Tag: Behavioral Psychology

Bitcoin price LIVE: $43 billion in crypto value wiped in a five day rout | Express

Bitcoin price LIVE: $43 billion in crypto value wiped in a five day rout | Express

Despite small gains in the late hours of the weekend, the cryptocurrency market suffered heavy losses last week. Prices appear to have found stability this morning, but most of the market has made a loss on the day. Bitcoin increased 0.63 percent to trade for $6,384.25, while Ethereum fell 2.67 percent to trade at $317.69. […]

Ride-Hailing Singapore Cheapest Fares – Grab vs Ryde vs Kardi vs TADA | Vucan Post

Ride-Hailing Singapore Cheapest Fares – Grab vs Ryde vs Kardi vs TADA | Vucan Post

6 PM – The Start Of The Evening Rush Grab: $27.00 Kardi: $12.00~$14.00 Ryde: $16.50 TADA: $20.00 Pang gang lo! Prices are steep, especially for Grab, as their dynamic surge pricing kicks in. What’s interesting is that Kardi’s price remained the same throughout the day. What’s The Difference? The pricing model, drivers’ commission rates, the […]

Samsung cuts prices of top-selling TVs by up to 15% | The Economic Times

Samsung cuts prices of top-selling TVs by up to 15% | The Economic Times

KOLKATA: Samsung Electronics cut prices of its top-selling television models for the second time in two months in an attempt to consolidate its leading spot and prevent loss of market share as it did in the smartphone segment, three senior industry executives said. The price reduction ranges from about 5% (Rs 1,000 to Rs 2,500) […]

Avis to Provide Rental Cars to Lyft Drivers | FutureCar

Avis to Provide Rental Cars to Lyft Drivers | FutureCar

As part of the partnership, Avis will add thousands of vehicles to Lyft’s Express Drive program in North America, making it easier for people to drive for Lyft without owning a car. Lyft drivers will be able to reserve an Avis rental car right from the Lyft app. The service is rolling out in the […]

The Long and Short of Pricing Strategy | tech – growth – venture

The Long and Short of Pricing Strategy | tech – growth – venture

Creating Margin with Consumption-based Pricing Consumption pricing is charging based on how much or often a consumer uses the product.  The two most obvious examples would be almost any cloud storage provider or Invision’s per workflow product. This structure is perfect if your product could be accessed by an entire group or division with one […]

Eight Psychological Pricing Techniques to Test on Your E-Commerce Store | MarTechSeries

Eight Psychological Pricing Techniques to Test on Your E-Commerce Store | MarTechSeries

Psychological Pricing Is a Strategy Which Is Based on the Idea That Prices of Certain Products Create a Greater Psychological Impact in the Mind of a Consumer. Pricing Strategies Are Important Components of Growing Your E-Commerce Business and Increasing ROI Warren Buffett had quipped, “The single most important decision in evaluating a business is pricing […]

Kraft Heinz tops estimates with higher pricing, shares surge | Reuters

Kraft Heinz tops estimates with higher pricing, shares surge | Reuters

(Reuters) – Kraft Heinz Co (KHC.O) topped quarterly profit and revenue estimates on Friday as the Tater Tots maker raised product prices and posted higher-than-expected sales from the United States for the first time in several quarters. Shares in the Chicago-based company rose as much as 9.4 percent, the stock’s biggest percentage gain in 18 […]

Eleven lifts lid on pricing strategy for UK and Ireland | SportBusiness Group

Eleven lifts lid on pricing strategy for UK and Ireland | SportBusiness Group

International sports broadcaster Eleven Sports has today (Friday) revealed its pricing strategy as it prepares to launch in the UK and Ireland later this month. Customers will be able to subscribe to a Monthly Pass for £5.99 (€7/$8) per month in the UK or €6.99 ($8) per month in Ireland, through which they will gain […]

Pricing Strategies: Value-Based Pricing (#03) [Video] | Mike Gastin

Pricing Strategies: Value-Based Pricing (#03) [Video] | Mike Gastin

This is the third in my series on pricing strategies. Value-based pricing is probably the most important aspect of pricing that any service business can implement. Done correctly, it can transform your business. Read complete article here: Pricing Strategies: Value-Based Pricing (#03) – YouTube.

Tire Pricing Strategy: Why You Shouldn’t Play the Match Game | Modern Tire Dealer

Tire Pricing Strategy: Why You Shouldn’t Play the Match Game | Modern Tire Dealer

Fallacies of price matching We have found that when customers mention they can find a lower price elsewhere, they are indirectly telling your salespeople, “I want to do business with you, but you have to make me feel like I am getting a better value.” Many consumers understand that if the dealership has the lowest […]