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Tag: cost-plus pricing

5 Profound Pricing Strategies Designed to Profit | Business2Community

5 Profound Pricing Strategies Designed to Profit | Business2Community

Price is something that greatly influences how likely someone is to purchase your products and services. Even the best items may be passed by customers in exchange for something that offers comparable functionality without as hefty of a price tag. The trick is discovering what that perfect price is. You don’t want to sell your […]

A Great Article in Pricing Strategy… Applies to Interior Designers Too! | Gail Doby

A Great Article in Pricing Strategy… Applies to Interior Designers Too! | Gail Doby

According to surveys conducted by INC. Magazine, nearly 60% of all businesses set their prices based on their competitors’ prices. Another 30% set them based on some kind of “cost plus” formula.  I can ONLY imagine that this is also what is taught in marketing classes in colleges, those so called business advisors or worse […]

Jack Scannell Talks Loads of Sense on Drug Pricing | In the Pipeline

Jack Scannell Talks Loads of Sense on Drug Pricing | In the Pipeline

Jack Scannell (the person who coined the phrase “Eroom’s law” for the rise of drug discovery expenses) has a long piece up at Forbes on drug pricing, and it’s terrific.  He goes over the various rationales for high drug prices in turn, with extensive comment. First off is the “recouping costs” argument, which he doesn’t […]

How to Make Your Pricing Strategy Profitable | First Directory Ltd

How to Make Your Pricing Strategy Profitable | First Directory Ltd

Cost vs. Value Some companies can charge a price for their products and/or services which is much higher than it costs them to provide it. This is when the idea of value comes into play. The cost of an item is how much a company think its worth, the value of the item is how […]

Are you really managing gross margin? | Industrial Supply Magazine

Are you really managing gross margin? | Industrial Supply Magazine

Avoid giving away gains from special supplier deals It is not uncommon for supply partners to reward distributor activity, performance or other work with some type of pricing advantage. The premise of the idea is simple: the distributor gets an extra discount which creates greater revenue via improved gross margin. But systemic breakdowns within the distributor operation […]

Why “Cost Plus” Pricing Strategy is Bad Pricing Strategy | The Sales Hunter

Why “Cost Plus” Pricing Strategy is Bad Pricing Strategy | The Sales Hunter

“Cost-Plus” pricing is a common approach used by many businesses. It’s one that many financial people will argue is the right approach to ensure costs are covered. Approach is you start with your costs and then add on what you feel is an appropriate level of profit, and that becomes your customer’s price. It sounds […]

Isn’t Cost-Driven Pricing the Fairest Approach for Shoppers? | LoyaltyOne

Isn’t Cost-Driven Pricing the Fairest Approach for Shoppers? | LoyaltyOne

In the first article in the series we discussed why pricing is a hot topic these days and provided a framework for thinking about pricing. We also discussed three over-arching approaches to pricing: cost-driven pricing, market-driven pricing and customer-driven pricing. In this second article we’ll discuss cost-driven pricing in some more detail. Isn’t cost-driven pricing the fairest […]

The Ultimate Guide To Price Strategy | Medium

The Ultimate Guide To Price Strategy | Medium

Could the advice you’ve been told about structuring your prices or priced your products hurt your overall sales? In this post, I’m going to show you the price-structuring tactics and strategies anyone can copy, allowing you to double your sales without spending an extra dime or having to get extra leads. I’ll start off with […]

Pricing Your Product: Cost-plus Or Value-based Pricing | control

Pricing Your Product: Cost-plus Or Value-based Pricing | control

Before you sell your products or market your services you must first identify the cost. Understanding the price will give you a better perspective of your potential revenue, competitors  and target customers. Pricing your product is a defining mark for your company and should not be taken lightly. Follow this five-part series to understand the complexity, trickery, […]

Pricer’s Points | January 2015

Pricer’s Points | January 2015

The “Pricer’s Points” blog series provides a forum for pricing professionals to share their insights and experience. Our guest bloggers share their knowledge about specific product or industry challenges, geographic complexities, strategies, tactics, and technologies. This Edition is Sponsored by: Wiser Wiser provides a complete suite of solutions to give retailers, brands, and manufacturers the edge to […]