OnDemand WTP Pricing Research

Tag: Automobile Pricing

Boost Dealership Transparency with One-Price Selling – Barry Schwartz, Robertson Honda | CBT Automotive Network

Boost Dealership Transparency with One-Price Selling – Barry Schwartz, Robertson Honda | CBT Automotive Network

After becoming the GM at his dealership, Barry took a gamble and transitioned the entire sales department over to a one-price selling structure. No negotiations and a no hassle environment became the main objectives. Although it was difficult to transition the dealership at first, after three months, he brought the company culture on board with the […]

Prestige Imports: How much it costs to lease a Pagani Huayra Roadster  | CNBC

Prestige Imports: How much it costs to lease a Pagani Huayra Roadster  | CNBC

A Pagani Huayra Roadster is expensive — the price starts at $2.6 million. If you don’t have that kind of cash upfront, you can lease one, but that’s not cheap either. “The majority of our clients are going ahead and writing a check to buy the car on the spot,” Brett David, CEO of Prestige […]

Q2 results: Bajaj Auto’s aggressive pricing strategy hits profits | Livemint

Q2 results: Bajaj Auto’s aggressive pricing strategy hits profits | Livemint

Bajaj Auto Ltd failed to meet even watered-down estimates for the September quarter (Q2). In spite of a strong 25% year-on-year (y-o-y) growth in sales volume, analysts had toned down expectations after the firm announced aggressive price cuts to regain market share in entry-level motorcycles. True, its strategy is paying off. Sales channels look more […]

Hyundai CMO Evans: ‘94% of customers like or love our car-buying process’ | The Drum

Hyundai CMO Evans: ‘94% of customers like or love our car-buying process’ | The Drum

The finding was one of a few discussed by Dean Evans, Hyundai North America’s chief marketer at the JD Power Automobile Marketing Roundtable in Las Vegas. After piloting the program in Houston, Dallas, Atlanta and Miami in 2017, Evans took the program nationwide across 330 dealerships. In a keynote to automobile marketers, Evans spoke on […]

WLTP ‘artificially inflating’ used car prices, says Shoreham Vehicle Auctions | Fleet Industry News

WLTP ‘artificially inflating’ used car prices, says Shoreham Vehicle Auctions | Fleet Industry News

Used vehicle prices are being artificially inflated post-WLTP as competition hots up for ex-fleet and nearly-new stock, says Shoreham Vehicle Auctions (SVA). The company predicts they are likely to stay this way until spring next year as the used car market continues to thrive and manufacturers continue to iron out their WLTP challenges. … This […]

Surge in online data turning used-vehicle sales into a buyer’s market | Windsor Star

Surge in online data turning used-vehicle sales into a buyer’s market | Windsor Star

TORONTO — The balance of power in the used car market is shifting towards shoppers as improved data and online offerings create more opportunities to push for the best price. A fast-evolving online marketplace is providing more intelligence on the fair value of cars, said Cliff Banks, a Detroit-based auto retail expert. “I don’t know […]

You Can Rent A Bugatti… For The Price Of Buying A New Car | CarBuzz

You Can Rent A Bugatti… For The Price Of Buying A New Car | CarBuzz

Want to buy a Bugatti? You’ll be looking at a seven-figure price tag. But if you can’t afford that and still want the experience of driving one of Molsheim’s finest, you can rent one. And all it’ll cost you is the small matter of about $20,000 to $25,000 per day. That’s how much, according to […]

Volkswagen plans modest EV price premium over internal-combustion cars | Autoblog

Volkswagen plans modest EV price premium over internal-combustion cars | Autoblog

Last month, Thomas Ulbrich, the Volkswagen brand’s board member for E-mobility, spoke to an audience in Dresden, Germany, about VW’s plans for pure electric vehicles. One of the nuggets we noted was Ulbrich saying that the first EV, the I.D. hatchback that could be called Neo, will undercut the Tesla Model 3 by roughly $8,000. […]

Experts say Florence’s flooding will trigger used-car price hike, warn consumers to avoid buying waterlogged vehicles | AccuWeather

Experts say Florence’s flooding will trigger used-car price hike, warn consumers to avoid buying waterlogged vehicles | AccuWeather

During 2017’s Harvey, more than half a million cars were estimated to have been flooded. “Using Katrina as an example, 200,000 units were totaled, and used-vehicle prices increased by as much as 3 percent, or $309, over the four-month period following the storm’s landfall,” Paris said. “Prices initially rise but then fall to parity,” he […]

The most expensive car to rent in America is $20,000 a day | CNBC

The most expensive car to rent in America is $20,000 a day | CNBC

A Bugatti – the French luxury car — isn’t cheap to own. There are only three models — Veyron, Chiron and Divo — and the prices range from $1.7 million to $3 million. In September, the new Divo hypercar sold out in one day, with the hefty price tag of $5.8 million. If you buy […]