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Pricing News Daily > 7/20/15

pricingnews-DailyPricing News Daily is a digest of top pricing strategy in the news, strategy expert and technology leader’s thought leadership, industry news and events, and resources for pricing professionals, business owners, creative professionals, and independent contractors.

This Edition is brought to you by: value innoruption final 0612 rev

 

 

Value Innoruption Advisors

Founded by Dr. Stephan Liozu, Value Innoruption Advisors provides training and consulting resources for organizations interested in embedding value-based methodologies in their go-to-market strategies related to innovation, marketing, pricing, and sales. Value Innoruption Advisors offers two popular value and pricing management certification programs – Customer Value Modelers™ (CVM™) and Change Agent in Pricing™ (CAP™).

Click a link below to learn more…

 

Headlines

Secret pricing hacks at Costco, Sam’s Club and BJs | Clark Howard

Secret pricing hacks at Costco, Sam’s Club and BJs | Clark Howard

At Sam’s Club, look for anything that ends in a penny — such as $19.91 or $4.41 — or anything marked with a “C” for clearance. At Costco, look for anything that ends in 97 cents, which means it’s being sold below cost. Also, price tags with an asterisk mean an item will not be […]

 

Channel Discounting – Can’t We Do Something About It? | MHI Global

Channel Discounting – Can’t We Do Something About It? | MHI Global

You’ll notice in the way the client asked the question that he already had a resolution in mind. He thought he could fix his problem through pricing strategy. After all, major companies like Apple Computer manage to control their street price pretty well. Why couldn’t he? I had to break it to him. You’re not […]

 

Delta Goes All-In on Dynamic Award Pricing in 2016 | UPgRD

Delta Goes All-In on Dynamic Award Pricing in 2016 | UPgRD

I have noted the trend of almost eliminating saver award space for close-in bookings on Delta flights, and here Delta confirms that its making low-priced awards available, but you must book them in advance. I am not going to condemn Delta for doing this — in some cases these awards can be a great advantage […]

 

5 ERP Pricing Definitions You Need to Understand | ERP Focus

5 ERP Pricing Definitions You Need to Understand | ERP Focus

The utilization of acronyms and purpose-derived financial jargon goes with the territory when it comes to technology. However, these characteristics particularly apply to the modern ERP lexicon since today’s resources platforms tend to be transitory in nature. This sensitivity is primarily driven by ERP’s movement away from legacy or wholly premise-owned systems, and toward SaaS […]

 

Ola restarts surge pricing in Bengaluru despite warning | Livemint

Ola restarts surge pricing in Bengaluru despite warning | Livemint

Bengaluru: Online taxi-hailing service Ola has restarted surge pricing in Bengaluru, five months after it was forced to stop the practice by Karnataka state transport authorities. Surge pricing, pioneered by Ola’s rival Uber, refers to the practice of increasing prices by multiples of the regular fare when companies claim customer demand is much higher than […]

 

Moving Beyond MVP: Feedback, Features and Pricing | 352 Blog

Moving Beyond MVP: Feedback, Features and Pricing | 352 Blog

Align Pricing and Personas What is the most important use of our platform for a customer, and how much are they willing to pay? These are the core concerns for any pricing strategy, and the easiest way to answer them is to align product offerings with persona needs. Once we identified our top features through […]

 

DOJ criminal probe takes a look at trade associations | FiercePharma

DOJ criminal probe takes a look at trade associations | FiercePharma

For more than a year, the Justice Department (DOJ) has been pursuing a criminal investigation into the possibility of pricing collusion among makers of generics. Three companies have acknowledged receiving subpoenas from the feds, and now a report says the probe may also be looking into whether trade associations were used as a conduit to […]

 

The Second Biggest Impediment to Price Segmentation – Data | Pragmatic Pricing

The Second Biggest Impediment to Price Segmentation – Data | Pragmatic Pricing

A few weeks ago Pragmatic Pricing talked about having the quoting and invoicing systems necessary to execute price segmentation strategies.  Another fundamental capability you need is systematically collecting the right data.  In this era of “big data” this shouldn’t come as a surprise, but unless someone has consciously sat down to determine what data to […]

 

 

 

Top Pricing Articles & Videos from “The Sales Hunter”

Search through our ever growing database of top pricing articles and videos from Mark “The Sales Hunter” Hunter…

You can also find the latest on other “Hot Topics” in the news such as Dynamic Pricing, Freemium, Price Discrimination, Price Transparency, Pricing Psychology, SaaS and Surge Pricing to name a few via the drop down list added under the “News” navigation menu.

 

This Week in Pricing > 7/18/15

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Events

 

Webcast: Increasing Prices and Margins Without Sacrificing Sales Volume | SPA

When: August 19 2015 2:00 PM Eastern

Register to attend our webcast where a SPA client will share their journey to pricing excellence and how they are leveraging science-based strategic pricing tools to increase prices and margins without sacrificing sales volume. To implement a solution that enhanced profitability, developed pricing discipline, and removed emotion from the pricing […]

Webcast: How to Change the Pricing Culture in Your Company | SPA

When: September 23 2015 2:00 PM Eastern

Register to attend our webcast where a SPA client will share their journey to pricing excellence and how they are leveraging science-based strategic pricing tools to change the pricing culture in their company. To implement a solution that enhanced profitability, developed pricing discipline, and removed emotion from the pricing […]


The following is a daily-dose of pricing cartoons and quotes, enjoy…

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“You know you’re priced right when your customers complain—but buy anyway.”

     – John Harrison

 

Pricing Resources

Explore our archives of valuable pricing resources including:

Certification: Customer Value Modeling (CVM™)

The CVM™ certification is a one-day formal certification program on the customer value modeling methodology using the Economic Value Estimation® process. During this program, participants will learn: To identify true product and service differentiators. To select the right value drivers for a customer value model. To measure and quantify critical value drivers for a product […]

Pricer’s Points Blog Series

This blog series provides a forum for pricing professionals to share their insights and experience. Our guest bloggers share their knowledge about specific product or industry challenges, geographic complexities, strategies, tactics, and technologies.

Check out some recent additions…

Top Discussions

This blog category offers a collection of top pricing related conversations on LinkedIn or in the comments section of pricing related blogs and articles.

Check out some recent favorites…

Pricing News LinkedIn Group

Join 1,000’s of your peers in the our LinkedIn discussion group. The group offers a place to share the latest pricing strategy and technology, news, events, resources, thought leadership, and discuss the latest pricing related successes and failures in the news.

 

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