SPA Pricing Education, Analytics & Decision Making Tools Webinar Series

Tag: lowering prices

You Cut Your Prices. So Why Didn’t Consumers Notice? | WSJ

You Cut Your Prices. So Why Didn’t Consumers Notice? | WSJ

In fact, other tactics, such as clear in-store or website signage and clear marketing communications, generally cost less and do a better job of helping shoppers understand a brand’s position in the price-value equation. For example, one major discount apparel retailer, facing stiff competition from other fashion discounters, fought back by slashing prices across the […]

Trouble at till …Tesco’s pricing problems are a lesson to us all! | The Vision of the Pension Playpen

Trouble at till …Tesco’s pricing problems are a lesson to us all! | The Vision of the Pension Playpen

So what’s with all this? When we’re at the till, we’re spending a few pounds, when we buy financial services, we’re spending thousands. We see a rate and believe we’re getting it. There is no till receipt telling us what we’ve actually paid. We only find out what’s come out , years later, and then […]

Whole Foods Market makes shift in strategy | IGD Retail Analysis

Whole Foods Market makes shift in strategy | IGD Retail Analysis

Shift 1: focusing on its core customers A key element of this is accelerating category management implementation, following pilots in a small number of categories, which will impact its merchandising, pricing, marketing and loyalty strategies. To support this, it will partner with dunnhumby, which will apply its customer-data models to make more informed decisions in […]

Coles price cuts keep on coming | Herald Sun

Coles price cuts keep on coming | Herald Sun

Managing director John Durkan says there will be no change in strategy at the heavyweight grocer, which launched its highly successful everyday low pricing strategy seven years ago. The bullish statements from Mr Durkan follow a report by investment bank UBS speculating that Coles and Woolworths were set to ease up on aggressive price discounting […]

Watch: Poundland exec on pricing, Pep & Co and Tesco | Retail Week

Watch: Poundland exec on pricing, Pep & Co and Tesco | Retail Week

Poundland unveiled its first full Pep & Co shop in shop last week at its Hanley store in Stoke. Retail Week caught up with Poundland’s trading director Barry Williams to discuss the move, Poundland’s pricing strategy and Tesco’s Booker acquisition. Williams, who turned down Morrisons to join the Steinhoff-owned retailer in November, revealed that up […]

Charles Schwab beats Vanguard and Fidelity on pricing war | Fund Strategy

Charles Schwab beats Vanguard and Fidelity on pricing war | Fund Strategy

Charles Schwab, the US-based broker and wealth manager, has become the cheapest trading platform in the market beating Vanguard and Fidelity on price as it cuts its trading fees by 22 per cent. Starting from today, the $2.8trn giant broker has lowered its standard online equity and ETF trade commissions to $6.95 (£5.5) from $8.95, […]

TD Ameritrade’s Nally challenges advisers on pricing | Financial Planning

TD Ameritrade’s Nally challenges advisers on pricing | Financial Planning

SAN DIEGO – Advisers must start thinking differently about pricing, says TD Ameritrade Institutional President Tom Nally. “Pricing structures must evolve,” Nally said during the keynote address at his firm’s annual conference. “Traditional pricing models don’t necessarily reflect the value of the adviser.” Planners should review the traditional pricing model of charging clients on a […]

iPhone 7 Plus price may make up for overall slump in demand | Pocketnow

iPhone 7 Plus price may make up for overall slump in demand | Pocketnow

As we crash upon Apple’s imminent earnings report for its 2016 holiday quarter, we’re going to see where bottle-necked demand and disappointingly long wait times for products to ship meet. On the whole, investors are in good spirits about growth — Apple will have to beat 74.78 million unit sales in order to keep its record […]

Winning the sale without dropping the price | MarketingDonut

Winning the sale without dropping the price | MarketingDonut

1. People’s beliefs are reality – to them The problem I see here is that I think you can be too expensive! One of my favourite sayings when it comes to sales (and pricing in particular) is that people’s beliefs are reality – to them. If someone says “that’s too expensive” it may be that […]

Solar panel pricing disrupted by Chinese billions – and more to come | Electrek

Solar panel pricing disrupted by Chinese billions – and more to come | Electrek

The Chinese government recently announced a five year plan that included 1 trillion yuan (about US$144B) investment for solar power. This money is part of a larger $361B package for renewable energy – and it continues significant investment in the solar industry. Currently, China has some serious air quality issues to deal with and is […]