Pricing News Daily > 9/7/17

pricingnews-DailyPricing News Daily is a digest of top pricing strategy in the news, strategy expert and technology leader’s thought leadership, industry news and events, and resources for pricing professionals, business owners, creative professionals, and independent contractors.

This Edition is brought to you by:value innoruption final 0612 rev

 

 

Value Innoruption Advisors

Founded by Dr. Stephan Liozu, Value Innoruption Advisors provides training and consulting resources for organizations interested in embedding value-based methodologies in their go-to-market strategies related to innovation, marketing, pricing, and sales. Value Innoruption Advisors offers two popular value and pricing management certification programs – Customer Value Modelers™ (CVM™) and Change Agent in Pricing™ (CAP™).

Click a link below to learn more…

 


 

Headlines

Sony Slashes PlayStation VR Bundle Pricing, Can It Match Competitors? | 1redDrop

Sony Slashes PlayStation VR Bundle Pricing, Can It Match Competitors? | 1redDrop

Recent reports that Sony is slashing its PlayStation VR prices could be a marketing strategy to keep market share and stave off competitors that are also cutting their prices. The established VR players, Oculus and HTC, have already slashed their headset prices drastically to improve sales. Now, Sony announcing the price cut seems to be […]

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Amazon wastes no time in trying to destroy the supermarket retailers — FreightWaves

Amazon wastes no time in trying to destroy the supermarket retailers — FreightWaves

Amazon is repeating a strategy that has worked for them in the past to pummel their competition and the customer always wins. According to a report in the Wall Street Journal, former Amazon executive in charge of performance evaluation and policy enforcement, Chris McCabe stated, “Amazon’s using the same playbook they always have when competing […]

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Uber introduces new UberFLASH and UberTaxi services | Digital News Asia

Uber introduces new UberFLASH and UberTaxi services | Digital News Asia

UBER Malaysia has introduced two new services, UberFLASH and UberTaxi to its users in the Klang Valley. Under the new UberFLASH service it will connect riders with the closest drive-partner to them be it an UberX or taxi. The second service, UberTaxi, on the other hand, will allow riders to specifically request for a metered […]

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Airlines accused of hiking prices as people escape Hurricane Irma | Metro News

Airlines accused of hiking prices as people escape Hurricane Irma | Metro News

Airlines have been accused of hiking flight prices from Florida airports as thousands try to escape Hurricane Irma’s path. John Lyons said he booked a one-way American Airlines ticket for his daughter to come home on Thursday night. More than 1,000,000 left without power as Hurricane Irma batters Caribbean He paid $160. However, now the […]

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JetBlue and Delta offer special pricing to people fleeing Hurricane Irma – MarketWatch

JetBlue and Delta offer special pricing to people fleeing Hurricane Irma – MarketWatch

Delta said on Wednesday it’s capping airfares for areas affected by the hurricane. Delta is also adding additional flights to and from San Juan, Miami, Palm Beach, Fort Lauderdale, and Key West, and increasing the size of aircrafts flying from San Juan and South Florida to allow more people to leave. This comes after a […]

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Blockchain to shift media industry power | ITWeb

Blockchain to shift media industry power | ITWeb

The Deloitte report details how blockchain technology will provide new pricing options for paid content, as consumers increasingly demand an individual, customised content experience, as evidenced by the success of music and video streaming services. “While transaction costs have made it difficult to market low-priced content items or small bundles competitively and profitably, blockchain-enabled micro-payments […]

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Here’s How Apple Inc. Will Price Its Amazing OLED iPhone | The Motley Fool

Here’s How Apple Inc. Will Price Its Amazing OLED iPhone | The Motley Fool

Product leaker Benjamin Geskin tweeted out how Apple (NASDAQ:AAPL) will apparently price its upcoming premium OLED iPhone models, which could be called either “iPhone Edition” or “iPhone X,” depending on which reports you believe, citing a friend who has a friend at Apple. The New York Times reported last month that the premium iPhones will […]

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Truveris Secures $25 Million in New Funding to Help Reduce Cost and Improve Access to Prescription Medications | Digital Journal

Truveris Secures $25 Million in New Funding to Help Reduce Cost and Improve Access to Prescription Medications | Digital Journal

“Truveris’ data-driven platform enables employers to create a more symmetrical buying process for prescription drug coverage by demystifying pricing strategies in PBM contracts and driving more transparent competition,” said Tom Rodgers, SVP & Managing Director at McKesson Ventures. “It also helps Biopharma make smarter decisions about where and how it subsidizes patient assistance programs. The […]

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Featured Content and Events

Book: Dollarizing Differentiation Value – A Practical Guide for the Quantification and the Capture of Customer Value

Book: Dollarizing Differentiation Value – A Practical Guide for the Quantification and the Capture of Customer Value

Summary: Now is the time to answer that “value” question so well and so completely that your organization thrives. The biggest winners in the 21st century will have value-based strategies, value-based innovation, value-based marketing, and value-based pricing. There has never been a more exciting and lucrative time to pay attention to value and turn a […]

 

Conference: 28th Annual Fall Pricing Workshops & Conference | PPS

Conference: 28th Annual Fall Pricing Workshops & Conference | PPS

Date: October 24-27, 2017

Location: Hilton San Diego Bayfront in San Diego, California

Hear from our President, Kevin Mitchell, give insight on the conferences we offer.  Please make plans to join us and well over 500 of your peers for the best event anywhere as we discuss Data, Change Management and the Profit Landscape. Don’t miss out on the Early Bird Discount (Buy 2 Get 1 Free). It expires September 15th!

CONFERENCE HIGHLIGHTS

  • 12 Certified Pricing Professional Workshops
  • 4 Breakout Tracks
  • Over 40 Speakers
  • 2 Full Conference Days
  • Over 100 Hours of Networking

 

DigitalPricingSummit_300x250

Conference: Digital Pricing Summit | IQPC

Pricing transformation through digital disruption.

DIGITAL TRANSFORMATION AND E-COMMERCE | DIGITAL PRICING STRATEGIES FOR B2C | E-COMMERCE PRICING IN THE B2B CONTEXT | VALUE CREATION AND CHANNEL MANAGEMENT | DIGITAL SUBSCRIPTIONS AND PAYMENTS | REVENUE MANAGEMENT & COMMERCIAL EXCELLENCE

  • Understand how digitalisation and online services are changing the future of commerce
  • Develop superior pricing strategies in the highly competitive B2C space
  • Explore how digital transformation and ecommerce are interdependent in the B2B context
  • Value creation, communication, managing partners and channel conflict
  • Leverage margin enhancement in digital subscriptions and leveraging digital payment platforms
  • Identify revenue management and commercial strategies for pricing excellence
  • Learn about setting up ecommerce platforms, subscriptions, data analytics and applications for pricing excellence.


The following is a daily-dose of pricing cartoons and quotes, enjoy…

“Anyone can sell a Mercedes for the price of a Hyundai.”

– Larry Best

 


 

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