Super Bowl Ticket Prices Aren’t Falling and Fans Are Confused | Bloomberg

In years past, getting a good price on Super Bowl tickets wasn’t rocket science. Fans just had to wait until a day or two before kickoff, and prices inevitably dropped. Their patience was rewarded: tickets often cost thousands less than they had earlier in the week.

That strategy no longer pays. As a result of the National Football League’s more hands-on approach to ticketing, the market has changed dramatically. Inventory is one-tenth of what was available in 2015, and prices are rising as the game approaches, not falling.

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Super Bowl Ticket Prices Aren’t Falling and Fans Are Confused – Bloomberg.