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Pricing News Daily > 7/7/15

pricingnews-DailyPricing News Daily is a digest of top pricing strategy in the news, strategy expert and technology leader’s thought leadership, industry news and events, and resources for pricing professionals, business owners, creative professionals, and independent contractors.

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Strategic Pricing Solutions

Strategic Pricing Solutions, LLC (SPS) is a management consulting firm helping clients with pricing strategies, data analytics, and pricing processes. SPS was formed by Scott Francis in 2005 with a vision of enabling B2B clients to build sustainable strategic pricing capability to significantly improve their profitability. By providing flexibility in how we serve our customers, SPS consulting enables clients to build sustainable strategic pricing capability and continuous improvement in profitability through better pricing decisions.

Click a link below to learn more…

 

Headlines

Tripping Over Dollars to Pick Up Dimes | The Sales Blog

Tripping Over Dollars to Pick Up Dimes | The Sales Blog

I was talking with a friend about pricing. We were both lamenting the fact that too many people underinvest in the results they need. The underinvestment always costs them more than the difference between the price they paid and the price they should have paid. In the world of sales, paying more for the salesperson you […]

Use Pricing Strategy to Boost Sales | HBR

Use Pricing Strategy to Boost Sales | HBR

What’s the fastest way to profitably sell more of whatever it is your company sells? I argue that it’s better pricing. Think about how your company sets prices: Are you confident that your prices capture the value of your products and services? When I ask managers this question, most respond with a chagrined: “Not very […]

 

6 Steps in Pricing your products | Exchange Leads

6 Steps in Pricing your products | Exchange Leads

Any new business venture means making tough decision, price being one of the hardest. As a small business of course you want to maximize revenue and increase profits. However to do this whilst keeping in mind the real value of the product AND the price your are charging is a whole new issue. Differentiate Determine […]

Should You Set the Asking Price of a Home High or Low? | realtor.com

Should You Set the Asking Price of a Home High or Low? | realtor.com

Home prices are up. Mortgage rates are low. Housing supply is stretched thin. Suffice it to say—it’s a tight market. And in a tight market, the conventional wisdom is to price your house a little lower than its actual value, in the hopes of sparking a bidding war that will result in an above-market sale price. Not […]

 

Vermont Issues Bulletin on Price Optimization in Personal Lines Ratemaking | Insurance Journal

Vermont Issues Bulletin on Price Optimization in Personal Lines Ratemaking | Insurance Journal

Vermont regulators issued a bulletin last week addressing the issue of “price optimization” in personal lines ratemaking. The Vermont Department of Financial Regulation (DFR) noted in the bulletin that some property/casualty insurers have been relying upon the practice of price optimization to help determine the premiums that they will charge to policyholders. But DFR warned […]

 

Why do dynamic pricing programs flop? | Opower

Why do dynamic pricing programs flop? | Opower

In 1898, William Barstow proposed time-of-day pricing at the Association of Edison Illuminating Companies. His proposal was rejected. Fast forward more than a century, and dynamic pricing still hasn’t taken off. Less than three percent of American households are on time-of-use rates. But thanks to a few innovators, that’s starting to change. Last week, we […]

Alistair Smith: Dynamic ticket pricing is here to stay | The Stage

Alistair Smith: Dynamic ticket pricing is here to stay | The Stage

It was the best of times, it was the worst of times. Ticket prices in the West End are up, ticket prices in the West End are down. There are many ways of reading the results of our annual ticketing survey. On the one hand, theatre-going is getting more expensive, while on the other it’s […]

 

5 ways to turn precision into profits | Fortune

5 ways to turn precision into profits | Fortune

Whoever has the most exact data—and knows how to use it—wins today. 1. Use dynamic pricing: Amazon AMZN -0.38% is constantly changing its prices, and so are airlines—and customers don’t balk. But most entrepreneurs are afraid to do the same thing, and that’s one reason they struggle to compete with Goliaths. Quit leaving money on […]

 

3 Mental Pricing Tips To Help You Make More Money | Web Marketing Outlaws

3 Mental Pricing Tips To Help You Make More Money | Web Marketing Outlaws

Buying Psychology Online Vs. Offline Most businesses apply offline pricing strategies to the online world thinking they will work. But the methods offline aren’t nearly as great as you think. Consumers would rather pay $1 than $0.99 at a store because they don’t want to wait for the change or have a wallet full of […]

 

This Week in Pricing > 7/4/15

Headlines
What To Do When Customers Only Care About Price | Forbes

How to Price a Product: 4 Pricing Strategies for Your Ecommerce Business – Online Shipping Blog | Endicia

How pharmaceutical company Alexion set the price of the world’s most expensive drug (Video) | CBC News

Mastering the Art of Pricing: What the Textbooks Don’t Teach You | Entrepreneur

Want to Sell High? Get Inside Buyers’ Heads. | Real Estate Play-By-Play

…and more

Events

 

Webcast: Improving Margins Through a More Strategic Approach to Pricing | SPA

When: July 15 2015 2:00 PM Eastern

Register to attend our webcast where a SPA client will share their journey to pricing excellence and how they are leveraging science-based strategic pricing tools to improve margins through a more strategic approach to pricing. To implement a solution that enhanced profitability, developed pricing discipline, and removed emotion from the […]

Webcast: Increasing Prices and Margins Without Sacrificing Sales Volume | SPA

When: August 12 2015 2:00 PM Eastern

Register to attend our webcast where a SPA client will share their journey to pricing excellence and how they are leveraging science-based strategic pricing tools to increase prices and margins without sacrificing sales volume. To implement a solution that enhanced profitability, developed pricing discipline, and removed emotion from the pricing […]

Webcast: How to Change the Pricing Culture in Your Company | SPA

When: September 23 2015 2:00 PM Eastern

Register to attend our webcast where a SPA client will share their journey to pricing excellence and how they are leveraging science-based strategic pricing tools to change the pricing culture in their company. To implement a solution that enhanced profitability, developed pricing discipline, and removed emotion from the pricing […]


The following is a daily-dose of pricing cartoons and quotes, enjoy…

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“Nowadays people know the price of everything and the value of nothing.”

     – Oscar Wilde

 

Pricing Resources

Explore our archives of valuable pricing resources including:

Make the Effort to Understand Customer Needs | Strategic Pricing Solutions

You know inherently that customers are not all the same.  I have written in the past about the importance of segmenting your customers and working to understand the needs of each segment so you can identify how much they might value your product (or not).  A recent example in the car market illustrated that failure […]

Pricer’s Points Blog Series

This blog series provides a forum for pricing professionals to share their insights and experience. Our guest bloggers share their knowledge about specific product or industry challenges, geographic complexities, strategies, tactics, and technologies.

Check out some recent additions…

Top Discussions

This blog category offers a collection of top pricing related conversations on LinkedIn or in the comments section of pricing related blogs and articles.

Check out some recent favorites…

Pricing News LinkedIn Group

Join 1,000’s of your peers in the our LinkedIn discussion group. The group offers a place to share the latest pricing strategy and technology, news, events, resources, thought leadership, and discuss the latest pricing related successes and failures in the news.

 

 

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