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Tag: Google

Strategies for Navigating a Cluttered App Marketplace | TG Daily

Strategies for Navigating a Cluttered App Marketplace | TG Daily

With a combined 4.2 million apps to choose from between the Apple and Android app stores, the marketplace for mobile applications has exponentially become more and more cluttered with competition. According to a study by Statista, mobile app revenues reached $41.1 billion worldwide in 2015 and profits are projected to exceed $101.1 billion by 2020. […]

Google Home launches in the UK on April 6th priced at £129 | The Verge

Google Home launches in the UK on April 6th priced at £129 | The Verge

Google says it has “hidden a few British treats” inside Home for the UK, including answering queries about hobbies or favorite foods. It appears the features available in the US version of Google Home will be supported in the UK, including any integrations with smart home devices. Google Home’s launch in the UK comes exactly […]

Here’s how Google’s own ads impact bids & pricing in AdWords auctions | Top Seo Soft

Here’s how Google’s own ads impact bids & pricing in AdWords auctions | Top Seo Soft

Google and its sibling companies at Alphabet collectively bid on thousands of keywords in AdWords. That has been going on for years. The search giant has said its ad buying does not “directly inflate” pricing for other advertisers because “advertisers are charged as if it wasn’t bidding.” However, that’s not quite accurate. Participating in its […]

Oracle is starting a price war with Amazon | Business Insider

Oracle is starting a price war with Amazon | Business Insider

So Amazon built a service that does it for them, called Amazon Web Services Database Migration Service (DMS) . It promises to easily move Oracle’s customers (and other databases) to Amazon’s database in the AWS cloud. Now, Oracle is fighting back. It has launched its own AWS-killer cloud service, (aka Infrastructure as a Service) and wants […]

Cloud computing pricing: Beware the bill shock | ZDNet

Cloud computing pricing: Beware the bill shock | ZDNet

One of the benefits of cloud computing that’s often touted by providers is cutting costs: rather than having the hassle and expense of buying servers and equipping data centers, and paying for staff to maintain them, companies can offload their workloads to the cloud, where economies of scale around the infrastructure mean that costs are […]

Five digital strategy tips for mono-brands that wholesale and sell direct to consumer | Econsultancy

Five digital strategy tips for mono-brands that wholesale and sell direct to consumer | Econsultancy

4. Getting the price right is more important than ever We worked with a brand where you could consistently purchase many of their products from a well-known high street retailer for 30% less than the price on the brand site. But we were tasked with significantly growing direct revenue. Errr… Consumers are savvier than ever. […]

Answer These 5 Questions to Determine the Best Pricing Model for Your App! | Finoit Technologies

Answer These 5 Questions to Determine the Best Pricing Model for Your App! | Finoit Technologies

Let’s say you work as a developer, and you are making apps for productivity or for entertainment, yet you can’t figure out how much you should charge for them. Well, this is not too difficult, but you still need to give it some thought, considering how price is an important component for success in this […]

Leading NYC Based Cocktail App HOOCH Acquires Prominent Nightlife Apps Flux and Grotto | Food & Beverage Magazine

Leading NYC Based Cocktail App HOOCH Acquires Prominent Nightlife Apps Flux and Grotto | Food & Beverage Magazine

HOOCH, a members only cocktail app, today, announced its acquisition of Flux, an on-demand concierge app that grants access to the hottest nightclubs, bars, lounges and sold-out concerts to users in NYC and the Hamptons, and Grotto, an on-demand happy hour app that offers users one-hour prepaid happy hours any time of the day. Rapidly […]

Price isn’t everything: Google bets big on machine learning | SearchCloudComputing

Price isn’t everything: Google bets big on machine learning | SearchCloudComputing

Google is in a tenuous situation. Amazon has the early lead and tremendous pace of innovation, while IBM and Microsoft have deep roots with enterprise customers and know how to work on a broad range of workloads at scale, Reichman said. If those companies are viewed as the bookends of the public cloud market, Google […]

Price comparison sites to be investigated by competition watchdog | The Guardian

Price comparison sites to be investigated by competition watchdog | The Guardian

The competition watchdog is to investigate suspected market rigging by energy price comparison websites. The investigation will examine whether websites agreed not to compete with each other when consumers searched on Google for the best deals. The Competition and Markets Authority said: “The CMA is investigating a suspected breach of competition law by some price […]