SPA Pricing Education, Analytics & Decision Making Tools Webinar Series

Tag: Photography Pricing

My Universal Pricing Strategy for Commercial and Non-Commercial Photography | Fstoppers

My Universal Pricing Strategy for Commercial and Non-Commercial Photography | Fstoppers

Pricing has always been a subject of interest for photographers. Whether you practice high-end commercial photography or you take beautiful family portraits, understanding and determining a just pricing strategy for you and the client is very important. When I started I didn’t have an idea how to put a price on my work. I began […]

As A Photographer, Do You Stick To Your Profit Pricing Model? | DWPPC

As A Photographer, Do You Stick To Your Profit Pricing Model? | DWPPC

New photographers are usually absolutely terrible at setting pricing for their services. Part of that comes from lack of confidence in their photography and part of that comes from simply thinking that being the low price leader will get them lots of business. Neither of these will help create a sustainable full time business that […]

Why Won’t Photographers Talk About Price | PhotoShelter Blog

Why Won’t Photographers Talk About Price | PhotoShelter Blog

Photographers often harangue one another over pricing. Ironically, very few are willing to publicly disclose how much they charge for jobs. In economic speak, this leads to an inefficient market that has wide ranging pricing for the same output. More to the point, no one knows what to charge, photographers don’t have an easy way […]

The Psychology of Pricing Your Photos | The Phoblographer

The Psychology of Pricing Your Photos | The Phoblographer

“I’ll charge you four hundred for this…” is what a friend told me on New Year’s day when I came over his apartment to hang out and when he started asking others if they’re interested in purchasing his photo prints. Some of them were nice, but honestly I understand pricing much better than he does. […]

3 Pricing Strategies for Increasing Portrait Photography Orders | Animoto Blog

3 Pricing Strategies for Increasing Portrait Photography Orders | Animoto Blog

This post was written by Sarah Petty, an internationally known speaker and photography business mentor as well as the owner of Sarah Petty Photography in Springfield, Illinois. It’s easier than you think to increase a client’s portrait order. And it doesn’t even require making big changes to your photography price list. Instead, you can use […]

5 Photography Pricing List Improvements | Joy of Marketing

5 Photography Pricing List Improvements | Joy of Marketing

One of the scariest things about running a photography business is figuring out your photography pricing. Once you’ve done all the math and know how to profitably price your photography, the next step is to present and display your prices so that your clients see you’re worth what you’re asking to be paid. Below, I’m […]

Discussion: How Does Your Photography Pricing Compare? | Joy of Marketing

Discussion: How Does Your Photography Pricing Compare? | Joy of Marketing

CONFIDENCE IN HOW TO PRICE PHOTOGRAPHY 82% of photographers surveyed stated that they are clueless or only slightly confident that their prices are profitable. And just 18% of photographers surveyed feel confident that they know how to price photography and their current photography prices are profitable. Many photographers doubt their math skills and use competitors’ […]

How Does Your Photography Pricing Compare? | Joy of Marketing

How Does Your Photography Pricing Compare? | Joy of Marketing

CONFIDENCE IN HOW TO PRICE PHOTOGRAPHY 82% of photographers surveyed stated that they are clueless or only slightly confident that their prices are profitable. And just 18% of photographers surveyed feel confident that they know how to price photography and their current photography prices are profitable. Many photographers doubt their math skills and use competitors’ […]

How to Price Photography – 5 Photography Price List Tips | Joy of Marketing

How to Price Photography – 5 Photography Price List Tips | Joy of Marketing

Are you wondering how to price your photography so that you can actually take home a paycheck from all the work you’re doing? …Especially when you already hear from potential clients that “you’re too expensive.” You know you want to make more money from your photography, but if clients already think you’re too expensive how […]

How Your Pricing Structure Could be Losing you Money | Digital Photography School

How Your Pricing Structure Could be Losing you Money | Digital Photography School

Are you 100% confident you are making a profit with each and every client? As artists, photographers may not be as business-minded as they should be. This can get many of us into trouble, both legally and financially. In order to call your photography business successful, it should first and foremost be profitable. If you […]