Anchoring in the Real World Do this test at home: Find 3 bowls. Fill one bowl with cold water, the second with hot water and third one with lukewarm water. Now, stick one hand in the cold water and the other one in the hot water and keep them there for 30 seconds or so. […]
Top-Down Pricing You can also set top-down pricing by starting with total client savings or the perceived value of the project. One of the easiest examples of this in the QuickBooks® consulting world is when you acquire a client who needs to downsize his or her accounting system. Let’s say the owner is paying $20,000 […]
I once worked at a company that priced everything with a .95 ending. The bestselling software package was $999.95. Add-on products were $9.95, or $19.95, or $49.95. Everything ended with a .95. It had been this way for more than twenty years. One day, one of the VPs suggested we change all prices to end […]
Almost every CPA I mentor tangles themselves in a web of confusion and wrestles with the same beast. The confusing nail biting beast that I am referring to is pricing. It really pains me to see fellow practitioners struggle with pricing and not setting, or getting, the fees that they deserve. And realistically, when approached […]
Pricing for ecommerce is a tricky beast. You need to account for competition with other sellers, but you don’t want to de-value your products in a race-to-the-bottom. Purely competitive pricing can lead to disappointing results: you might not sell enough to compensate for offering the lowest prices. A profitable pricing strategy involves considering not only […]
About pricing your home. And I really wanna talk to you about. The guidelines. Around it and I think it’s important right now in this season. When your getting ready to Lister home which you should because you don’t have a lot of competition right now and remember every showing that you have during this […]
Pricing is one of the most important aspects of running a successful business, yet most entrepreneurs give it very little thought or scrutiny. Why is this? And how can you change the way you view pricing in your own business? The Problematic Pricing Plague If you think about it, the price of the products and […]
That costing model is driven by a Karl Marx-inspired labour theory of value, and Williams argues it’s economically unsustainable. So much so, he predicts within the next decade very few firms will price on billable hours. “Accountants would go into a factory and count the cost, and the owner would work out cost-plus pricing. That’s not pricing, […]
“How much should I charge customers?” For any new business, answering this question and deciding a price point for your product or service is no easy feat. On one hand, you want to attract your customers to purchase your product or service while on the other hand you want to price accordingly so that your business […]
Consider the last time you bought or sold a home. The home seller listed an asking price first. How far below the asking price was the first offer? In tight markets where not many homes are available, the first offers tend to be very close to the asking price. In markets with more inventory, first […]
Pricing News Daily is a digest of top pricing strategy in the news, strategy expert and technology leader’s thought leadership, industry news and events, and resources for pricing professionals, business owners, creative professionals, and independent contractors. This Edition is brought to you by: Value Innoruption Advisors Founded by Dr. Stephan Liozu, Value Innoruption […]
Machine Learning—a “Next Level” Pricing Element | Paul Greifenberger
For a pricing strategy to be truly successful, it must be a “win-win-win” for sales, marketing, and finance. This calls for a revenue and margin balancing act consistently performed over time. Vistaar’s SmartQuote pricing software enables pricing strategies and tactics to efficiently and rapidly adapt as market conditions change. SmartQuote is powered by advanced machine learning techniques […]
This Week in Pricing > 4/21/18
This Week in Pricing is a collection of pricing focused news, thought leadership , events, jobs and professional education resources for pricers. This Edition is brought to you by: SPOSEA B.V. SPOSEA B.V. drives increased profitability for SAP users by SIMPLIFYING SAP’s Price Data Optimization, Management and Execution. We provide the SAP ecosystem with enterprise-wide […]
Workshop: Successful Transformation for Strategy Optimization | Stratence Partners
Date: Tue, 1 May, 2018 | 9:00 am – 4:00 pm Location: PPS Spring Conference | Loews Chicago O’Hare Rosemont Hotel in Chicago, IL DESCRIPTION Successful Transformation for Strategy Optimization (Level 300 Workshop) Most organizations have objectives to improve their results for profit, volume and market share, but not all of them are really leveraging the most powerful lever […]
Spotify Subscriptions Helped The Streaming Company Win Listeners | WIRED
The focus on subscriptions, combined with its hard-won relationships with the record labels, has saved Spotify from the fate of its many failed streaming music peers. That includes MOG, Turntable.fm, Muxtape, Imeem, Playground.fm, Myxer, Mixwit, Seeqpod, Grooveshark, and Skeemr. Pandora, which bought Rdio in 2015 in a distressed sale, endured takeover speculation for the last […]
Program Manager, Global Pricing Ops | PayPal
Seniority Level: n/a Industry: Computer Software, Financial Services, Internet Employment Type: Full-time Job Functions: Project Management, Information Technology Job description Fueled by a fundamental belief that having access to financial services creates opportunity, PayPal (NASDAQ: PYPL) is committed to democratizing financial services and empowering people and businesses to join and thrive in the global economy. Our open digital […]
Manager, Pricing & Analytics | Tiffany & Co.
Seniority Level: Mid-Senior level Industry: Apparel & Fashion, Luxury Goods & Jewelry, Retail Employment Type: Full-time Job Functions: Strategy/Planning, Product Management Job description Overview The Manager of Category Pricing & Analytics will partner with Sr. Director and Director to drive direct margin improvement through global price optimization in collaboration with central and regional Finance teams. S/he manages […]
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