Tag: penetration pricing

Honda Capped Price Servicing – Cost, Schedule & Info | CarsGuide

Honda Capped Price Servicing – Cost, Schedule & Info | CarsGuide

Honda offers a capped price servicing program for all of its current models, with the company’s Australian arm labelling it Honda Tailored Servicing. According to Honda Australia, “We want to make sure that Honda servicing is tailored to your needs”, and “that means guiding you through how much it costs to maintain your vehicle”. So, […]

Price setting software could breach competition law | Business Insider

Price setting software could breach competition law | Business Insider

Businesses using high-tech optimisation tools to analyse data and prices could inadvertently end up in breach of competition laws by swapping key information with competitors, a leading lawyer has warned. Michael Dean, a partner in the competition team at the Glasgow office of global law firm Dentons , said that this increasingly popular software – […]

The Bears Are Right: Amazon Is Killing This Retailer | The Motley Fool

The Bears Are Right: Amazon Is Killing This Retailer | The Motley Fool

Analysts expect that pain to continue with the company’s revenue and earnings falling an estimated 1% and 25%, respectively, this year. When faced with these problems, retailers generally shutter weaker stores and cut costs. Yet Bed Bath & Beyond closed only three namesake stores and five World Market stores last quarter while opening one World Market […]

All about penetration pricing strategy | Amazon Services

All about penetration pricing strategy | Amazon Services

As an e-tailer, you must already know that it’s all about setting the right price when it comes to effectively catering to your target audience. A well-articulated penetration pricing strategy will help you break into an already established product category and gain traction. Initially, you’ll have to put up your offerings for sale at a […]

Retailers are slashing prices and bumping online sales — and it could spell their own demise (AMZN) | Markets Insider

Retailers are slashing prices and bumping online sales — and it could spell their own demise (AMZN) | Markets Insider

Retailers, struggling with souring sales and the looming threat of Amazon, are trying to copy the ecommerce giant by offering steep discounts and focusing on online sales. That may just spell their own demise, said Keith Jelinek the managing director of Berkeley Research Group’s retail and consumer practice unit. While it may seem intuitive for retailers […]

Amazon’s Moves on Smart Speakers Spurs Price War | Investopedia

Amazon’s Moves on Smart Speakers Spurs Price War | Investopedia

Amazon.com Inc.’s (AMZN) has taken a low-cost strategy in the smart speaker market, slashing the prices on its Echo voice-activated speaker lineup and prompting its rivals to follow suit. That has resulted in steep declines in prices for the consumer electronics device, something that typically takes a decade to happen. Citing Consumer Intelligence Research Partners, The Wall […]

Swaziland-based chilli business finds export success | How We Made it in Africa

Swaziland-based chilli business finds export success | How We Made it in Africa

“From the beginning, we knew that we wanted to work with small farmers who can help us produce organic ingredients for our products,” says Claudia. “So while Guba wanted to improve food security in Swaziland, Black Mamba came on board to fulfil its second objective – which is to create market access and income for […]

Amazon bookstores offer peek into Whole Foods’ future | Fox Business

Amazon bookstores offer peek into Whole Foods’ future | Fox Business

The Seattle-based company launched its Amazon Books experiment about two years ago and has since used the locations to experiment with in-store pricing and selection. At its dozen stores in cities such as New York, Chicago and San Jose, Calif., prices aren’t marked. Instead, employees instruct shoppers to use their phones to scan a product […]

Bring on the 4K price war! Amazon slashes cost after iTunes move | Trusted Reviews

Bring on the 4K price war! Amazon slashes cost after iTunes move | Trusted Reviews

When Apple announced 4K movies were coming to iTunes earlier this month, it did so with an extremely pleasant surprise: Ultra HD movies would cost the same as their HD counterparts, while customers would also get free upgrades on previously purchased content. That move appears to have lit a fire under Amazon, with Jeff Bezos’ […]

The 7 pricing strategies every business owner has to know | Startups

The 7 pricing strategies every business owner has to know | Startups

“How much should I charge customers?” For any new business, answering this question and deciding a price point for your product or service is no easy feat. On one hand, you want to attract your customers to purchase your product or service while on the other hand you want to price accordingly so that your business […]