OnDemand WTP Pricing Research

Tag: Digital Pricing

Electronics patent of the month: Smart glasses reading dynamic price info | Electronics Weekly

Electronics patent of the month: Smart glasses reading dynamic price info | Electronics Weekly

One of the UK’s leading supermarkets, Asda positions itself as providing good value for money and pricing its branded products cheaper than its main competitors. One way it tries to achieve this is by constantly monitoring the price of products in the marketplace and adjusting its own accordingly. Other supermarkets also practise dynamic pricing. This […]

Toronto’s Flixel cites “pricing parity” in closing the gap for mobile apps | Cantech Letter

Toronto’s Flixel cites “pricing parity” in closing the gap for mobile apps | Cantech Letter

Toronto cinemagraph company Flixel has engaged one of the major issues surrounding the rise of mobile devices as they increasingly carry the burden of everyday computing tasks, namely how to determine the appropriate price for an app, given that there is basically no significant performance difference anymore between a desktop or laptop computer and mobile […]

Why determining customer lifetime value is critical to profitability in the digital age | MyCustomer

Why determining customer lifetime value is critical to profitability in the digital age | MyCustomer

Customer journey Key to extending CLV is providing a better customer journey, which encompasses the overall combination of experiences a customer has had throughout the entire relationship; from first contact, to receiving marketing and sales communications, to buying, to after-sales service. The value of customer experience was highlighted in a recent report by Econsultancy, which […]

Subscriptions are enjoying a new prominence as a revenue engine for digital content and apps | Business Insider

Subscriptions are enjoying a new prominence as a revenue engine for digital content and apps | Business Insider

Many digital media companies have embraced monthly and annual subscriptions. The business model allows digital media companies to provide a premium experience that offers more than the basic, often ad-supported service level. Subscriptions are enjoying a new prominence as a revenue model for digital content and apps. Internet companies are exploiting the opportunity to boost ARPU (average revenue per […]

With Netflix prices revealed, the battle lines are drawn for the future of Australian TV | Business Insider

With Netflix prices revealed, the battle lines are drawn for the future of Australian TV | Business Insider

This compares with the $9.99 per month for the Presto service from Foxtel, the new entrant Stan that launched in January, and the ailing Quickflix at $9.99. Even 12 months ago the debate over the high levels of piracy evident in Australia was met by the consumer lobby with understandable retorts about high prices and […]

Pricing News Daily > 2/26/15

Pricing News Daily > 2/26/15

Pricing News Daily is a digest of top pricing strategy in the news, strategy expert and technology leader’s thought leadership, industry news and events, and resources for pricing professionals. This Edition is brought to you by:   Strategic Pricing Associates SPA is the leading provider of pricing analytics to 100′s of complex companies of all types: […]

Sainsbury’s swaps shelf price tags for e-paper displays | Pocket-lint

Sainsbury’s swaps shelf price tags for e-paper displays | Pocket-lint

Sainsbury’s is trialling plans to replace the price tickets on the shelves of its supermarkets with changeable e-paper equivalents. It has installed digital pricing displays in its Shoreditch Old Street Local store and if it proves successful for staff, the tech team at the supermarket chain will look to roll it out to other branches in […]

Pricing News Daily > 1/12/15

Pricing News Daily > 1/12/15

Pricing News Daily is a digest of top pricing strategy in the news, strategy expert and technology leader’s thought leadership, industry news and events, and resources for pricing professionals. This Edition is Sponsored by: Strategic Pricing Solutions Strategic Pricing Solutions, LLC (SPS) is a management consulting firm helping clients with pricing strategies, data analytics, and pricing […]

Retailers urged to try digital pricing | Global Marketing Alliance

Retailers urged to try digital pricing | Global Marketing Alliance

This intensified price competition is driving a gap between channels, as operational and financial constraints leave bricks and mortar stores unable to update prices at the shelf edge as quickly as online. The disparity has not gone unnoticed; 46% of UK consumers believe retailers offer different prices offline and online, while 68% have been deterred […]

Pricing News Daily > 1/28/14

Pricing News Daily > 1/28/14

Top Headlines Retail woes may be as deep as the discounts | CNBC Chinese state TV has accused Wal-Mart of skirting inspections to sell even cheaper goods in China | Quartz Stevens Students Develop Mobile [Pricing] App to Drive Medical Device Sales | Digital Journal Microsoft: Competitive Digital Pricing “On The Agenda” | gamerevolution.com Volokh […]