Silicon Valley real estate prices leap: new bidding wars | The Mercury News

Six months ago, there was widespread talk about the flattening of the Bay Area housing market — its red-hot temperature had calmed to a simmer. That conversation appears to be ancient history. To wit, this example: Alain Pinel agent Mark Wong sent out an email blast Tuesday revealing that around 60 South Bay homes, mostly in Sunnyvale […]

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The price dilemma over a $16,000 drug | Fox Business

The price dilemma over a $16,000 drug | Fox Business

If the drug does pan out with regulators, Novartis would have to drastically cut its price to make it competitive with other cardiovascular drugs. That would mean jettisoning a small, but reliable, revenue stream on an uncertain bet that the drug could become a top seller as a cardiovascular medicine. “They’ve got a bit of […]

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Strikes stall normal life in district | The Hindu

Strikes stall normal life in district | The Hindu

While the dealers would refill their stocks on Wednesday, the shortage is expected to continue for another day. According to Thiruvananthapuram District Petroleum Traders Association secretary P.K. Biju, the stir has been organised in protest against the alleged discrepancies in the dynamic pricing system of petroleum products and the alleged failure of oil marketing companies […]

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Big data will change business marketing forever | Techaeris

Big data will change business marketing forever | Techaeris

OPTIMIZED PRICING Pricing services and products is a balancing act. Getting the price right in today’s hyper-competitive economy is tricky for businesses without the right tools. Big data analytics can help businesses fine-tune their pricing and even offer customized pricing on the individual level for best results. McKinsey found that minor improvements in the pricing […]

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Uber’s £106 for 20 mile taxi trip in Northern Ireland slammed | Belfast Telegraph

Uber’s £106 for 20 mile taxi trip in Northern Ireland slammed | Belfast Telegraph

Uber’s ‘surge’ policy means some passengers have said they have been charged as much as eight times a normal taxi fare. Several passengers have said they were not aware of the cost of their journey until after they left the vehicle. Because a credit card is needed to set up an Uber account, the money […]

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Featured Content and Events

Book: Dollarizing Differentiation Value – A Practical Guide for the Quantification and the Capture of Customer Value

Book: Dollarizing Differentiation Value – A Practical Guide for the Quantification and the Capture of Customer Value

Summary: Now is the time to answer that “value” question so well and so completely that your organization thrives. The biggest winners in the 21st century will have value-based strategies, value-based innovation, value-based marketing, and value-based pricing. There has never been a more exciting and lucrative time to pay attention to value and turn a […]

 

IQPC RPO Chicago 2017 300x250 Ad

Conference: Pricing & Revenue Optimization Executive Forum 2017 | IQPC

Date: August 23-24, 2017

Location: Chicago, IL

Blending Art and Science to Spark the Next Pricing Evolution – A More Meaningful Way for Qualified Senior Pricing Leaders to Share Strategic Insights

A Series of Facilitated Executive Roundtables for the Senior Pricing Professional

Bringing together a roster of master innovators in the pricing space, the inaugural Pricing and Revenue Optimization Executive Forum offers a rare opportunity to step outside the myopia of your day-to-day.

After extensive surveys of pricing leaders across multiple industries, we’ve created a program around the imminent challenges that you’re tackling now.

It will get intense. Maybe even a bit heated. But either way you’ll walk away with a more expansive outlook on how to optimize your margins.

 

Conference: 28th Annual Fall Pricing Workshops & Conference | PPS

Conference: 28th Annual Fall Pricing Workshops & Conference | PPS

Date: October 24-27, 2017

Location: Hilton San Diego Bayfront in San Diego, California

Hear from our President, Kevin Mitchell, give insight on the conferences we offer.  Please make plans to join us and well over 500 of your peers for the best event anywhere as we discuss Data, Change Management and the Profit Landscape. Don’t miss out on the Early Bird Discount (Buy 2 Get 1 Free). It expires September 15th!

CONFERENCE HIGHLIGHTS

  • 12 Certified Pricing Professional Workshops
  • 4 Breakout Tracks
  • Over 40 Speakers
  • 2 Full Conference Days
  • Over 100 Hours of Networking

 


The following is a daily-dose of pricing cartoons and quotes, enjoy…

“Pricing is actually pretty simple…Customers will not pay literally a penny more than the true value of the product.”

     – Ron Johnson

 

Pricing Resources

Pricer’s Points Blog Series

This blog series provides a forum for pricing professionals to share their insights and experience. Our guest bloggers share their knowledge about specific product or industry challenges, geographic complexities, strategies, tactics, and technologies.

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