SPA Pricing Education, Analytics & Decision Making Tools Webinar Series

Tag: price list

What to do when your SaaS pricing is WRONG! | ChartMogul

What to do when your SaaS pricing is WRONG! | ChartMogul

There’s nothing worse than changing the price of your SaaS product after your audience is used to your current digits. Oh wait. Yes there is: Failure. Bankruptcy. Going home for Thanksgiving dinner and explaining to your family why you moved back into your parents’ garage. The stakes are high, and if you didn’t guess right the […]

Bricks-and-mortar retailers have the edge over Amazon in final pre-holiday shopping days | MarketWatch

Bricks-and-mortar retailers have the edge over Amazon in final pre-holiday shopping days | MarketWatch

But shipping is not always everything. There are other factors that will drive shoppers to choose one retailer over another. “In the final stretch of holiday shopping, which typically results in a sales peak close to that of [the] Thanksgiving/Black Friday week, consumers will continue to look for deals, but they’re also looking for those […]

Amazon launches Prime Video with 9 original titles from India | Business Standard News

Amazon launches Prime Video with 9 original titles from India | Business Standard News

With this pricing, it is among the cheapest of OTT services in India, along with Zee’s Ditto TV. American peer and global competitor Netflix, which launched in January this year, offers three tiers of membership for Rs 500, 650 and 800 a month. Indian entities Eros Now (Rs 49 and Rs 99 a month) and […]

Amazon slammed for ‘misleading’ pricing by watchdog as it bans listing from its website | The Sun

Amazon slammed for ‘misleading’ pricing by watchdog as it bans listing from its website | The Sun

AMAZON has been slammed by the advertising watchdog for “misleading” savings claims for a product being sold on its website. A listing for self-adhesive enamel dots, which were sold by a third party seller through Amazon’s Marketplace, compared the current price to a recommended retail price – indicating the saving a shopper could make if […]

What SaaS Marketers Can Learn About Pricing From Menu Engineers | Kissmetrics

What SaaS Marketers Can Learn About Pricing From Menu Engineers | Kissmetrics

The food industry is a $5.32 trillion dollar business. The alluring profitability of the food business along with increasing competition has inspired a new discipline: menu engineering. As the name suggests, it is a deliberate construction of menus to generate greater profits per customer. When asked about the rise of menu engineering, value perception expert […]

In a Real-Time World, the List Price Has No Relevance | RTInsights

In a Real-Time World, the List Price Has No Relevance | RTInsights

Sanjeev Sularia, CEO of retail analytics leader Intelligence Node, looks at why real-time pricing optimization is now the only sales strategy that makes sense. The days of the dramatic markdown for the online shopper between “this price right now” and the “real” price are over. There used to be a time when all e-commerce retailers attracted […]

The Wine List: We name and shame the worst mark-ups in London restaurants | The Spectator

The Wine List: We name and shame the worst mark-ups in London restaurants | The Spectator

London restaurants have never had a wider range of wines from every imaginable part of the globe — China, Serbia and even Canada all have a vinous presence. There is no shortage of classic wine lists either, laden with Bordeaux, Rhone and Burgundy from great vintages, all combining to make London the world’s wine Mecca. […]

5 Key Learnings From Analyzing Top Ecommerce Pricing Strategies | Sellbrite

5 Key Learnings From Analyzing Top Ecommerce Pricing Strategies | Sellbrite

When you’re starting an ecommerce business or putting new products in your store, one of the most important things you need to decide on is price. In ecommerce, the right pricing makes all the difference. You can create fantastic products that you know are better than anything else on the market and you can build […]

How Big Should You Display Your Price? | Nick Kolenda

How Big Should You Display Your Price? | Nick Kolenda

You’re designing a marketing piece— whether it’s an online pricing plan or a sales flyer — and you need to display your price. How big or small should your price be in relation to the other elements in that design? Does it even matter? In this video, I’ll explain why — based on numerical cognition […]

How a tiny pricing change (not a growth hack) tripled revenues | Baremetrics

How a tiny pricing change (not a growth hack) tripled revenues | Baremetrics

Takeaways with SaaS pricing and flexibility I believe the beauty of a SaaS business resides in its ultimate flexibility: driven by both humans and data, shaped by experiments, it can react to stressors, bounce back, adapt, evolve, and, ultimately, grow. And this little pricing experiment we ran gave our SaaS a much-needed stretch of growth. […]