Tag: Apple Watch

BioTelemetry: Key Partnership In Apple’s Heart Study Featuring Apple’s Watch – BioTelemetry, Inc. (NASDAQ:BEAT) | Seeking Alpha

BioTelemetry: Key Partnership In Apple’s Heart Study Featuring Apple’s Watch – BioTelemetry, Inc. (NASDAQ:BEAT) | Seeking Alpha

According to Apple’s last earnings call, the company’s Watch has had unit growth of 50% for the third consecutive quarter, establishing itself as arguably the best selling smartwatch in the world. Apple describes its watch during the call as “the ultimate device for a healthy life” and is doubling down on its statement by collaborating […]

Apple Inc.’s Brilliant Apple Watch Series 3 Pricing Strategy | The Motley Fool

Apple Inc.’s Brilliant Apple Watch Series 3 Pricing Strategy | The Motley Fool

While I’m impressed with the Apple Watch Series 3, something that might be just as impressive is Apple’s pricing strategy for the product line. Allow me to explain. Apple doesn’t charge that much extra for cellular All of the higher-end Apple Watch Series 3 watches — that is, the variants with stainless steel as well […]

Apple Inc.’s Brilliant Apple Watch Series 3 Pricing Strategy | The Motley Fool

Apple Inc.’s Brilliant Apple Watch Series 3 Pricing Strategy | The Motley Fool

However, I suspect that many, if not most, Apple Watch buyers will opt for the lower-cost versions with aluminum casings, especially since the functionality is identical between the ones with the aluminum casings and those housed in fancier materials. What’s interesting about the aluminum versions of the Apple Watch Series 3 is the relatively small […]

Steve Wozniak Is Worried About the Apple Watch | San Antonio Express

Steve Wozniak Is Worried About the Apple Watch | San Antonio Express

Apple co-founder Steve Wozniak recently criticized the Apple Watch during an “Ask Me Anything” sess ion on the popular social news site  Reddit. “I love my Apple Watch,” wrote Woz, “but it’s taken us into a jewelry market, where you’re going to buy a watch between $500 or $1,100 based on how important you think […]

Why the Apple Watch price cut is smart thinking | TechCrunch

Why the Apple Watch price cut is smart thinking | TechCrunch

This week Apple made a few headlines of its own, including its announcement of a $50 price cut of said smartwatch. The new entry level price for picking up Apple’s wearable is $299, for the smaller sized Sports model. Does that price drop mean Apple has realized it has an expensive dud on its hands and is desperately trying to […]

Apple’s new watch masters time-honored pricing tactics | Miami Herald

Apple’s new watch masters time-honored pricing tactics | Miami Herald

Take the company’s new small-screen product, the Apple Watch. Released a few weeks ago, the pricing strategy behind the Apple Watch is a great example of how a company can profit by capturing value in both volume and margin terms. One of the great pricing challenges companies face is that customers value products differently. They […]

The Apple Watch’s Big Pricing Problem | HBR

The Apple Watch’s Big Pricing Problem | HBR

That wide range of options results in a wide range of prices. The Watch will cost from $349 (aluminum case, rubber band) to $17,000 (18 karat gold case, leather band with brass buckle). I’m not a tech reviewer, so I haven’t actually worn or tried out a demo version of the Watch, as some early […]

Pricing News Daily > 3/23/15

Pricing News Daily > 3/23/15

Pricing News Daily is a digest of top pricing strategy in the news, strategy expert and technology leader’s thought leadership, industry news and events, and resources for pricing professionals, business owners, creative professionals, and independent contractors. This Edition is brought to you by: Strategic Pricing Solutions Strategic Pricing Solutions, LLC (SPS) is a management consulting firm […]

The pricing strategy for the Apple Watch is insanely smart | Business Insider

The pricing strategy for the Apple Watch is insanely smart | Business Insider

How do you price a new type of smart watch at $600 (£410), or more, when the market price is below $300 (£205)? That’s the problem Apple faced when the time came to devise a pricing strategy for the Apple Watch. The following chart shows that Apple has successfully managed to maintain the average selling […]

The 10.000$ Apple watch – Worst practice for pricing consistency | Pricing for Startups

The 10.000$ Apple watch – Worst practice for pricing consistency | Pricing for Startups

Take-aways for founders Re-focusing on the pressing issue of new product pricing there are a few take ways from this case: An out-of-this world anchor price ($10,000 in Apple’s case) will not boost the sales of alternative product versions, but only confuse other customers. It seems that Apple apply’s pure markups to their cost base. In some […]