OnDemand WTP Pricing Research

Tag: Holden Advisors

Pricing News Daily > NEW FORMAT EXAMPLE

Pricing News Daily > NEW FORMAT EXAMPLE

Pricing News Daily is a digest of top pricing strategy in the news, strategy expert and technology leader’s thought leadership, industry news and events, and resources for pricing professionals. This Edition is Sponsored by: ABC Pricing Vendor Edition Sponsor Section Content Includes: “ABC Pricing Vendor” logo hyper-linked to Vendor’s homepage About “ABC Pricing Vendor” paragraph with Homepage URL […]

This Week in Pricing > NEW FORMAT EXAMPLE

This Week in Pricing > NEW FORMAT EXAMPLE

This Week in Pricing is a digest of the week’s top pricing strategy in the news, strategy expert and technology leader’s thought leadership, industry news and events, and resources for pricing professionals.  This Edition is Sponsored by: ABC Pricing Vendor Edition Sponsor Section Content Includes: “ABC Pricing Vendor” logo hyper-linked to Vendor’s homepage About “ABC Pricing Vendor” paragraph […]

The Pricing Desk – Increasing the Odds for Revenue and Profits | Reed Holden

The Pricing Desk – Increasing the Odds for Revenue and Profits | Reed Holden

I had a great conversation with one of our executives recently. The key point of the discussion was: why should a company invest in creating and running a pricing deal desk? The answer was simply: to increase the odds. His response: increase the odds of what? The answer to that one was complicated but important… […]