OnDemand WTP Pricing Research

Pricing News Daily > 8/9/19

PND is a digest of pricing focused news, thought leadership, events, training and certification resources for pricing professionals.

This Edition is brought to you by:

Value Innoruption Advisors

Founded by Dr. Stephan Liozu, Value Innoruption Advisors provides training and consulting resources for organizations interested in embedding value-based methodologies in their go-to-market strategies related to innovation, marketing, pricing, and sales. Value Innoruption Advisors offers two popular value and pricing management certification programs – Customer Value Modelers™ (CVM™) and Change Agent in Pricing™ (CAP™).

Click a link below to learn more…

Hordes and their money descending for ‘Hamilton’ | Times Union

Hordes and their money descending for ‘Hamilton’ | Times Union

To help prepare the business community to better welcome visitors new to the city or to the theatergoing experience, Proctors and the Downtown Schenectady Improvement Corp. co-hosted a meeting last week attended by about 40 stakeholders. Salengo said the DSIC is collecting parking, shopping, dining and lodging information, as well as other “Hamilton”-specific promotions for […]

 

Is This The Real Reason Bitcoin Suddenly Soared? | Forbes

Bitcoin suddenly soared this week, with the bitcoin price rising more than 20% in the last seven days and jumping over $500 per bitcoin in a matter of minutes last night, only to fall back again. The abrupt bitcoin price rally was largely put down to the escalating U.S. China trade war that’s being stoked […]

 

CarOffer: Instant wholesale trade platform can reverse margin compression | Auto Remarketing

CarOffer: Instant wholesale trade platform can reverse margin compression | Auto Remarketing

The company said that through its patent-pending dealer-to-dealer transaction marketplace called Matrix, the platform allows dealers to acquire retail-ready upstream inventory with confidence. “It is a revolutionary new way to both acquire and liquidate inventory instantly,” CarOffer said in a news release. The company says that for dealerships, CarOffer eliminates the guesswork and much of […]

 

Martin Marietta achieves record revenues, gross profit, adjusted EBITDA in Q2 2019 | Aggregates Manager

Martin Marietta achieves record revenues, gross profit, adjusted EBITDA in Q2 2019 | Aggregates Manager

Martin Marietta Materials, Inc. reports having achieved record revenues, gross profit, and adjusted EBITDA in the second quarter of 2019. Aggregates shipments increased 10 percent, and pricing momentum continued with gains across all building materials product lines. Highlights from Q2 2019 include: Total revenues of $1.279 billion compared to $1.202 billion in Q2 2018; Products and […]

 

New Survey Uncovers the Perceived Value in Free Apps | Yahoo! Finance

New Survey Uncovers the Perceived Value in Free Apps | Yahoo! Finance

A new study brings to light the dollar value consumers place on the free apps billions of people around the world use every day. Commissioned by McGuffin Creative Group and conducted by Digital Third Coast, the study shows that many of the most popular apps — from Google Maps to Instagram — have loyal user […]

 

What’s Cutting Into Ohio State Football Ticket Sales? | WOSU Radio

What’s Cutting Into Ohio State Football Ticket Sales? | WOSU Radio

When it comes to why fans aren’t showing up at home, though, ticket broker Tim Louters just starts pulling frames off his wall. “This is 1999,” he says, looking over a framed ticket and news clip, commemorating former head coach John Cooper’s 100th win. “Thirty-eight dollar ticket versus Cincinnati.” Louters runs Tickets Galore in Dublin. […]

 

Health Care Price Transparency: Reality or Mirage? | Managed Healthcare Executive

Health Care Price Transparency: Reality or Mirage? | Managed Healthcare Executive

On June 24, 2019, President Trump signed the Executive Order on Improving Price and Quality Transparency in American Healthcare to Put Patients First. The stated goal of the Order is to lower health care costs by providing patients with more cost information, in particular for “shoppable” services (i.e., services provided by numerous providers that patients can […]

 

Drake Addresses OVO Fest Ticket Price Complaints | Rap-Up

Drake Addresses OVO Fest Ticket Price Complaints | Rap-Up

Drake brought OVO Fest back to his city, but not everyone was able to attend. Some fans took to social media to complain about the high ticket prices at the 9th annual festival in Toronto. One in particular took to Instagram to call out Drake for not being a “6 God at all” for reportedly […]

 

Webinar (On-demand): Successful Price Increases using Market Insights | PriceBeam

Digitalization is everywhere of course. But whereas some industries are 100% digital from birth, others are still transforming from traditional consumer or industrial products to more of a digital service industry. Regardless of where your industry and company is on the digitalization path, pricing practices are severely impacted. Digitalization means increased transparency, more information,  as well as internationalization of buying and selling, but also new opportunities for value-adding and new services that can be offered and monetized.

Participants and viewers of the webinar will learn about:

  • What trends in digitalization mean for pricing.
  • Avoiding (some) pricing pitfalls when digitalizing existing offerings
  • Using digital insights to better understand opportunities
  • How to predict optimal prices for digital services using market research

The webinar will be available from the end of May 31st, 2019. If you have already signed up you will receive a link by the end of this date. Otherwise, sign up on the right and receive a link by email to view the recording.

 

 

Webinar (On-demand): Setting the Right Price on New Products or Services | PriceBeam

In this webinar PriceBeam co-founder and Chairman, Finn Hansen, together with The Pricing Coach, Mark Peacock walk viewers through various challenges around the pricing of new products or services.

This on-demand webinar covers:

  • Common challenges when creating new products or services
  • How pricing should play a more prominent role in the innovation process
  • The various steps of product development and how pricing can add value at each step
  • Different types of price research that can improve the value of the new product
  • Psychological pricing tactics to improve the introduction of the new product or service.

 

Webinar (On-Demand): Using AI To Get C-suite Attention For Pricing | Perfect Price and PPS

Pricing is high impact, but are you getting the attention you deserve? In any enterprise environment, the struggle for attention and resources is always an issue. As a pricing professional, how can you get c-suite attention for prioritizing pricing initiatives and allocating budget?

Aligning yourself with your company’s digital transformation initiatives is a great way to move pricing into the fold as a key driver. In particular, focusing on disruptive technologies like Cloud Technologies, AI, Machine Learning, and Decision Automation, can help to spark executive interest.

By choosing an AI vendor over other pre-internet vendors you’ll find more approachable budgets and rapid implementation timelines, which will aid immensely in getting executive buy-in. AI-based pricing tools, like Perfect Price, have measurable ROI and are proven to simulate pricing better than other technologies.

 

 

30th Annual Fall Conference & Workshops October 15-18, 2019 | PPS

We are excited to announce we’ll be in Las Vegas, NV for our 30th Annual Fall Pricing Conference & Workshops October 15-18, 2019! You can register now and take advantage of our Early Bird Offer.

 

15th Annual European and Global Pricing Workshops & Conference November 27-29, 2019 in Berlin, Germany | PPS

We are excited to announce we’ll be in Berlin, Germany for our 15th Annual European and Global Pricing Workshops & Conference to be held November 27-29, 2019!

 

“The single most important decision in evaluating a business is pricing power,” Buffett told the Financial Crisis Inquiry Commission in an interview…

“If you’ve got the power to raise prices without losing business to a competitor, you’ve got a very good business. And if you have to have a prayer session before raising the price by 10 percent, then you’ve got a terrible business.”

     – Warren Buffett

 

Explore our collection of valuable pricing resources including:

Books

Cartoons

Certifications

Papers

Quotes

Reports

Training

Videos

Pricing News on LinkedIn

Join 1,000’s of your peers in the our LinkedIn discussion group.

The group features informative pricing strategy and technology focused news, events, resources, thought leadership, and discussions.

Posted in: Pricing News Daily

Post a Comment

WP-SpamFree by Pole Position Marketing