OnDemand WTP Pricing Research

Tag: Disney

Dubai theme park operator reviews strategy as losses pile up | Arab News

Dubai theme park operator reviews strategy as losses pile up | Arab News

The company also revealed the departure of senior executives, including Klaus Assman, Stanford Pinto, Matt Priddy and Paul La France. Dubai Parks and Resorts attracted more than 1 million visits during the first six months of the year, with about 414,400 visits during the second quarter. DXBE said it was progressing well toward achieving a […]

How Will Disney Price Its New Streaming Services? (NYSE: DIS) | 24/7 Wall St.

How Will Disney Price Its New Streaming Services? (NYSE: DIS) | 24/7 Wall St.

The key word here is “distribution.” By taking control of the distribution of its own content, Disney could charge consumers what it charges pay-TV operators and still make money. It could charge consumers a higher price that is still below what a pay-TV service could charge and make even more money. But that might cause […]

Disney’s Streaming Dreams: How Disruptive Is Its New Netflix-Style Strategy, Really? | Variety

Disney’s Streaming Dreams: How Disruptive Is Its New Netflix-Style Strategy, Really? | Variety

The Mouse House is moving to cut the cord: Disney plans to launch at least two direct-to-consumer streaming subscription services, for ESPN and Disney movies and TV shows, in the next two years. But right now, it’s not clear how dramatic the change will be for Disney as a whole. More than anything, it looks […]

Disney To Launch Disney- And ESPN-Branded Streaming Services, Changing Netflix | Deadline

Disney To Launch Disney- And ESPN-Branded Streaming Services, Changing Netflix | Deadline

Look out Netflix: Disney says today that it will end its theatrical distribution deal with Netflix beginning in 2019 to feed its releases to a new Disney-branded streaming service launching that year. The company also announced that its ESPN-branded streaming service, which it had previously discussed, will launch in early 2018. “We’re going to go […]

Does Disneyland Provide A Guide To The Future Of Personalized Medicine? | Forbes

Does Disneyland Provide A Guide To The Future Of Personalized Medicine? | Forbes

Disneyland and other amusement parks often charge a high entrance price at the gate but low prices (or nothing at all) for the rides inside. In healthcare, personalized medicines often have the same two-part pricing: companion diagnostic tests are the gate, and  drug therapies are the rides. Unlike at Disneyland, however, ownership of the gate […]

Save On Theme Park Admission Tickets | MoneyTips

Save On Theme Park Admission Tickets | MoneyTips

Other parks are inching toward demand pricing as well. Legoland in Florida offers flexible date pricing beginning at $84 but provides a $13 discount for purchasing tickets two to six days in advance. The SeaWorld parks do not have demand pricing across the board but they do offer discounts for low demand days at Discovery […]

The Future of Theme Park Pricing is Creative and Dynamic | Skift

The Future of Theme Park Pricing is Creative and Dynamic | Skift

Airlines pioneered dynamic pricing, or revenue management, which is changing prices based on demand, and other parts of the travel industry such as hotels and rental car companies followed suit. The pricing strategy most attractions are experimenting with today is better described as variable, differential, or seasonal — “baby steps leading up to” something that resembles the airline model in […]

5 Reasons Disney World Attendance is Falling | The Motley Fool

5 Reasons Disney World Attendance is Falling | The Motley Fool

If you thought the surprising decline in attendance at Disney’s (NYSE:DIS) Florida theme parks was a fluke during the March quarter, you may as well buckle up for the ride and pull on those yellow safety tags. It will more than likely be even worse for the June quarter, something Disney will make official when it reports fresh […]

Robert Niles: Is Disneyland’s dynamic admission pricing working or not? | The Orange County Register

Robert Niles: Is Disneyland’s dynamic admission pricing working or not? | The Orange County Register

Has Disneyland finally priced itself out of reach for too many local theme park fans? Fans ask this question every time the parks raise their ticket prices. And in the months after those increases, more and more people keep coming to the parks. As much as people love to complain about the cost of going […]

Pricing gets complicated at Disney, SeaWorld | Orlando Sentinel

Pricing gets complicated at Disney, SeaWorld | Orlando Sentinel

Disney took the concept of higher prices and fewer crowds to an extreme with a new series of late-night admission events costing $149. Hours before the first event in April, some time-share club members received invitations to attend for free, DVCNews.com reported. Prices were slashed in half for annual-pass holders and DVC members for subsequent […]