OnDemand WTP Pricing Research

Tag: podcast

How to Turn Online Data into a Pricing Strategy That Works | Knowledge@Wharton

How to Turn Online Data into a Pricing Strategy That Works | Knowledge@Wharton

Knowledge@Wharton: Is there a clear indication of how companies should be playing with price based on how someone is monitoring price? Moon: Those are exactly some of the issues that we wanted to explore in this research. One of the interesting things that we found is that, even in this very informationally rich space, sometimes […]

Pricing News Daily > 12/5/14

Pricing News Daily > 12/5/14

Pricing News Daily is a digest of top pricing strategy in the news, strategy expert and technology leader’s thought leadership, industry news and events, and resources for pricing professionals. This Edition is Sponsored by: Strategic Pricing Associates SPA is the leading provider of pricing analytics to 100′s of complex companies of all types: manufacturing, distribution, equipment, […]

109 – Making The Move to Premium Pricing with Gene Hammett | Leaders In The Trenches

109 – Making The Move to Premium Pricing with Gene Hammett | Leaders In The Trenches

Grow your business with more customers, more offers or higher pricing. Having all three is ideal. Developing your own plan to create premium pricing will help you grow your business. With this episode, we unpack the whole process of developing premium pricing for your service business. Increase your awareness around ‘enemies’ to pricing and get […]

Pricing News Daily > 10/28/14

Pricing News Daily > 10/28/14

Pricing News Daily is a digest of top pricing strategy in the news, strategy expert and technology leader’s thought leadership, industry news and events, and resources for pricing professionals. This Edition is Sponsored by: Wiser Wiser provides a complete suite of solutions to give retailers, brands, and manufacturers the edge to stay both competitive and most […]

Pricing News Daily > 10/27/14

Pricing News Daily > 10/27/14

Pricing News Daily is a digest of top pricing strategy in the news, strategy expert and technology leader’s thought leadership, industry news and events, and resources for pricing professionals. This Edition is Sponsored by: Asia Pricing Professionals Asia Pricing Professionals (APP) is a not-for-profit community of pricing management practitioners. Our key objective is to raise the […]

Pricing News Daily > 10/23/14

Pricing News Daily > 10/23/14

Pricing News Daily is a digest of top pricing strategy in the news, strategy expert and technology leader’s thought leadership, industry news and events, and resources for pricing professionals. This Edition is Sponsored by: The PricingBrew Journal Whether you’re in sales, marketing, product management or a pricing professional, it’s important to stay up-to-date on the latest […]

Tips on pricing strategies and negotiation for translators | Marketing Tips for Translators

Tips on pricing strategies and negotiation for translators | Marketing Tips for Translators

Welcome to the 30th episode of Marketing Tips for Translators. To celebrate another 10 episodes, this is a solo show, just like with the 10th and 20th episode. In this episode I discuss pricing strategies for translators, based on some of the parts from a webinar I gave for eCPD webinars earlier this fall. I have […]

4 Ways to Crack the Code on Competitor Pricing – Episode #76 of the Competitive Intel Podcast | Cascade Insights

4 Ways to Crack the Code on Competitor Pricing – Episode #76 of the Competitive Intel Podcast | Cascade Insights

Episode 76: – 4 Ways to Crack the Code on Competitor Pricing During this podcast we cover a variety of ways Competitive Intelligence, Pricing, and Strategy teams can gain insight on competitor pricing models. This includes: Why you need to go beyond looking for “magic documents” that may describe the competitor’s pricing model. The pro’s and cons […]

Focus More on Value Capture | Harvard Business Review

Focus More on Value Capture | Harvard Business Review

Another interesting example of auctioning that is on the government side is license plates. So we have seen in several countries like Saudi Arabia or Switzerland or Russia that the government sells out very unique license plates. Like the number one or specific numbers. Maybe 88 in China. And then whoever bids the highest amount […]