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Tag: iPhone

Apple is rethinking international iPhone pricing as revenues slip | TechCrunch

Apple is rethinking international iPhone pricing as revenues slip | TechCrunch

When Apple lowered guidance on earnings earlier this month, it cited markets like China as a major factor in its disappointing numbers. Sure enough, when earnings hit today, things didn’t look great, as iPhone revenues dipped 15 percent year over year for the quarter. In an interview with Reuters earlier today, Tim Cook noted that […]

Tim Cook admits that higher iPhone prices are a ‘factor’ in declining upgrade rates | 9to5Mac

Tim Cook admits that higher iPhone prices are a ‘factor’ in declining upgrade rates | 9to5Mac

After announcing that iPhone revenue was down 15 percent year-over-year in Q1 2019, Tim Cook was asked during Apple’s earnings call about iPhone pricing. Analyst Steve Milunovich asked Cook whether Apple might have pushed the “envelope a little bit too far” and might have to bring prices back down in the future. First, Cook explained […]

Apple now requires app subscriptions to show the full cost before signup | The Verge

Apple now requires app subscriptions to show the full cost before signup | The Verge

Apple updated its App Store guidelines last week to lay out clear rules for how developers should present in-app subscription options to users. The changes were spotted by 9to5Mac, and it appears Apple is trying to clear up a lot of the confusion that comes with downloading an app and signing up for a recurring […]

Apple in 2019 and the case of the expensive iPhone | Apple Insider

Apple in 2019 and the case of the expensive iPhone | Apple Insider

Perpetual motion machine Many analysts and various pundits seem to be concerned that Apple has increased the price of iPhones, and they’re again recommending the only solution they know —Apple has to slash pricing to induced demand for its products! This advice comes from the now standard practice of reading what people are saying in […]

Apple (AAPL) Needs to Cut iPhone Prices in China, Says Analyst | TheStreet

Apple (AAPL) Needs to Cut iPhone Prices in China, Says Analyst | TheStreet

Apple Inc. (AAPL – Get Report)  can and should cut iPhone prices in China, according to Wedbush analyst Daniel Ives. “We expect more significant price cuts on XR over the coming months,” Ives said in a note out Monday morning, referring to the lowest-priced new iPhone. “Apple is facing a ‘code red’ situation in China and the […]

Apple in ‘price war’ in China amid sales woes, but cuts unlikely to reverse trend due to deeper troubles: analysts | Global Times

Apple in ‘price war’ in China amid sales woes, but cuts unlikely to reverse trend due to deeper troubles: analysts | Global Times

After many Chinese online retailers slashed prices on iPhones in recent days, Apple Inc appears poised to abandon its longtime successful premium-pricing strategy and instead launch what some call a looming price war to reverse its poor sales in China. But if the California-based company plans to bet solely on cutting prices to boost its […]

iPhone pricing can’t continue to rise, says HSBC | 9to5Mac

iPhone pricing can’t continue to rise, says HSBC | 9to5Mac

Analysts last week slashed their AAPL target prices following Apple’s announcement that it would dramatically miss its own guidance for the holiday quarter, in what one of them called ‘Apple’s darkest day in the iPhone era.’ iPhone pricing has come under the microscope as many suggest this is a key factor in lengthening upgrade cycles. HSBC had […]

Apple Faces a Growing Backlash Against App Store Fees | TheStreet

Apple Faces a Growing Backlash Against App Store Fees | TheStreet

Just days ago, Apple (AAPL – Get Report) announced that the decade-old App Store, which hosts millions of apps and has raked in billions in revenue for Apple, broke a new record with its highest-ever single day sales number, generating $322 million in sales during the first 24 hours of 2019. Meanwhile, a growing number […]

As Apple Heads Higher in Phone Pricing, Google Looks to the Middle | The Motley Fool

As Apple Heads Higher in Phone Pricing, Google Looks to the Middle | The Motley Fool

All of the growth in Apple’s (NASDAQ:AAPL) iPhone revenue over the past year or so has been attributable not to growing unit volumes but rather to price increases. When factoring in larger displays and more storage options reaching as high as 512 GB, a maxed-out iPhone XS Max can set you back nearly $1,500 — […]

Apple (AAPL) Doesn’t Need to Hit the Panic Button Yet on iPhone Pricing | TheStreet

Apple (AAPL) Doesn’t Need to Hit the Panic Button Yet on iPhone Pricing | TheStreet

Does Apple’s (AAPL – Get Report) experience to date selling the iPhone XS and XR suggest that it needs to drastically rethink its high-end iPhone pricing? Probably not. It might, however, suggest that Apple is better off sticking with its traditional formula for selling “cheaper” high-end phones, rather than changing things up the way it […]