OnDemand WTP Pricing Research

Pricing News Daily > 8/7/19

PND is a digest of pricing focused news, thought leadership, events, training and certification resources for pricing professionals.

This Edition is brought to you by:

Perfect Price

The Perfect Price AI platform makes millions of pricing decisions for forward-thinking companies around the world. Our cloud-based service allows customers to quickly anticipate and react to changes in demand in real-time – enabling them to maximize revenues, profit, and utilization.

Its machine learning leverages proprietary data – the biggest competitive advantage–to increase average rates, utilization, and profit. Perfect Price works with forward-thinking companies in industries ranging from rental car and airline to sports clubs and gas stations.

Tips for Editioning and Pricing Fine-Art Photographs | PDN Online

Tips for Editioning and Pricing Fine-Art Photographs | PDN Online

Learning the business of professional fine-art photography can be challenging, especially for emerging photographers. Determining how to price and edition work can be particularly difficult. There are few hard and fast rules, beyond the axiom that you can always raise your prices but should never lower them, because you undermine the value of your work. […]

 

United Airlines Is Cracking Down on the Hidden-City Ticketing Trick | Condé Nast Traveler

United Airlines fliers who work the booking system for cheaper flights could be in for a rude awakening: The airline is asking its employees to report customers who book using the so-called “hidden-city” ticketing trick to corporate security. A hidden-city ticket means a customer books a flight with a layover, but stops traveling after the […]

 

Uber Eats trials new Dubai pricing structure that could hike delivery fees 140% | Arabian Business

Uber Eats trials new Dubai pricing structure that could hike delivery fees 140% | Arabian Business

Uber Eats is experimenting with a new delivery fee structure that sees its flat AED5 fee raised by up to 140 percent to AED12 for select customers in Dubai, depending how far a user is from a restaurant. An Uber spokesperson told Arabian Business delivery fees will be “more affordable” for users who order from […]

 

Amazon Penalizes Sellers That Offer Better Prices on Walmart.com | Fortune

Amazon Penalizes Sellers That Offer Better Prices on Walmart.com | Fortune

Amazon’s determination to offer shoppers the best deals is prompting merchants selling products on its marketplace to raise their prices on competing websites, a testament to the company’s growing influence over the e-commerce market. Amazon constantly scans rivals’ prices to see if they’re lower. When it discovers a product is cheaper on, say, Walmart.com, Amazon […]

 

Thai Tourism minister addresses dual pricing for foreigners, says it should be the same as Thai pricing | The Pattaya News

Thai Tourism minister addresses dual pricing for foreigners, says it should be the same as Thai pricing | The Pattaya News

Thailand may be seeing the beginning of the end to a subject that angers many visitors and residents in the kingdom, dual pricing for foreigners and tourists. Thailand’s new Minister for Tourism and Sports Pipat Ratchakitprakarn was speaking to Thai reporters this morning, August 6th, 2019, about what needs to be done to stimulate the […]

 

Disney Confirms Disney+, ESPN+ & Hulu Bundle Pricing | CBR

Disney Confirms Disney+, ESPN+ & Hulu Bundle Pricing | CBR

A rumored media package bundling Hulu, Disney+ and ESPN+ was confirmed today by Disney CEO Bob Iger during the company’s quarterly earnings call. The bundle will be available for purchase on Nov. 12, the same day the Disney+ streaming service launches, and will be priced at $12.99 per month. Rumors of the media bundle first […]

 

Event Pricing Strategy: The 2019 Guide | Event Manager Blog

Event Pricing Strategy: The 2019 Guide | Event Manager Blog

Event pricing strategy is a tricky business. Setting the right ticket price can ensure a sell out event. Conversely, if you price tickets too high or too low this can directly impact on final attendance numbers. Event pricing is a tricky balancing act that many event planners struggle with, whether it is finding the optimum […]

 

Conservatives buck Trump over worries of ‘socialist’ drug pricing | TheHill

Conservatives buck Trump over worries of ‘socialist’ drug pricing | TheHill

Conservatives are growing increasingly uneasy with the Trump administration’s new drug pricing policy. President Trump is desperately seeking an elusive political win in his efforts to lower prescription drug costs, but he faces a hard sell to conservative groups and GOP lawmakers as he touts ideas traditionally favored by Democrats and presidential candidate Sen. Bernie […]

 

Webinar (On-demand): Successful Price Increases using Market Insights | PriceBeam

Digitalization is everywhere of course. But whereas some industries are 100% digital from birth, others are still transforming from traditional consumer or industrial products to more of a digital service industry. Regardless of where your industry and company is on the digitalization path, pricing practices are severely impacted. Digitalization means increased transparency, more information,  as well as internationalization of buying and selling, but also new opportunities for value-adding and new services that can be offered and monetized.

Participants and viewers of the webinar will learn about:

  • What trends in digitalization mean for pricing.
  • Avoiding (some) pricing pitfalls when digitalizing existing offerings
  • Using digital insights to better understand opportunities
  • How to predict optimal prices for digital services using market research

The webinar will be available from the end of May 31st, 2019. If you have already signed up you will receive a link by the end of this date. Otherwise, sign up on the right and receive a link by email to view the recording.

 

 

Webinar (On-demand): Setting the Right Price on New Products or Services | PriceBeam

In this webinar PriceBeam co-founder and Chairman, Finn Hansen, together with The Pricing Coach, Mark Peacock walk viewers through various challenges around the pricing of new products or services.

This on-demand webinar covers:

  • Common challenges when creating new products or services
  • How pricing should play a more prominent role in the innovation process
  • The various steps of product development and how pricing can add value at each step
  • Different types of price research that can improve the value of the new product
  • Psychological pricing tactics to improve the introduction of the new product or service.

 

Webinar (On-Demand): Using AI To Get C-suite Attention For Pricing | Perfect Price and PPS

Pricing is high impact, but are you getting the attention you deserve? In any enterprise environment, the struggle for attention and resources is always an issue. As a pricing professional, how can you get c-suite attention for prioritizing pricing initiatives and allocating budget?

Aligning yourself with your company’s digital transformation initiatives is a great way to move pricing into the fold as a key driver. In particular, focusing on disruptive technologies like Cloud Technologies, AI, Machine Learning, and Decision Automation, can help to spark executive interest.

By choosing an AI vendor over other pre-internet vendors you’ll find more approachable budgets and rapid implementation timelines, which will aid immensely in getting executive buy-in. AI-based pricing tools, like Perfect Price, have measurable ROI and are proven to simulate pricing better than other technologies.

 

 

30th Annual Fall Conference & Workshops October 15-18, 2019 | PPS

We are excited to announce we’ll be in Las Vegas, NV for our 30th Annual Fall Pricing Conference & Workshops October 15-18, 2019! You can register now and take advantage of our Early Bird Offer.

 

15th Annual European and Global Pricing Workshops & Conference November 27-29, 2019 in Berlin, Germany | PPS

We are excited to announce we’ll be in Berlin, Germany for our 15th Annual European and Global Pricing Workshops & Conference to be held November 27-29, 2019!

 

“The single most important decision in evaluating a business is pricing power,” Buffett told the Financial Crisis Inquiry Commission in an interview…

“If you’ve got the power to raise prices without losing business to a competitor, you’ve got a very good business. And if you have to have a prayer session before raising the price by 10 percent, then you’ve got a terrible business.”

     – Warren Buffett

 

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