OnDemand WTP Pricing Research

Tag: Price Management

MindShare 2019 – May 14-16 | Zilliant

MindShare 2019 – May 14-16 | Zilliant

Want to Drive Profitable Growth in 2019? The B2B industry is consistently failing to capture hidden pockets of revenue and profit that can be uncovered today. Learn from industry experts on how to put an end to profit leakage for good. Zilliant MindShare welcomes you to our ecosystem of best-in-class partners and thought leaders. You […]

Pricer’s Points: Five Myths About Price and Discounting | Mark Boundy

Pricer’s Points: Five Myths About Price and Discounting | Mark Boundy

I can’t think of any concepts more misunderstood than price, pricing, and discounting. An alarming number of businesses price poorly, losing out on profits as a result. We even teach falsehoods about price at the college level. Let’s discuss five myths about pricing, and its Mr. Hyde alter-ego, discounting. I usually start breathing fire on this topic, so […]

How price sheets have compared in recent years | Resource Recycling News

How price sheets have compared in recent years | Resource Recycling News

For decades, a pricing index has reported prices for recyclables in Canada’s most populous province. The group behind the sheet recently evaluated how it compares with other market reports. The Continuous Improvement Fund (CIF), an Ontario, Canada group funded by producers and municipalities, publishes a sheet showing how much money recovered fibers, plastics, metals and […]

Value-Based Pricing& the Quantification of Differentiation Value | Stephan Liozu Workshop at PPS Spring Conference

Value-Based Pricing& the Quantification of Differentiation Value | Stephan Liozu Workshop at PPS Spring Conference

More firms and their pricing leaders are adopting value-based pricing every year. Research shows increased adoption of this progressive pricing orientation moving from 17% in 2008 to about 25-30% in 2018. Part of the deployment process of value-based pricing is the implementation of the Economic Value Estimation (EVE®) process to quantify differentiation value before it […]

Discussion: Is List Price Management more important that Discount Management?  | Jose Vela

Discussion: Is List Price Management more important that Discount Management? | Jose Vela

Time for list price review. If you price by discounting from a list price, managing list price can have an impact in profit even bigger than managing the way you discount. Would you agree? Top Comments Amit Bhatia, Team Lead – APJ Product Pricing & Strategy, Hybrid IT at Hewlett Packard Enterprise Definitely yes but […]

Pricer’s Points: Pricing Talk on LinkedIn

Pricer’s Points: Pricing Talk on LinkedIn

Keep up with the latest pricing news, events, and other resources via LinkedIn here. Find upcoming pricing training events here. The following are a few of our favorite recent pricing shares and discussions on LinkedIn.                

Workshop: Data Monetization: A Practical Roadmap for Framing, Pricing, and Selling Your B2B Digital Offers 26-Nov | Stephan Liozu, CPP

Workshop: Data Monetization: A Practical Roadmap for Framing, Pricing, and Selling Your B2B Digital Offers 26-Nov | Stephan Liozu, CPP

DESCRIPTION (Level 600 Workshop) The digital revolution promises trillions of dollars in created value by 2030. Consultants and researchers are projecting massive disruption in industrial sectors. As a result, PwC states in their DigitalIQ report that 73% of executives are investing in internet of things (IoT) and 54% in artificial intelligence (AI). ABB predicts that […]

Is Everyone on the Same Page about Pricing? | Bain & Company

Is Everyone on the Same Page about Pricing? | Bain & Company

There are many ways to set prices in B2B markets, but none will lead to profitable growth without strong communication and coordination across a company’s sales, product, pricing, finance and other departments. Too often, B2B companies rely on internal cost data to set prices, without seeking external information on the features or services customers value, […]

Pricing Practitioners: Are you winning the data intelligence game? | Pricing Matters

Pricing Practitioners: Are you winning the data intelligence game? | Pricing Matters

PPS Fall Session to Showcase Intelligent Data-Driven Pricing Strategies Today, commercial pricing success demands new ways of managing data. Pricing organizations are tasked with managing increasingly large and complex data sets coming from diverse sources that change rapidly. As a result, there is a failure to operationalize pricing strategy over a long-term horizon. Pricing organizations […]

The Need for a NexGen CPQ Solution | Pricing Matters

The Need for a NexGen CPQ Solution | Pricing Matters

Price optimization to unlock ROI potential The Configure-Price-Quote (CPQ) software market growth is exploding. According to Gartner, CPQ market revenue was approximately $878 million in 2016, with a 20% CAGR expected through 2020. However, CPQ is not new, and many organizations that have invested in CPQ solutions are failing to meet expected ROI. So, what’s […]