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Pricing News Daily > 8/27/14

Pricing News Daily is a digest of top pricing strategy in the news, strategy expert and technology leader’s thought leadership, industry news and events, and resources for pricing professionals.

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Asia Pricing Professionals

Asia Pricing Professionals (APP) is a not-for-profit community of pricing management practitioners. Our key objective is to raise the profile of pricing management in Asia through:

  • Organizing formal and informal meetings where we discuss the latest trends and challenges in Pricing
  • Sharing industry specific knowledge related to pricing management with interested parties
  • Building a network of industry pricing experts who are easily accessible

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Today’s Headlines

Your Customers Aren’t Cheap. Your Salespeople Are. | The Sales Hunter

Salespeople are allowing themselves to believe the discount is essential.  It’s time we stop the madness.  We have to really challenge ourselves to understand why discounts are being offered at all. As I already said, the biggest issue is the salesperson isn’t taking the time to truly understand the customer’s needs.  The salesperson is not […]

Pricing for Profits – Three Simple Rules to Price your Product | Inc.com

Most entrepreneurs struggle with figuring out how to price their product or service. Price too high and you can count your customers on one hand. Price too low and you risk never making a profit. Here are three simple rules that we have used at Farmivore that can help you get started: 1. Know Thy […]

The ‘iPhone 6′ Could Be A Whole Lot More Expensive | Huffington Post

Here’s one reality about the new iPhone that Apple fans might not be so excited about: It might be the priciest iPhone yet. Many expect the so-called iPhone 6 to be a complete overhaul of the 5S, packed with several new features that could push costs up. Back in April, Jeffries analyst Peter Misek said […]

Webcast: Learn How Harry Cooper Supply Uses Strategic Pricing Tools to Identify and Capture Available Margin Premiums | SPA

Thursday, September 11, 2014 2:00 PM Eastern Register to attend our webcast that starts at 2:00 PM EST where Larry McMullin, CFO at Harry Cooper Supply will share their journey to pricing excellence and how they are leveraging science-based strategic pricing tools to identify and capture available margin. To implement a solution that enhanced profitability, […]

Discussion: We raised prices to preserve our business model

Iterative Path Blog This quote comes to us from Ms. Allie Webb, the Founder and CEO of Drybar a blow dry only salon. A blow dry salon is not like any hair salon. It offers, just as name indicates, blow dry and styling. Drybar is a pioneer in this niche and does $40 million in […]

Pricing Part 3 – How Does A Brand Know When The Price Is Right? | Forbes

But if the product is new to the manufacturer’s line or is in an entirely new category, establishing the MSRP is more difficult.  Many brands will analyze the market and the competitive landscape for the product category to determine where the new product will be positioned.   Some manufacturers lay out a grid with price versus […]

Energy firms warn against cost-plus pricing for gas | Economic Times

NEW DELHI: Ahead of a panel of secretaries beginning work on a new gas pricing mechanism, an association of top energy firms has warned that going back to cost-plus pricing will be a retrograde step that will lead to rewarding inefficiencies. The Association of Oil and Gas Operators, which is made up for over two-dozen […]

Web-Only Merchants – Creating consumer trust with an open pricing model | Internet Retailer

Bob’s Watches lists the buy and sell price for Rolex watches to instill consumer confidence. With an average order value of just under $7,000, a purchase from luxury watch e-retailer Bob’s Watches is not likely an impulse buy. And consumers spending that kind of money on one purchase need to trust the retailer they’re buying from, says […]

Review over 75 of the Best Pricing Books and E-books

As a service to pricing professionals, we have compiled a collection of the best pricing focused hard-copy books and e-books available. The entries for each book are tagged by subject matter, include the author(s), publisher, date of publication, a picture of the front cover, and a brief summary.

Pricing News LinkedIn Group

Join 1,000’s of your peers in the our LinkedIn discussion group. The group offers a place to share the latest pricing strategy and technology, news, events, resources, thought leadership, and discuss the latest pricing related successes and failures in the news.

Ticket Pricing Cannot Be Undercut by the Marketing Department | Ticketing Today

No good deed goes unpunished in ticket pricing, especially when marketing departments decide to generate sales by slashing prices. This occurs too often via online daily-deal sites and other shortchange efforts that harm the sales environment. When little accountability exists for the marketing department, it creates a vortex that can spark conflict between customers and […]

Please Don’t Let Your CEO Negotiate Price | Pragmatic Pricing

You’re on the edge of closing a huge deal. Your salespeople have done a great job of selling value. They have convinced the buyers and the users that yours is the right solution for their company. All is on track. Then, of course, purchasing gets involved to get a better deal and mostly a lower […]

Consumers May Soon Be Able to “Name Their Price” | Forbes

A 2013 study from GE Capital identified that customers take 79 days on average to research for major purchases, with 80% of research kicking off on the internet. With this in mind, wouldn’t it be nice if you – the consumer – could identify during this process what price you want to spend on the […]

This Week in Pricing > 8/23/14

TWIP is a recap of the week’s best pricing focused news, strategy expert and technology leader’s thought leadership, industry news and events, and resources for pricing professionals. This Edition is Sponsored by: The PricingBrew Journal Whether you’re in sales, marketing, product management or a pricing professional, it’s important to stay up-to-date on the latest practices and research […]

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