Cool thing about Pancakes? I can make as many as I WANT and she can eat as many as SHE WANTS. Well, a solid pricing strategy works exactly like that delicious stack of pancakes… Pricing methods have different tiers, just like pancakes They adjust depending on the client, just like pancakes. They have bonuses and up-sells, just like syrup and […]
The only gate that’s in place is the number of app users, up to 1,000, which speaks more to the value of our solution in helping them grow rather than some arbitrary messaging volume. And once they reach that limit, there are low-priced monthly plans they can adopt without worry that their investment in our […]
If you’re using Freemium Which features sit behind a paywall? You should iterate on these. They are hard to test. So running “A” tests, as a comparison to “A/B” tests is an interesting strategy. It basically means just move some features for a period of time and see what happens. There will be some backlash […]
With a combined 4.2 million apps to choose from between the Apple and Android app stores, the marketplace for mobile applications has exponentially become more and more cluttered with competition. According to a study by Statista, mobile app revenues reached $41.1 billion worldwide in 2015 and profits are projected to exceed $101.1 billion by 2020. […]
THERE are many different pricing strategies that all attempt to do the same thing: to make you voluntarily spend as much money as possible. Below are eight pricing strategies that are used against your wallet. 1. The number “9”is a very powerful psychological number: many would perceive something which costs RM199 as much cheaper than […]
Yesterday I was briefly let out of my cage to do a bit of investigating in three bookshops. The first was a big Irish chain. The second was a very big independent bookshop. The third was a very small independent bookshop. I went about each shop idly picking up titles to see how they were […]
The pain point that every single B2B company shares is pricing. Countless philosophies flood the web on how to price your product (just see here, here, and here). More than 500 pricing products and services are offered in the tech space. All of this points to the fact that, when it comes to pricing, most […]
Rethink your ebook pricing strategy These two graphs show clearly that it may be time for authors to do a rethink on how they price their ebooks for each market. While US ebook buyers appear to accept a wide price range as good buying value, and even increasing substantially at the $10.00 mark, UK ebook […]
On dynamic pricing and data analytics We now have guys with PhDs in mathematics who help us understand how retailing works. Based on algorithms, we have dynamic pricing now that helps us maximise a book’s value. At times, we may choose to give away profit to build the author for future. Data analytics has helped […]
Readers also have many options to pay for books, while avoiding paying full price: they can buy used books, join subscription services, or even get their books as gifts. Hildick-Smith presented a range of interesting market measurements concerning book-buying behavior. Among these statistics, the most eye-opening was that only about one third of the total […]
Pricing News Daily is a digest of top pricing strategy in the news, strategy expert and technology leader’s thought leadership, industry news and events, and resources for pricing professionals, business owners, creative professionals, and independent contractors. This Edition is brought to you by: Vistaar Vistaar is leading SaaS software provider that enables companies […]
This Week in Pricing > 8/11/18
This Week in Pricing is a collection of pricing focused news, thought leadership , events, jobs and professional education resources for pricers. This Edition is brought to you by: Vistaar Vistaar is leading SaaS software provider that enables companies to optimize pricing, promotion, configuration, and rebate management. Our solutions are powered by predictive models leveraged […]
iPhone X Sales Might Make Future High-End Smartphones More Expensive Than Ever | Inverse
How High Can Smartphone Prices Go? During Apple’s second-quarter earnings call, CEO Tim Cook stated that the iPhone X was the “top-selling iPhone since the launch,” putting to rest “notions that” the pricing strategy was too aggressive. The company’s current flagship iPhone was released alongside the 8 and the 8 Plus, which were around $200 […]
Amish Uber: Man Starts Horse and Buggy Rideshare Service in Michigan | Thrillist
In America, it’s hard to build a business without millions in investment, but piggybacking off a wildly successful — if not imminently scandal-prone — company might help you carve out a niche. An Amish man in the small Michigan town of Colon has set his sights on the fertile rideshare business by offering transportation with a […]
Why iPhone and Android phone prices will get even higher | CNET
When Apple broke the $1,000 barrier for its iPhone X last September, critics scoffed at its exorbitant price. They doubted people would reach so deeply into their wallets for a phone that outpriced two other perfectly good iPhones, the iPhone 8 and iPhone 8 Plus. The critics were wrong. Apple CEO Tim Cook said in […]
Seniority Level: Mid-Senior level Industry: Food & Beverages Employment Type: Full-time Job Functions: Management, Accounting/Auditing, Finance Job Summary Manage the execution of pricing strategies at the area level to support company margin goals and area “Go to Market” strategy. Identify opportunities to increase sales and profit in area by conducting regular analysis, consulting with sales teams, and […]
Seniority Level: Mid-Senior level Industry: Electrical/Electronic Manufacturing Computer Software Telecommunications Employment Type: Full-time Job Functions: Management, Manufacturing Job Summary Brief Description The Pricing Manager will influence Infinera’s business strategy working with Sales and partnering with Product Management to set pricing structures for key strategic opportunities and prepare financial analysis that facilitate executive decisions. Role Candidate must be […]
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